Sitecore Standard Values

• Marketing Mixology - Blending Data and Creativity with Tiffany Laster - ep 21

  Welcome to episode 21 of “Standard Values”. In this episode, Rick Bauer, Director of Customer Transformation at Sitecore, is joined by Tiffany Laster, Senior Business Consultant at Perficient and newly named Sitecore Strategy MVP. 🌟 Episode Highlights: - Tiffany Laster shares her journey and insights as a Senior Business Consultant and Sitecore Strategy MVP. - The critical role of personalization and data analytics in modern marketing. - How creativity and data work together to drive customer engagement and business success. - Real-world examples of innovative campaigns and the strategies behind them. - The importance of a collaborative mindset in optimizing marketing strategies. Whether you're a Sitecore professional or interested in the latest digital marketing trends, this episode offers valuable perspectives and strategies for staying ahead in the evolving digital landscape.

  --------  

  21:08
• From Dubai with Innovation: Insights from Omnia's CTO Ahmad Harb

  In this episode of the Sitecore Standard Values podcast, Sultan Semlali, a Customer Transformation Director at Sitecore, hosts a conversation with Ahmad Harb, the CTO of Omnia, a Sitecore partner. The discussion centers around the unique digital landscape of the MENA region, the fast-paced environment in Dubai, and the specific demands of clients in this area.   Ahmad highlights the rapid digital transformation in the region, noting how quickly things change and the need for businesses to keep up with these changes. He emphasizes the importance of understanding local governance, compliance, and security requirements, which are crucial for digital projects in the region.   Ahmad shares insights into some key projects Omnia has worked on, particularly in the government and oil and gas sectors. He mentions the long-term relationships Omnia maintains with its clients, such as ADNOC and the Abu Dhabi government, emphasizing the continuous value they provide over the years. The conversation also touches on the importance of Sitecore's composable architecture, which allows for flexibility and quick adaptation to client needs. Ahmad discusses how composability helps deliver projects faster and more efficiently, aligning with the fast-moving culture of the region.  One of the standout projects Ahmad mentions is the digital transformation for COP28, which included the development of a website and a mobile app powered by Sitecore. This project involved serving 10 million visitors in two weeks, showcasing the scalability and robustness of Sitecore’s platform. The podcast concludes with Ahmad discussing the importance of providing tangible value to clients through Sitecore, ensuring scalability, security, and personalized experiences. Sultan wraps up the episode by praising Omnia's capabilities and their successful partnership with Sitecore.

  --------  

  18:25
• Unpacking SUGCON EU: Insights & Innovations with Sean Broderick | Standard Values Podcast Ep. 19

  Join us in this exciting episode of the Standard Values Podcast, where we sit down in a Dublin Pub with Sean Broderick, Director of Product Marketing, to recap the recent SUGCON EU event. Dive into a comprehensive discussion about the key takeaways, innovative strategies, and forward-thinking solutions unveiled at the conference. Sean shares his expert insights on how these developments impact digital marketing and the broader Sitecore community. 🔹 Episode Highlights: Key innovations and announcements from SUGCON EU In-depth analysis of new Sitecore features and their implications Sean Broderick's perspective on future trends in digital experience platforms 📅 Recorded live at SUGCON EU, this episode is a must-watch/listen for marketers, developers, and digital strategists eager to leverage Sitecore's latest capabilities to transform customer experiences. Don't miss out on expert insights and behind-the-scenes discussions! ✨ Subscribe for more insights and make sure to leave your thoughts in the comments below. Let’s discuss how these new developments can revolutionize your digital strategy!

  --------  

  19:10
• Navigating the World of Customer Experience with Vaishali Dialani Sitecore Standard Values ep18

  Navigating the Journey to Customer Experience Excellence with Vaishali Dialani In this episode of Sitecore Standard Values, Sultan Semlali, Customer Transformation Director at Sitecore, is joined by Vaishali Dialani, a senior CX strategist at Konabos and recognized leader in customer experience management (CXM). Broadcasting from Dubai, they discuss the evolving landscape of marketing, the pivotal role of customer experience in business strategy, and the journey of discovering one’s niche within the field. Vaishali shares insights from her career progression, emphasizing the impact of analytics, strategic planning, and the integration of emotions in crafting compelling customer experiences. Highlighting key projects, challenges, and the importance of execution in strategy, they explore how businesses can more effectively engage with their customer base through emotional understanding and targeted campaigns. Vaishali also discusses her contribution to the CX5 project, a book that aims to demystify customer experience management, and the fundamental importance of community engagement and mentorship in fostering the next generation of CX professionals. Connect with Vaishali Dialani: https://www.linkedin.com/in/vaishalidialani/ Time stamps 00:00 Welcome to Sitecore Standard Values Podcast 00:47 Introducing Vaishali Dialani: A CX Strategy Expert 02:14 Vaishali's Journey into Marketing and CX 02:37 The Evolution of Marketing and Finding a Niche 07:43 The Importance of Strategy in Customer Experience 17:46 Challenges in Implementing CX Strategies 23:47 The Power of Community Engagement and Sharing Knowledge 29:49 Vaishali's Core Value: Integrity 30:47 Wrapping Up and Call to Action

  --------  

  31:32
• Exploring Sitecore's 2023 Innovations: Insights from Jonathan Corley - Standard Values Episode 17

  🎙️ Join us in Episode 17 of "Standard Values," where we delve into the top digital marketing trends and strategies of 2023. Hosted by Rick Bauer, this episode features insights from Jonathan Corley and highlights the best resources for Sitecore marketers, as showcased on [PersonalizeCX]https://personalizecx.com/best-of-2023-top-20-assets-for-sitecore-marketers-and-digital-experience-strategists/ 🚀 Episode Highlights: - In-depth analysis of 2023's top 10-ish assets for Sitecore marketers and digital experience strategists. - Exclusive insights from Jonathan Corley on GenAI's role in marketing and the impact of technologies like ChatGPT. - Discussion on mastering personalization in digital marketing and the future of AI in content creation. - Strategies for maximizing the value of Sitecore's tools in digital marketing. 💡 Whether you're a Sitecore professional or interested in the latest digital marketing trends, this episode offers valuable perspectives and strategies for staying ahead in the evolving digital landscape. #Sitecore #DigitalMarketing #GenAI #JonathanCorley #StandardValuesPodcast #2023Review 👍 Like, Share, and Subscribe for more insightful episodes. We welcome your thoughts and comments below! Links: [PersonalizeCX - contains all of Jonathan's links and more!] https://personalizecx.com/best-of-202... [Christine Bookless Podcast Episode]    • Tech Evolution & Sustainability: Unve...   [Chris Nash - Relevant Edge] https://www.relevant-edge.com/solutio... [James Gray - Ultimate Guide to Generative AI]   / ultimate-guide-generative-ai-marketing-pro...   [Tiffany Laster - DAM Analyticcs] https://blogs.perficient.com/2023/05/... [AgencyQ Data Migration Tool] https://www.sitecore.com/partners/sol...

  --------  

  24:14

More Business podcasts

Trending Business podcasts

About Sitecore Standard Values

Sitecore Standard Values: Podcasts in Family