The I'm-Not-Doing-Enough Spiral (And How to Break It) with Katie Grimes
Feeling like you're never doing enough? You're not alone. In this raw and real conversation, Jodi Congdon sits down with business and boundaries coach Katie Grimes to unpack the toxic productivity loops that birth professionals and agency owners get stuck in. From people-pleasing to feast-or-famine cycles, to never taking a true day off—this episode dives deep into why we feel this way and how to finally shift out of it.Expect mindset breakthroughs, nervous system hacks, and practical systems that support the doula lifestyle (yes, even when you’re on call or running an agency).⏱️ Timestamps & Topics:0:00 – Welcome + Meet Katie Grimes1:03 – The cycle of not doing enough and how it spirals2:34 – People-pleasing in birthwork and fixer mode4:37 – Feast or famine realities for doulas7:14 – Why so many doulas go back to a 9–59:55 – Making it easier for clients to buy from you (systems tips!)12:20 – Email autoresponders + automations that save hours14:58 – How to make space for CEO time (and stop overpromising)17:27 – Why you must give yourself more time than you think 20:52 – Katie’s 4-Line Nervous System Model: Joy to Trauma 25:00 – Level 2 warnings: anxious poops, skipping meals, irritability 28:00 – Quick nervous system reset tools (no, really—just hum) 30:11 – Social media pressure, procrastination, and smart delegation 33:32 – Do doulas really get clients from Instagram? (Spoiler: Not the way you think) 35:19 – Smart networking tips (what to say instead of “can I pick your brain?”) 39:50 – ADHD, stress, and the high of procrastination 42:11 – Breaking the cycle: Thoughts → Feelings → Behavior 45:40 – How our childhood stories influence how we show up in business 48:00 – Start with one small habit shift (not five big ones)📌 Resources Mentioned:Katie's Instagram: @kg.katiegrimesFeelings Wheel: thefeelingswheel.comBook a coaching call or apply to work with Katie: [Link shared in DMs after inquiry]✔️ Follow Jodi Congdon:Instagram Website Birth + Postpartum Professionals (Facebook Group) ✔️ Create Your Six or Seven-Figure Doula Business: Birth Boss Society (for Solo Doulas and Agency Owners)Hip to Heart Birth Boss Academy ✔️ From Solo Doula Business to Agency: Hip to Heart Agency Program
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How to Get 5 New Clients in 48 Hours
In this episode of the Hip to Heart Birth Boss Podcast, host Jodi Congdon dives into what it actually takes to book five new doula clients in just 48 hours—no gimmicks, no burnout, and no dancing on TikTok required. Whether your client calendar is crickets or you’re looking to stack your next few weeks, this episode lays out a simple but powerful system that works for birth pros who are ready to act fast. You’ll walk away with tangible steps to turn conversations into clients, plus a big mindset reframe that will make your marketing way less awkward. Let’s do this.📝 Show Notes:In this episode, Jodi covers:The “5:5:5 Method” for filling your doula calendar fastWhy waiting for referrals is slowing you downHow to follow up without feeling weirdSmart ways to create urgency without offering discountsOne bold mindset shift that changes the gameChapters:00:00 Introduction to Client Acquisition Strategies02:57 The 555 Method for Securing Clients06:17 Building Connections with Warm Leads09:04 Expanding Your Reach: New Connections12:11 Authenticity in Client Outreach15:02 Future Planning and Continuous GrowthResources & Action Steps:Grab your Doula Client Surge ChecklistCome hang out in the Birth Boss Society: Join hereFollow Jodi on Instagram: @jodicongdonofficial✔️ Follow Jodi Congdon:Instagram Website Birth + Postpartum Professionals (Facebook Group) ✔️ Create Your Six or Seven-Figure Doula Business: Birth Boss Society (for Solo Doulas and Agency Owners)Hip to Heart Birth Boss Academy ✔️ From Solo Doula Business to Agency: Hip to Heart Agency Program
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Prep Your Doula Business for Summer with Alyssa Knapp
Host: Jodi CongdonGuest: Alyssa Knapp, Founder of Integrative Wellness JourneysEpisode Summary:In this honest and energizing episode of the Birth Boss Podcast, Jodi sits down with returning guest Alyssa Knapp to talk all things summer business planning—especially for moms juggling work, client care, and that deep craving to enjoy the season.From "mean mommy mode" to calendar chaos, this episode dives into:How to prep your business now to enjoy more freedom laterManaging mom guilt while staying responsive in client careSetting boundaries around time, tech, and self-expectationsUsing simple systems like timers, nine-grids, and the Eisenhower MatrixReframing summer to support both fun and functionWhether you're a doula, lactation consultant, a wellness birth pro, or a service-based perinatal entrepreneur, this episode will give you both the permission and the plan to create a spacious, intentional summer—with less stress and more joy.Timestamps & Key Moments: 00:01 – Welcome back Alyssa! 01:13 – Why prepping before summer hits is essential 03:30 – Working while the kids are outside: the guilt and the grace 05:57 – Boundaries, expectations, and excited vs. exhausted energy 10:18 – Summer planning tips: map your calendar, simplify, set goals 12:40 – Why summer is the runway for a strong fall launch 16:30 – The power of setting realistic expectations (and saying “not now”) 19:03 – Creating a summer-proof Instagram strategy with a 9-grid 24:21 – Taking social media weekends off = LIFE-CHANGING 29:39 – Tools that help: timers, visual planning, and mindset shifts 31:50 – The ultimate organizing tool you didn’t know you neededResources Mentioned:Eisenhower MatrixTimer strategy for boundary-setting with kidsInstagram 9-grid idea for summer contentAlyssa's programs and wellness planning offers (linked below 👇)Connect with Alyssa Knapp: 🌐 Integrative Wellness Journeys 📸 @integrativewellnessjourneysEnjoyed this episode?Please subscribe, leave a review, and share it with a fellow boss who's ready to plan less, play more, and stay grounded this summer. ☀️💼✨✔️ Follow Jodi Congdon:Instagram Website Birth + Postpartum Professionals (Facebook Group) ✔️ Create Your Six or Seven-Figure Doula Business: Birth Boss Society (for Solo Doulas and Agency Owners)Hip to Heart Birth Boss Academy ✔️ From Solo Doula Business to Agency: Hip to Heart Agency Program
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Marketing that Actually Works for Doulas
Feeling burned out by marketing that doesn’t seem to work — or worse, doesn’t feel like you? In this honest episode of the Hip to Heart Birth Boss Podcast, Jodi breaks down exactly why traditional marketing advice fails doulas, and what to do instead.We’re unpacking strategies that feel better and actually bring in clients: from content that converts (without going viral), to local referrals, collaborations, and borrowing audiences with ease. You'll hear stories from real doulas inside our CEO Track who saw big shifts by simplifying, focusing, and aligning their approach.Whether you’re stuck in content chaos or wondering if you’re just not cut out for marketing… this episode is the exhale you’ve been waiting for.🎧 Listen now, take a breath, and let’s reset how you market — together.🔗 Resources Mentioned: For in-depth strategies and community support: https://www.hiptoheart.com/birth-boss-society-landing-page✔️ Follow Jodi Congdon:Instagram Website Birth + Postpartum Professionals (Facebook Group) ✔️ Create Your Six or Seven-Figure Doula Business: Birth Boss Society (for Solo Doulas and Agency Owners)Hip to Heart Birth Boss Academy ✔️ From Solo Doula Business to Agency: Hip to Heart Agency Program
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The $100K Doula Myth
In this episode, my focus is uncovering the financial challenges faced by doulas today and I explore the main reasons why some achieve significant financial success while others continue to struggle. The importance of a smart business model is a top priority in building a financially stable business, but the close second and third are pricing that not only reflects your value but also allows you to live comfortably and the need for scalable income streams. I happily share the strategies that I used to build my business and encourage other birth and postpartum professionals to take actionable steps towards the growth and expansion of theirs.✔️ Follow Jodi Congdon:Instagram Website Birth + Postpartum Professionals (Facebook Group) ✔️ Create Your Six or Seven-Figure Doula Business: Birth Boss Society (for Solo Doulas and Agency Owners)Hip to Heart Birth Boss Academy ✔️ From Solo Doula Business to Agency: Hip to Heart Agency Program
Welcome to Hip to Heart Birth Boss™ podcast. I’m your host Jodi Congdon, birth and postpartum doula agency owner, postpartum doula and lactation educator trainer, and the exact person to help birth professionals like you create a business that feels like the perfect fit for every stage of life. In this podcast, I’ll be talking to you about opportunities to grow and scale your birth and postpartum business and you will get actionable tools and strategies that are tailored to your goals and dreams. I’ll be giving you my expert insight on things like marketing, networking, using social media to get the eyes of your ideal client on you, branding, growth strategy, and the steps to building a business that has optimal scalability. The purpose here is to share my personal journey and talk about mistakes I’ve made and how I’ve turned them around into big wins. You’ll learn how to create goals to hit your financial milestones, make a huge impact on your perinatal community, create more time for the things that you love, and start to build your empire. Whether you realize it or not, you are a business owner, starting your journey as a small but mighty entrepreneur. You, my friend, are a birth boss.
Ireland