Bourbon Pursuit

• TWiB: A Van Winkle Sets New Auction Record, Heaven Hill Launches Connoisseur Club, Booker's First Batch of 2025

  It's This Week in Bourbon for March 21st, 2025. A brand new auction record hits with a Van Winkle Private selection, Heaven Hill launches the Connoisseur Club, and Booker's releases the first batch of 2025.Show Notes: Holladay Distillery breaks ground on Rickhouse D, ironclad bourbon aging. Old Rip Van Winkle bottle sells for record $125,000 at Sotheby's. Heaven Hill launches Connesuir Club, exclusive bourbon access. Lux Row Distillers releases Blood Oath Pact 11, Tequila barrel finish, $129.99. Michter’s releases 10 Year Bourbon, 94.4 proof, $195. Buzzard’s Roost releases Signature Double Oak Bourbon, 100 proof, $45. Booker's Batch "Barry's Batch" 2025 released, 125.7 proof, $99.99. New Riff releases Silver Grove Bourbon and Rye, 110.3 and 110.2 proof, $55.99. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

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• 507 - Building Audiences Using Whiskey Content with Tyler Zoller of louisvillebourbonbuzz

  Video is the hot new way to share. Social media platforms are way different now that TikTok turned it all upside down. I've always been fascinated with one creator that has great camera work but also good taste and thats Tyler Zoller from Louisville Bourbon Buzz. We explore his journey from portrait photography to bourbon-focused content creation. Since launching his Instagram in 2015, Tyler has navigated the challenges of bourbon photography, blending high-quality images with short-form video trends that go absolutely viral. Tyler shares insights on building client relationships, emphasizing authenticity over flashy marketing, and we also dive into another passion of his which is exploring abandoned places. He also reveals ambitious plans for YouTube to create longer, community-focused content that deepens engagement with his followers. Show Notes: Where did the name Louisville Bourbon Buzz come from? How did you originally get into photography before bourbon? What unique challenges does bourbon photography present? What was the turning point for your content strategy? How does Tyler handle client relationships and build his business? What’s the backstory behind his fascination with abandoned places? How does the dynamic of creating content for various platforms differ? What are Tyler's plans for YouTube and long-form content? Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

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• Whiskey Quickie: Four Roses Bourbon Single Barrel Collection Review

  On this Whiskey Quickie by Bourbon Pursuit, we review the Four Roses Single Barrel Collection. These 7-9 year old bourbons are 100 proof and $50 MSRP each. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

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• TWiB: New 2025 Kentucky Bourbon Festival Tickets, Brewzle's Master Blender Collaboration, Caleb’s Crossing

  It's This Week in Bourbon for March 21st, 2025. 2025 Kentucky Bourbon Festival announced tickets on sale, Brewzle announces their first Master Blender Collaboration, and David Jennings launches Caleb’s Crossing.Show Notes: Diageo ends Distill Ventures brand intake, resulting in job losses. InvestBev partners for $100M Kentucky Bourbon barrel acquisition. Lexington man charged with unlicensed whiskey sales, thousands of bottles. Kentucky Bourbon Festival 2025 tickets on sale April 17th. Yellowstone Bourbon Small Batch 107 released, 6-year age statement, $44.99. Old Forester 117 Series Bottled in Bond Rye released, 100 proof, $64.99. Old Potrero Hotaling's Bottled in Bond Rye released, 50% ABV, $199. Max Homa, Elijah Craig release 8-year Toasted Barrel pick, 126.6 proof. Brewzle, Old Dominick release Master Blender Collaboration, $90 bundle. Milam & Greene Gray Wolf Bourbon released, 125.5 proof, $149.99. Stephen Curry releases Gentleman’s Cut Rye, 4,000 days aged, $333. Maker's Mark Keepers Release 2025 announced, 109.2 proof, $74.99. Caleb's Crossing whiskey launched, Bourbon and Rye, $149.99 each. Shaquille O'Neal invests in BeatBox RTDs, releases Blueberry Lemonade. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

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• 506 - Finding An Unexpected Career As A Brand Ambassador with Adam Edwards

  What do we have in common with Bob Dylan? Not much except that we enjoy the whiskey brand he's aligned himself with. We're not getting Bob on the show but we wanted to talk to someone who really knows their portfolio and that's going to be Adam Edwards, the National Brand Ambassador for Heaven's Door Whiskey. From the outset, Adam brings humor to his role, setting the tone about his journey from wine aficionado to bourbon ambassador. He shares his development in the spirits industry, beginning in Louisville before making pivotal moves at Trader Joe's and Rabbit Hole Distillery. Adam dives into the origins of Heaven's Door and where music legend Bob Dylan intertwines, detailing its strategic direction, including how they’ve navigated pricing and product offerings to stay competitive. Show Notes: Adam's journey from wine to bourbon and its cultural significance in Kentucky. Career highlights from Kroger to Trader Joe's and Rabbit Hole Distillery. Overview of Heaven's Door Whiskey, its ties to Bob Dylan, and future plans. The dual role of a brand ambassador in sales and consumer education. Personal reflections on alcohol consumption and responsibility in the spirits industry. Insights into the sustainable practices behind Heaven’s Door and their evolving rye offerings. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

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