SEO is NOT Conversion Optimization... - Episode 112
01:14 Reminder01:48 How to arrange an SEO Zoom Advisory Call with me01:59 Question for listeners02:35 The episodes that annoy listeners and why - Traffic is not an SEO metric, and if you're not tracking your SERPs, you're not doing SEO04:08 Why people will get frustrated with this episode04:16 What is SEO?05:03 What is conversion optimization?05:42 Traffic is a factor of monthly search volume and your rank06:00 How to calculate how much traffic you get07:45 How to calculate how much you will get in sales08:49 SEO is what happens before a person gets to your site, once a person is on your website, SEO ends and conversion optimization starts09:28 How to determine how much money you will make11:02 How to make more money11:38 The 4 things you need to rank11:46 Conversion optimization13:32 Once the person is on your website, SEO ends14:15 Once the person is on your website, conversion optimization applies15:40 The difference between an SEO problem and a conversion optimization problem18:11 SEO is not the same as conversion optimization21:30 You need to know why this worksPlease help keep this podcast free: https://www.patreon.com/grumpyseoguy
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23:23
How to Make a PBN (Correctly), a Review - Episode 111
1:10 New episodes1:36 How to arrange an SEO advisory call with me on Zoom4:38 The reason we're making this episode5:30 The reason SEO can't be taught in 10 minutes6:17 The difference between a private blog network and a private blog portfolio7:24 Do NOT link your sites together7:42 In specific order, what you need to rank10:15 Things that do not generate authority11:00 What transfers authority11:35 There are 4 ways to get backlinks13:27 Are PBNs blackhat?14:45 The purpose of a PBN15:40 Find the websites20:50 Find hosting21:20 Do not use the same provider23:50 Do not use SEO hosting companies25:05 Content26:36 Make a regular website28:24 How many words?28:54 PluginsPlease help keep this podcast free: https://www.patreon.com/grumpyseoguy
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33:18
How to Track Your Progress In SEO - Episode 110
RemindersAnnouncementWhat is the purpose of SEO?The SERP Tracker we use.A secret bonus you can do with a SERP trackerThree things to look for in a SERP tracker
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Good Content Is a Myth, and What UFC and SEO Have in Common - Episode 109
01:32 Email me02:00 Success email from an SEO advisory client who started her own agency and is getting nice results for her clients04:22 Quality of content is not a ranking factor04:44 How to be smarter than everyone else in SEO05:00 Song analogy check this one0:700 Example of bad content that ranks09:42 Search engines can't tell good content, so how do they evaluate?10:02 Authority is a metric for popularity which is a metric for how good content is11:33 Why I think people are so stuck on why content quality matters13:50 No one can do SEO for more than 6 months and think content is king14:18 Why people won't quit saying "content is king."15:15 Why people keep saying content is king15:40 In most cases the quality of your content is not why you're not ranking17:08 Why people double down17:30 The similarities between UFC and SEO26:13 Content is king is useless28:03 The 4 things you need to rankPlease help keep this podcast free: https://www.patreon.com/grumpyseoguy
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32:50
What Are Those Spammy SEO Links Everyone Seems to Be Getting Constantly? - Episode 108
You've seen them. Everyone has seen them.Let's talk about them.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy
Everything I've learned in 14 years of running an SEO agency. Learn how to get, and keep, websites at the top of the search engines. If you listen to this podcast you will know more about how the SEO industry works than 99% of SEO "professionals."
Ireland