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Vertical Farming Podcast

Harry Duran
Vertical Farming Podcast
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  • S12E161 Renko Schuil/TTA ISO - Collaboration vs. Secrecy: Lessons for Vertical Farming Success
    Ever wondered how automation is shaping the future of indoor farming? In this episode, I speak with Renko Schuil, Sales Manager of Indoor Farming at TTA ISO, a leading company in horticultural automation. With over 25 years of experience in the industry, Renko offers invaluable insights into the evolving world of vertical farming and controlled environment agriculture.We dive deep into the challenges and opportunities facing the indoor farming sector, discussing everything from market dynamics to technological advancements. Renko shares his perspective on the importance of knowing your market, the potential of hybrid growing systems, and the critical role of automation in scaling up operations.Throughout our conversation, we explore the global landscape of indoor farming, touching on regional differences, emerging crop varieties, and the delicate balance between innovation and practicality. Renko also offers candid advice for newcomers to the industry, emphasizing the importance of collaboration and forward-thinking.If you're curious about the future of food production and want to hear from an industry veteran, this episode is a must-listen. Tune in to gain valuable insights that could shape your understanding of indoor farming and its potential to revolutionize agriculture.Thanks to Our SponsorsIndoor AgCon - https://indoor.agKey Takeaways5:14 Renko's extensive experience in horticulture industry10:47 Shift in sentiment towards vertical farming15:50 Origins and growth of TTA company20:13 Renko's role and responsibilities at TTA-ISO25:59 Common mistakes in vertical farming projects31:45 Regional differences in vertical farming needs36:53 TTA's approach to new crop automation requests41:46 Balancing advice and business opportunitiesTweetable Quotes"I think there's a market for vertical farming for sure, because otherwise I wouldn't be so enthusiastic about it.""Make a choice. Are you a tech company or a grower? Know your market.""Think ahead. Even if you're not ready for automation or high capacity equipment yet, get into talks with automation companies. It can save you a lot of time and money when you have to change certain things in your company in the future."Resources MentionedWebsite - www.tta.euLinkedIn - https://www.linkedin.com/in/renkoschuil/Connect With UsVFP LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcastVFP Twitter - https://twitter.com/VerticalFarmPodVFP Instagram - https://www.instagram.com/direct/inbox/VFP Facebook - https://www.facebook.com/VerticalFarmPodSubscribe to our newsletters!AgTech Digest - https://agtechdigest.comThe Indoor Farmer - https://www.indoorverticalfarm.com/Horti-Gen Insights - https://www.hortigeninsights.com/🎙️🎙️🎙️Podcast Production and Marketing by
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  • S12E160 Oliver Rotko/Arctic Farming - Revolutionizing Restaurants: Herbie’s Innovative Indoor Farm Solution
    Ever wondered how to navigate the challenges of indoor farming and create successful products in this evolving industry? Oliver Rotko, CEO of Plant TUI and Arctic Farming, shares his journey and insights into the world of vertical farming.I sat down with Oliver to discuss his unique path from business student to indoor farming innovator. He revealed how his experiences in B2B sales, marketing, and even watchmaking contributed to his success in developing cutting-edge vertical farming solutions. Oliver's story is a testament to the power of patience, market research, and customer-centric product development.We delved into the development of Arctic Farming's flagship product, Herbie, a sleek and efficient indoor farming unit designed for the hospitality industry. Oliver explained the careful considerations behind its design, from the choice of materials to the user interface, all informed by extensive customer feedback and market testing. He also shared insights into the company's expansion into the consumer market with the acquisition of Plantui, a award-winning desktop hydroponic system.Throughout our conversation, Oliver emphasized the importance of taking a measured approach to growth in the vertical farming industry. He highlighted the need for patience, both from investors and entrepreneurs, and the value of learning from industry failures. We also touched on Arctic Farming's exciting ventures into space agriculture and the company's unique "Earth first, space second" strategy.If you're interested in the future of food production, sustainable agriculture, or entrepreneurship in emerging industries, you won't want to miss this insightful conversation with Oliver Rotko. Tune in to gain valuable lessons from a leader at the forefront of indoor farming innovation.Thanks to Our SponsorsIndoor AgCon - https://indoor.agKey Takeaways5:53 Importance of video marketing for CEOs13:30 AI tools revolutionizing content creation16:19 Early days of Arctic Farming development 21:53 Herbie: Innovative restaurant-grade vertical farm27:41 Switching from aeroponics to fogponics34:53 Space ambitions and Earth-first strategy37:52 Acquiring Plantui: Consumer-focused hydroponic system43:18 Motivation behind pursuing indoor farmingTweetable Quotes"We've taken it incredibly slow, gathering feedback, meanwhile seeing all these bankruptcies, for example, from infarm, learning from them, interviewing the insiders, interviewing their ex investors, interviewing their customer suppliers and so on, and kind of feeding all of that information and learnings from the customers, from the industry, from experts like you back into the product.""Why do we do this? To be honest, I had a wonderful conversation with a colleague from the US where the standard greeting that we have is, how are you doing? Fine, thank you. And as well as you can do as an indoor farming startup or entrepreneur, it's. This is the most difficult industry that I can imagine getting into.""Just seeing the iterative progress with a product that you have designed from zero, literally scratch, is the most rewarding feeling that you can have."Resources MentionedWebsite - https://www.arcticfarming.io/LinkedIn - https://www.linkedin.com/in/oliverrotko/Connect With UsVFP LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcastVFP Twitter -
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  • S12E159 Conner Tidd/Just Vertical - Democratizing Indoor Farming: Mission Unveiled
    Have you ever wondered how to grow fresh produce year-round, even in the harshest climates? I sat down with Conner Tidd, co-founder and CEO of Just Vertical, to discuss the innovative world of indoor farming and how it's changing the way we think about food production. Conner's journey into vertical farming began with a desire to make a tangible impact on food security and sustainability. With a background in environmental law and restaurant experience, he saw the potential for indoor farming to address issues of food waste and accessibility. Just Vertical started as an academic project and evolved into a company offering both consumer and commercial vertical farming solutions.We delved into the challenges of developing user-friendly indoor farming systems, from early prototypes built with Home Depot materials to sleek, furniture-like designs that fit seamlessly into homes. Conner emphasized the importance of making vertical farming technology accessible and easy to use, whether for home growers or large-scale commercial operations.The conversation also touched on Just Vertical's expansion into commercial projects, including partnerships with educational institutions and humanitarian efforts. Conner shared insights on the future of vertical farming, the need for innovation in seed development, and the importance of collaboration within the industry.If you're curious about the future of food production and how vertical farming could revolutionize agriculture, don't miss this enlightening conversation with Conner Tidd. Listen now to gain valuable insights into the world of indoor farming and its potential to address global food challenges.Thanks to Our SponsorsIndoor AgCon - https://indoor.agKey Takeaways5:09 Conner’s restaurant experience and food waste10:55 Origin story of Just Vertical21:23 Variety of crops grown on living walls25:01 Accessibility and ease of use focus29:48 Global projects and ideal farming partners33:56 Innovation in vertical farming seeds36:18 Addressing AeroGarden closure and industry outlookTweetable Quotes"We always say everything's fixable as long as we know about it. And that's, you know, we emphasize that with employees now. But even early days, like the first few indoor gardens we sold, like, watch the leak, they spilled onto people's floors. Like we short circuited stuff. The worst thing we could have done would have been to kind of shirk responsibility and try and hide from those customer calls.""Our big thing that we always push is accessibility and easy use in this technology. We view our role as understanding all the really cool science that goes into making great LED lights, great control systems, great nutrients and integrating that into a package that is easy for farmers to use and grow with.""We span the education sphere from kindergarten all the way through PhD research. With little kids it's often just about showing them where food comes from and it's not just from the grocery store and getting hands-on experience. So education is a great venue. It's something people are really interested in and we're happy to be part of it because it really drives the industry as well."Resources MentionedWebsite - https://justvertical.com/LinkedIn - https://www.linkedin.com/in/connertidd/Connect With UsVFP LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcastVFP Twitter -
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  • S12E158 Kirk Taylor/Land Betterment - From Abandoned Mines to Thriving Farms: Vision
    Ever wondered how to revitalize struggling communities while promoting sustainable practices? I had the pleasure of speaking with Kirk Taylor, co-founder of Land Betterment Corporation, about their innovative approach to community development and sustainable agriculture. Kirk's background in accounting and finance, combined with his entrepreneurial spirit, led him to tackle the challenges faced by transitioning communities in areas like Kentucky, West Virginia, and southern Indiana.We discussed Land Betterment's unique projects, including the transformation of abandoned industrial sites into housing solutions and the development of container-based farms in partnership with Anu. Kirk explained how their 20-foot shipping container farms, equipped with advanced automation technology, are revolutionizing local food production. These compact, efficient units are being deployed in various settings, from restaurants and grocery stores to universities, addressing food security issues and promoting education in sustainable agriculture.Throughout our conversation, Kirk emphasized the importance of stakeholder engagement and community-driven solutions. He shared examples of how Land Betterment works closely with local communities to identify their needs and develop tailored solutions, whether it's creating affordable housing or repurposing land for agricultural use. We also touched on the company's involvement in sustainable fertilizer recycling and their commitment to circular economy principles.If you're interested in innovative approaches to community development, sustainable agriculture, or the intersection of business and social impact, you won't want to miss this episode. Tune in to hear Kirk Taylor's insights on creating positive change through entrepreneurship and technology.Thanks to Our SponsorsIndoor AgCon - https://indoor.agKey Takeaways11:31 ReElement Technologies: Recycling battery elements16:31 Innovative housing solutions using shipping containers22:20 Partnership with Anu for container farming28:43 Applications for container farms in various industries34:34 Building a diverse board for Land Betterment39:50 Balancing opportunities and allocating time effectivelyTweetable Quotes"We understood that we were not a nonprofit. We wanted to create a business that made sense financially. But we also wanted our investors and our partners to understand that we were making decisions not just for their return, but to maximize the return of all our stakeholders.""The challenge with any farming is external environment and human error. We solve the external environment by doing it inside a shipping container. Our competition doesn't solve for the human error component, but the Anu team does.""I think that everybody has the ability to make something out of themselves and be proud of what they do. Not everybody realizes that. By providing direct roadmaps, direct opportunity for these community members, we can give them the steps that they can walk up on their own."Resources MentionedWebsite - https://www.landbetterment.com/LinkedIn - https://www.linkedin.com/in/kirkptaylor/Connect With...
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  • S11E157 Mat Halter/TerraFerm - Transforming Beer Waste into Vertical Farm Gold
    Ever wondered how beer brewing could revolutionize vertical farming? Mat Halter, founder of TerraFerm, is turning brewery waste into a game-changing resource for indoor agriculture. Mat Halter, a plant scientist turned entrepreneur, shares his journey from researching biofuels to developing an innovative system that captures CO2 from brewery fermentation for use in vertical farms. His patented technology promises to significantly boost crop yields while reducing carbon footprints.In this episode, Mat discusses the challenges of bringing a new idea to market, from conducting initial experiments to seeking partnerships with breweries. He reveals how his spinach trials resulted in an astounding 89% increase in yield, far surpassing typical carbon dioxide enrichment results.We also explore the intersection of craft beer culture and sustainable agriculture, Mat's approach to team building as a first-time founder, and the potential for this technology to transform both the brewing and farming industries.If you're curious about innovative solutions in sustainable agriculture or the unexpected synergies between different industries, this episode is a must-listen. Tune in to discover how Mat Halter is brewing up a greener future for vertical farming.Thanks to Our SponsorsIndoor AgCon - https://indoor.agKey Takeaways5:37 Early career in plant science and biofuels10:43 Initial idea for carbon dioxide enrichment15:36 Patent process and prototype development21:40 Current status and plans for pilot project27:51 Challenges as a first-time founder32:32 Building a team and seeking mentorship36:07 Potential brewery partnerships and marketing38:38 Where to learn more about TerraFermTweetable Quotes"The advantage we have is, in theory, a never-ending supply. So we can use carbon dioxide enrichment at whatever set point we want - high, low, medium, whatever. We can take it as high as metabolically the plants will allow.""What am I missing? Again, I am a first-time founder. This is the first business I've started. What don't I know? I don't know what I don't know. It's a constant battle to learn more about strategies for starting a business, for seeking funding.""San Diego is a great place to be for beer. There's a lot of small to medium range breweries out here. Very high density. I'm hoping to make contact with a couple of them and eventually find one that sees the vision I have for this and wants to come along."Resources MentionedWebsite - https://www.terra-ferm.com/LinkedIn - https://www.linkedin.com/in/mathew-halter-082043a3/X - https://x.com/TerraFerm_AgInstagram - https://www.instagram.com/terraferm_agtech/Connect With UsVFP LinkedIn - https://www.linkedin.com/company/verticalfarmingpodcastVFP Twitter - https://twitter.com/VerticalFarmPodVFP Instagram - https://www.instagram.com/direct/inbox/VFP Facebook -
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About Vertical Farming Podcast

Vertical farming is a revolutionary approach to produce production leveraging controlled environment agriculture (CEA) technology and systems in innovative ways. It facilitates production of huge quantities of nutritious and quality fresh food without relying on favorable weather, high water usage, skilled labor, and high soil fertility. This ensures reliable yield and consistency in crop production year-round with climate control, and no effects of external environment factors such as diseases, pests, or predator attacks. Join Harry Duran, Host of the Apple-recommended Podcast Junkies and Founder of FullCast, as he explores the world of controlled-environment agriculture (CEA). Tune in every week for fascinating conversations with CEOs, Founders and luminaries from the exciting and fast-growing world of Vertical Farming. If you've been interested in the world of Indoor AgTech and want to hear inspiring stories from the innovators on the frontlines of this fast-moving industry, then this most definitely the show for you! Subscribe and learn more by visiting http://verticalfarmingpodcast.com/
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