Sweat Equity

There's never been a better time to build an e-commerce brand.
Brian Blum has worked with 87+ brands at his agency Nibble, and now he's doing it himself. In this episode, he shares the exact playbook he's using to launch Steady, his newest brand in the nervous system gummy industry. From Meta ads and TikTok Shop to Amazon and retail, Brian breaks down what it really takes to build a best-in-class consumer brand from scratch.
If you're ready to build your own brand, this one is for you.
Enjoy the episode!
As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.
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Make ads that win (without getting lucky): https://motionapp.com
Turn your customer support into a revenue engine: https://www.richpanel.com/
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WANT FREE GAME? Or just have a question for Brian & Alex?
Submit your questions here: www.marketingexamined.com/podcast
OR email us at podcast@marketingexamined.com
--------------------
WATCH THE PODCAST ON YOUTUBE:
For full video versions, and short highlights of every episode, head to
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NEWSLETTER:
For growth playbooks, deep dives, and marketing case studies, get subscribed at
www.marketingexamined.com
--------------------
Follow Alex & Brian on Twitter and IG
www.twitter.com/@alexgarcia_atx
www.twitter.com/@brian_blum1

What if you could build a $100M business through content without ever showing your face? Chris Josephs, co-founder of Autopilot, did exactly that. He breaks down how the viral Pelosi Stock Tracker went from a TikTok growth stunt to a media empire with $1.5 billion in assets under management. Chris shares the frameworks and strategies behind growing through content, controlling your own narrative and scaling your business at every stage. This one is a masterclass on organic growth and owned distribution.
As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.
--------------------
WANT FREE GAME? Or just have a question for Brian & Alex?
Submit your questions here: www.marketingexamined.com/podcast
OR email us at podcast@marketingexamined.com
--------------------
WATCH THE PODCAST ON YOUTUBE:
For full video versions, and short highlights of every episode, head to
https://www.youtube.com/@marketingexamined?sub_confirmation=1
NEWSLETTER:
For growth playbooks, deep dives, and marketing case studies, get subscribed at
www.marketingexamined.com
--------------------
Follow Alex & Brian on Twitter and IG
www.twitter.com/@alexgarcia_atx
www.twitter.com/@brian_blum1

The music industry has changed, but the artists who get it are winning.
Steve Cardigan, founder of Putyouon Music Group, has built one of the most unique ecosystems in music — from curated playlists and events to a creative-led record label. In this episode, he breaks down what it really takes to make it in today's music landscape, from finding a repeatable piece of content that works to throwing events and booking artists. The ones keeping it simple are the ones crushing it.
The strategies Steve shares go way beyond music.
As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.
--------------------
WANT FREE GAME? Or just have a question for Brian & Alex?
Submit your questions here: www.marketingexamined.com/podcast
OR email us at podcast@marketingexamined.com
--------------------
WATCH THE PODCAST ON YOUTUBE:
For full video versions, and short highlights of every episode, head to
https://www.youtube.com/@marketingexamined?sub_confirmation=1
NEWSLETTER:
For growth playbooks, deep dives, and marketing case studies, get subscribed at
www.marketingexamined.com
--------------------
Follow Alex & Brian on Twitter and IG
www.twitter.com/@alexgarcia_atx
www.twitter.com/@brian_blum1

How do you build a successful business? By playing to your strengths and knowing your weaknesses.
Devon Levesque and Albert Matheny break down the exact decisions, mistakes and strategies behind building multiple successful brands in the wellness space. From their experience creating Promix, Monroe and Rythm Health, they share impactful insights on how to turn your idea into something profitable.
If you're an entrepreneur wondering how they made it, this one's for you.
As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.
--------------------
Make ads that win (without getting lucky): https://motionapp.com
Turn your customer support into a revenue engine: https://www.richpanel.com/
--------------------
WANT FREE GAME? Or just have a question for Brian & Alex?
Submit your questions here: www.marketingexamined.com/podcast
OR email us at podcast@marketingexamined.com
--------------------
WATCH THE PODCAST ON YOUTUBE:
For full video versions, and short highlights of every episode, head to
https://www.youtube.com/@marketingexamined?sub_confirmation=1
NEWSLETTER:
For growth playbooks, deep dives, and marketing case studies, get subscribed at
www.marketingexamined.com
--------------------
Follow Alex & Brian on Twitter and IG
www.twitter.com/@alexgarcia_atx
www.twitter.com/@brian_blum1

Breaking into an established category can be hard.
Ryan Chen breaks down how he and his partner built Neuro from the ground up, secured a partnership with Mr. Beast, and carved out a unique position in a crowded market. From TikTok Shop to spend allocation, Ryan shares the marketing strategy behind one of the fastest-growing brands in the energy category. If you're building a brand in a competitive category, this one is for you.
Enjoy the episode!
As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.
--------------------
Make ads that win (without getting lucky): https://motionapp.com
Turn your customer support into a revenue engine: https://www.richpanel.com/
--------------------
WANT FREE GAME? Or just have a question for Brian & Alex?
Submit your questions here: www.marketingexamined.com/podcast
OR email us at podcast@marketingexamined.com
--------------------
WATCH THE PODCAST ON YOUTUBE:
For full video versions, and short highlights of every episode, head to
https://www.youtube.com/@marketingexamined?sub_confirmation=1
NEWSLETTER:
For growth playbooks, deep dives, and marketing case studies, get subscribed at
www.marketingexamined.com
--------------------
Follow Alex & Brian on Twitter and IG
www.twitter.com/@alexgarcia_atx
www.twitter.com/@brian_blum1