4/22/25 - Episode 157Episode SummaryIn Episode 157 of the Shopify Solutions Podcast, Dylan Lam from Omirank discusses using quiz funnels to boost Shopify store conversions by up to 50%. Quizzes build trust by asking strategic questions and recommending products based on customer responses.Key points:- Focus on the quiz goal first (conversion vs. expertise).- Track quiz step completion rates.- Best traffic sources: search ads and email, not social media.- Tools like Typeform work well, even without native Shopify integration.✨ Bottom line: Quiz funnels personalize shopping, increase trust, and drive sales when done right.Show Links Omirank - https://omirank.com/Dylan on Linkedin - https://www.linkedin.com/in/digitaldylanofficial/Linear Shopping Experiences App - https://apps.shopify.com/linear-shopping-experienceTranscript & Videohttps://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-157-quiz-funnels-in-your-shopify-store
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Episode 156 - Building Recurring Revenue: Subscriptions in your Shopify Store
4/9/25 - Episode 156Episode SummaryIn Episode 156 of the Shopify Solutions Podcast, Scott Austin discusses the strategic advantages of integrating subscription models into Shopify stores to build recurring revenue. He explains how subscriptions can enhance customer lifetime value, improve cash flow, and simplify inventory management. Additionally, subscriptions offer convenience for customers by automating regular purchases. Scott emphasizes that while subscriptions may not suit every business, they can be effective beyond typical products like coffee, encouraging merchants to explore various subscription models tailored to their offerings.Show Links Get Recharge - https://jadepuma.com/rechargeVideo Consult with Scott - https://jadepuma.com/products/live-video-consultTranscript & Videohttps://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-156-building-recurring-revenue-subscriptions-in-your-shopify-store
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Episode 155 - SEO Tactic with Shopify Blogs
3/26/25 - Episode 155Episode SummaryIn Episode 155 of the Shopify Solutions Podcast, host Scott Austin discusses leveraging Shopify's blogging functionality to enhance SEO and drive traffic to your store. He acknowledges the evolving landscape of SEO in 2025, with AI's growing influence, yet emphasizes that SEO remains a valuable strategy. Boehm shares data from his clients, noting that while some experienced declines, others saw significant increases in organic traffic—up to 500% year-over-year—highlighting the potential benefits of investing in SEO. The episode focuses on a specific tactic: using Shopify blogs to target keywords not covered by product pages, thereby expanding search visibility and attracting a broader audience.Show Links The Healing Hedge Witch - https://thehealinghedgewitch.com/blogs/crystal-guide/rose-quartzReptiChip - https://reptichip.com/blogs/animals/veiled-chameleonLooker Studio Scorecards - https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-131-scorecard-for-your-shopify-storeTranscript & Videohttps://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-155-seo-tactic-with-shopify-blogs
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Episode 154 - Store Audit of EverChew
3/12/25 - Episode 154Episode SummaryIn Episode 154 of the Shopify Solutions Podcast, host Scott Austin engages in a store audit of EverChew, a company specializing in dog chew products designed to reduce choking hazards. The discussion emphasizes the importance of articulating the benefits to customers—such as providing peace of mind—over merely describing the physical products. Austin also highlights the effectiveness of using infographics on product pages to convey value propositions visually, suggesting that while EverChew incorporates these elements, there is room for optimization to enhance customer understanding and engagement. Show Links EverChew - https://everchew.com/ Get a Store Audit - https://jadepuma.com/products/ecommerce-store-audit Transcript & Videohttps://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-154-store-audit-of-everchew
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Episode 153 - Managing Shopify Platform Changes
2/26/25 - Episode 153Episode SummaryIn Episode 153 of the Shopify Solutions Podcast, Scott Austin discusses upcoming changes to the Shopify platform that may affect your store's operations. He focuses on three main areas:Shopify Admin Accounts: Shopify is updating how store staff log into the admin panel. To check your status, navigate to Settings in your Shopify admin. If you see "Users" instead of "Users and Permissions," you're on the new system. While Shopify will handle this upgrade automatically, be aware that some staff permissions might change, requiring you to adjust them accordingly.Customer Accounts: Changes are coming to how customers log into your storefront. These updates may impact the user experience, so it's essential to stay informed and prepare your store to accommodate these modifications.Thank You and Order Pages: Recent communications from Shopify have introduced deadlines related to these pages, causing some confusion among merchants. Scott clarifies these changes and emphasizes the importance of understanding and implementing necessary adjustments to prevent disruptions to your business.Staying proactive and informed about these platform changes will help ensure a smooth transition and continued seamless operation of your Shopify store.Show Links Brand-It! Calendar - https://apps.shopify.com/brand-it-calendarTranscript & Videohttps://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-153-managing-shopify-platform-changes
Want to get the most out of your Shopify business? Listen to the Shopify Solutions Podcast to get concrete examples and recommendations on how to build and grow your eCommerce business. Hosted by Scott Austin, owner of JadePuma, a Shopify-focused agency in San Diego, California. Scott has decades of e-commerce experience with the biggest companies and the smallest stores and everything in between.
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