The Start Up Support Surgery

In this episode of The Start Up Support Surgery, Jo welcomes Sarae Pratt, an inspiring coach and consultant with a unique background in aeronautical engineering. Sarae shares her fascinating journey from managing the Eurofighter Typhoon to empowering individuals and businesses, particularly women, to thrive in their professional lives.
With a focus on systemic change in the workplace, Sarae discusses the importance of authenticity and self-leadership, encouraging listeners to embrace their true selves without the masks society often imposes.
Throughout the conversation, Sarae reflects on her transition from engineering to coaching, highlighting her passion for helping others discover their purpose and navigate the complexities of their careers. She emphasizes the need for compassion and self-care, particularly for women who often juggle multiple roles and responsibilities. Jo and Sarae delve into the challenges faced by solopreneurs, discussing time management, procrastination, and the importance of community and connection in the entrepreneurial journey.
 This episode is a treasure trove of insights for anyone looking to cultivate resilience and authenticity in their professional lives, reminding us that self-compassion and community support are vital in overcoming the hurdles of entrepreneurship.
 - Introduction to Sarae Pratt  
- From Aeronautical Engineering to Coaching  
- The Importance of Authenticity in Leadership  
- Navigating Challenges as a Solopreneur  
- The Role of Community and Connection  
- Embracing Self-Leadership and Compassion  
- Conclusion and Resources  
 
To find out more and connect with Jo:
    https://www.jowatkins.com/

 
Don't miss the 'Stethoscope to Start up' free PDF, your essential guide to transitioning from medic to entrepreneur. This resource will help you navigate the early stages of your business journey.
https://drjowatkins.mykajabi.com/freestarterkitpodcast
 
Connect with Sarae:
https://www.linkedin.com/in/saraepratt/
https://saraepratt.com/

In this episode of The Start Up Support Surgery, Jo engages in a heartfelt conversation with Dee Blick, a marketing expert and author, who shares her transformative journey from alcohol addiction to becoming a successful marketer. De reflects on her decision to quit drinking 26 years ago, emphasizing the importance of community and support in her recovery process. She discusses how her experiences shaped her approach to marketing, highlighting the need for authenticity and understanding one's true self in the business world.
 
Jo and Dee delve into the challenges faced by many aspiring entrepreneurs, particularly those transitioning from the NHS to the private sector. They explore the misconceptions surrounding marketing and the pitfalls of chasing trends set by so-called "gurus." De passionately advocates for equipping oneself with marketing fundamentals rather than relying on expensive advice that often leads to disappointment.
The duo also emphasizes the significance of knowing your target audience and the importance of clarity in messaging. Dee shares her insights on how to identify and connect with potential clients, encouraging listeners to embrace their unique offerings and build their businesses authentically. This episode is a treasure trove of wisdom for anyone looking to navigate the complexities of entrepreneurship with resilience and purpose.
 To find out more and connect with Jo:
   https://www.jowatkins.com/

 Don't miss the 'Stethoscope to Start up' free PDF, your essential guide to transitioning from medic to entrepreneur. This resource will help you navigate the early stages of your business journey.
   https://drjowatkins.mykajabi.com/freestarterkitpodcast

 Connect with Dee:
https://www.linkedin.com/in/creativemarketer/

 Resources:
 You're The Best by Dee Blick - https://uk.bookshop.org/p/books/you-re-the-best-how-to-build-an-authentic-and-magnetic-personal-brand-dee-blick/15d5f631217cc971?ean=9781917534086&next=t

In this episode of The Start Up Support Surgery, Jo connects with Rani Bora, a holistic psychiatrist and transformational coach, who shares her inspiring journey from the NHS to running her own practice. Rani opens up about her unique partnership with her husband, detailing how they balance their personal and professional lives while nurturing their family together.
Rani reflects on her evolution as a mother, learning from her eldest daughter, who has embraced personal development and self-discovery. Their relationship has flourished as they navigate the challenges of adolescence and adulthood, showcasing the beauty of growth and connection within families.
  
The conversation delves into Rani's transition from traditional psychiatry to a more holistic approach, emphasizing the importance of mental wealth over mental health. She shares her insights on the limitations of conventional mental health paradigms and introduces her concept of mental wealth, which focuses on recognizing the inherent potential within individuals rather than solely addressing their struggles.
  
Rani discusses her experience speaking at the Do Lectures, where she passionately advocated for kindness as a powerful antidote to mental health challenges. She emphasizes the importance of acts of kindness, both in personal interactions and in business, and how they can create a positive ripple effect in the lives of others.
  
This episode is filled with wisdom for anyone navigating the complexities of personal and professional growth, encouraging listeners to embrace kindness and connection as they embark on their entrepreneurial journeys.
  
- Introduction to Rani Bora  
- The Journey of a Holistic Psychiatrist  
- Motherhood and Learning from Our Children  
- Transitioning from NHS Psychiatry to Holistic Practice  
- Understanding Mental Wealth  
- The Power of Kindness  
- Rani's Experience at the Do Lectures  
- Conclusion and Resources    
To find out more and connect with Jo:
   https://www.jowatkins.com/  

Don't miss the 'Stethoscope to Start up' free PDF, your essential guide to transitioning from medic to entrepreneur. This resource will help you navigate the early stages of your business journey.  https://drjowatkins.mykajabi.com/freestarterkitpodcast  

Connect with Rani:
https://www.ranibora.com/  
 
Resources:
The video that started it all off for Rani - https://youtu.be/WfNcqZ7Y5MA
Wayne Dyer short YouTube video - https://www.youtube.com/shorts/yisfdX5GDfk
Rani's talk at the Do Lectures - https://thedolectures.com/speakers/dr-rani-bora/

In this episode of The Start Up Support Surgery, Jo sits down with Alan Wick, a seasoned business coach and mentor, who shares his incredible journey from a rock band drummer in the 1970s to guiding entrepreneurs towards success.
Alan's unique perspective on business is rooted in his belief that it should be a force for good, focusing on purpose, people, planet, and profit. He discusses his passion for working with business owners at various stages, from pre-startup to established SMEs, emphasizing that success is not solely defined by financial gain but by personal happiness and fulfillment.
 
  Alan recounts his serendipitous connection with his wife, Ruth, and how their shared history in the same childhood home reflects the meaningful relationships that can enrich our lives and businesses. He highlights the importance of understanding financials, asserting that knowing your numbers is as crucial as blood is to the body. Alan encourages aspiring entrepreneurs to embrace financial literacy, stressing that it empowers them to make informed decisions and navigate the complexities of running a business.
 
  The conversation also touches on the significance of community and support in entrepreneurship. Alan shares his insights on building a network of trusted advisors and the value of co-parenting a business with others who can provide guidance and support. He candidly discusses his challenges with marketing himself and the discomfort of personal branding, reminding listeners that stepping out of one's comfort zone is essential for growth.
 
  This episode is packed with invaluable advice for anyone looking to embark on their entrepreneurial journey, encouraging them to lead with purpose and serve others while navigating the challenges of business.
 
  
  - Introduction to Alan Wick
  - Alan's Unique Journey
  - The Importance of Purpose in Business
  - Understanding Financials: A Key to Success
  - The Role of Community and Support
  - Embracing Personal Branding
  - Alan's Top Tips for Aspiring Entrepreneurs
  - Conclusion and Resources
  
  To find out more and connect with Jo:
  https://www.jowatkins.com/
  
  Don't miss the 'Stethoscope to Start up' free PDF, your essential guide to transitioning from medic to entrepreneur. This resource will help you navigate the early stages of your business journey.
  https://drjowatkins.mykajabi.com/freestarterkitpodcast
  
  Connect with Alan:
  https://www.alanwick.com/
  
  Watch Alan's talk at the Do Lectures:
  https://www.thedolectures.com/

💬 Show Notes
💬 Show Notes
 In this episode of The Start Up Support Surgery, Jo welcomes Liz Melville, a seasoned entrepreneur and Facebook ads expert, who shares her remarkable journey from the corporate world to empowering women in business. With over 15 years of experience, Liz discusses her transition from a corporate role to launching her own business in social media marketing, highlighting the evolution of her focus from general marketing to specializing in Facebook and paid advertising strategies.
 
  Liz opens up about the unique challenges faced by women, particularly those in their 40s and 50s, as they navigate the complexities of entrepreneurship while managing personal life hurdles. She emphasizes the importance of clarity in messaging and understanding one's audience, sharing valuable insights for medics and healthcare professionals looking to establish their personal brands.
 
  Throughout their conversation, Jo and Liz explore the significance of resilience in business, especially in the face of life's unexpected challenges such as grief and menopause. Liz recounts her personal experiences with loss and the lessons learned about building a business that can sustain itself, even during difficult times. She highlights the importance of self-care and community support, advocating for women to prioritize their well-being while pursuing their entrepreneurial dreams.
 
  Additionally, Liz shares her passion for breathwork and cold water therapy, detailing her transformative experiences and how these practices can enhance mental clarity and emotional resilience. This episode is a treasure trove of insights for anyone looking to thrive in their business while maintaining balance in their personal lives.
 
  CHAPTERS
  - Introduction to Liz Melville
  - Transitioning from Corporate to Entrepreneurship
  - The Evolution of Facebook Ads Strategy
  - Challenges for Women in Business
  - Importance of Clarity in Messaging
  - Navigating Grief and Personal Challenges
  - Building a Sustainable Business
  - The Role of Breathwork and Cold Water Therapy
  - Advice for Aspiring Entrepreneurs
  - Conclusion and Resources
 
  To find out more and connect with Jo:
  https://www.jowatkins.com/
 
  Don't miss the 'Stethoscope to Start up' free PDF, your essential guide to transitioning from medic to entrepreneur. This resource will help you navigate the early stages of your business journey.
  https://drjowatkins.mykajabi.com/freestarterkitpodcast
 
  Connect with Liz:
  https://www.lizmelville.com/
 
  Follow Liz on Instagram:
  https://www.instagram.com/the_lizmelville/