Episode #40 - Ruth Machin - From Adversity to YouTube Sensation
In this episode of The Start Up Support Surgery, Jo has a candid conversation with Dr. Ruth Machin, a retired consultant radiologist turned health coach and YouTube sensation. Together, they explore Ruth's transformative journey from the NHS to entrepreneurship, discussing the unique challenges and triumphs that come with starting a business after a medical career. Ruth shares her personal experiences, including her struggles with identity after leaving medicine, the impact of her chronic health condition, and her inspiring decision to create one of the UK's first dedicated dry eye charities. As she navigates the world of health coaching and clinical nutrition, Ruth emphasizes the importance of market research and adapting messaging to resonate with her audience. Join Jo and Ruth as they delve into the realities of building a personal brand, the significance of community support, and the power of embracing technology like AI in business. This episode is brimming with valuable insights for healthcare professionals looking to embark on their own entrepreneurial journeys while maintaining their passion for helping others. CHAPTERS Introduction Ruth's Journey from Medicine to Entrepreneurship The Challenges of Identity After Leaving the NHS Creating a Health Coaching Business Market Research and Audience Engagement The Role of AI in Business Strategy Building a Community and Personal Brand Advice for Aspiring Entrepreneurs To find out more and connect with Jo: https://www.jowatkins.com/ Don't forget to grab your free PDF guide, 'From Stethoscope to Startup,' a resource designed to help you transition from medicine to entrepreneurship with practical tips and insights. https://drjowatkins.mykajabi.com/freestarterkitpodcast Ruth can be found here: https://drruthmachin.com/ https://www.youtube.com/@DrRuthMachin https://www.linkedin.com/in/drruthmachin/ https://www.instagram.com/drruthmachin/
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Episode #39 - Tessa Davis - From Multiple Roles To Finding Success In Focusing On A Niche
In this episode of The Start Up Support Surgery, Jo sits down with Tessa Davis, a consultant in pediatric Emergency Medicine and an entrepreneur who is redefining how medical professionals prepare for their careers. Tessa shares her unique journey from being a busy consultant at the Royal London Hospital to launching an online business that helps final year trainees and locum consultants ace their substantive interviews. With three teenage children and a demanding career, Tessa reveals her strategies for balancing work, family, and entrepreneurship. Join Jo and Tessa as they discuss the challenges of juggling multiple roles, the importance of focusing on a niche, and how to effectively transition from one-to-one coaching to scalable online courses. This episode is filled with practical insights for medics who are looking to break into the entrepreneurial space while maintaining their passion for healthcare. CHAPTERS Introduction Tessa's Clinical Background Balancing Work and Family Life The Journey of Building a Business One-to-One Coaching vs. Group Courses The Importance of Community Building Navigating Advertising and Marketing Future Aspirations and Challenges To find out more and connect with Jo: https://www.jowatkins.com/ Discover the ‘Stethoscope to Start up’ free PDF, your ultimate guide to transitioning from a medic to an entrepreneur. This resource will help you find the time, money, and connections you need to succeed. https://drjowatkins.mykajabi.com/freestarterkitpodcast Tessa can be found here: https://www.dontforgetthebubbles.com/ https://www.linkedin.com/in/tessa-davis-123456/ Resources: Liz Melville - Facebook Ads Specialist - https://lizmelville.com/
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Episode #38 - Fiona McHardy - Why Niching Down Works – Lessons from a GP Yogi
In this episode of the Startup Support Surgery podcast, Jo has a heartfelt discussion with Fiona McHardy, a GP, yoga teacher, and life coach. They explore Fiona's transformative journey from traditional medicine to integrating holistic practices into her work. Tune in to discover how Fiona balances her busy life as a healthcare professional and a mother while finding joy and purpose through yoga and wellness. This episode is packed with insights for medics looking to embrace entrepreneurship while maintaining their passion for helping others. Chapters: Introduction Fiona's Journey Blending Medicine and Holistic Practices The Importance of Community Finding Balance in Life Advice for Aspiring Entrepreneurs To find out more and connect with Jo: https://www.jowatkins.com/ From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration. https://drjowatkins.mykajabi.com/freestarterkitpodcast Fiona can be found here: https://www.linkedin.com/in/dr-fiona-mchardy-6180b560/ https://www.drfionamchardy.com/
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Episode #37 - Lisa Bean - Honest, Straight Talking Advice That WILL Make You A Better Entrepreneur
In this episode Jo engages in an inspiring conversation with Lisa Bean, a UK-based business coach, motivational speaker, and best-selling author. They explore the challenges and triumphs of transitioning from the medical field to entrepreneurship, discussing the importance of sacrifice, commitment, and discovering one's unique edge. Lisa shares her journey through debt, personal growth, and the realities of running a successful business while remaining true to one's passion for helping others. This episode is packed with insights, practical advice, and a candid look at what it truly takes to succeed as an entrepreneur in the healthcare space. Chapters: (00:00) Introduction (01:30) Lisa's Journey (10:00) The Importance of Sacrifice (20:15) Discovering Your Unique Edge (30:45) Building a Brand (40:00) Networking Tips (50:00) Future Aspirations To find out and connect with Jo: Business coaching and mentoring for Doctors | Jo-Watkins From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration. Free Starter Kit: The Digital Doctor Startup Lisa can be found here: https://www.linkedin.com/in/lisambean/ https://lisa-bean.com/
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Episode #36 - Dr Natasha Collins - Balancing A Clinical Life With Helping Women Make Sustainable Changes To Their Life
Dr Natasha Collins is an NHS GP partner based in the town of Usk, Monmouthshire, South Wales. She works six sessions a week in GP and has the privilege of also serving as Chair of Gwent Local Medical Committee, representing and supporting GPs across the region. She also sits on the GPC Wales Committee, helping to shape the future of general practice for GPs across the country. Alongside my NHS work, Natasha is a qualified Health Coach and Nutritionist, passionate about helping individuals create lasting transformation in their health and wellbeing. Through her one-to-one coaching, She supports my clients to make sustainable changes that fit into real life — empowering them to thrive. Natasha is a wife and proud mum to three wonderfully busy children aged 14, 12, and 8. She understands first-hand the challenges of balancing a demanding professional and family life, and this real-world experience underpins the compassion and realism I bring to everything I do. To find out and connect with Jo: https://www.jowatkins.com/ From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration. https://drjowatkins.mykajabi.com/freestarterkitpodcast Dr Natasha Collins can be found here: https://www.drnatashacollins.co.uk/
Introducing the Start Up Support Surgery hosted by Dr Jo Watkins —a podcast tailored for medics and healthcare heroes ready to blend their medical expertise with entrepreneurship. Dive into a world where you juggle your medical calling with building a business or side hustle, carving out flexibility amidst the chaos of work and family life. Discover a new realm of aiding others beyond the NHS's constraints.
Starting a venture isn't a walk in the park—it's a wild ride of emotions and learning curves. With two decades of balancing medicine and business as a GP, I'm thrilled to share my experiences, insights, and conversations with experts and fellow healthcare professionals. Join me on this journey of growth, exploration, and empowerment—because your entrepreneurial story starts here.