Wedding Photography Unveiled

Is Google still worth your time now that couples are asking ChatGPT, Claude and Gemini for wedding photographer recommendations? I'm joined by Sara Dunn of Sara Does SEO, who has helped wedding professionals get found in search since 2017, to find out.We cover what still works in Google and what you need to do to show up in AI search too. Sara explains why Google Business Profile is the most neglected piece of the puzzle, how to use AI for your website copy without sounding like a robot, and why you should stop obsessing over your page speed score. If you'd rather not spend your life on Instagram or TikTok, this one's for you.LinksSara Does SEO: saradoesseo.comFree monthly SEO lunch and learn: saradoesseo.com/learnInstagram: @saradoesseoSubscribe to Wedding Photography Unveiled for more no nonsense business advice for wedding photographers.#weddingphotography #SEO #weddingphotographer #weddingvideography #weddingbusiness

Adam and I jump on for a quick catch up on how we've both coped with the onslaught of summer weddings and how we're both doing in terms of enquiries and bookings for next year.

We also announce our upcoming workshop, Beyond The Art. This is going to be a business-focused, in-person workshop for wedding photographers, videographers and content creators who've mastered their craft and now need to master the business side.

Details:
Tuesday 2nd March 2027
Crowne Plaza, Birmingham NEC
Free day parking, discounted overnight parking and nearby Premier Inn rate
Early bird pricing live now, open for two weeks only

What we're covering: supplier and venue relationships, social media strategy, portfolio positioning, group shot management, AI and outsourcing, album and print sales, and dynamic pricing to break through pricing brackets.

Full details and booking: martincheung.com/workshop

Culling shouldn't take you longer than the wedding itself. In this episode, I break down how I get through an entire wedding's images in under an hour, starting with why I cull on the day rather than waiting until I'm home.
I cover:
Why culling at the wedding, while your mind is still fresh, beats doing it days later
The maths behind speed: how shaving even a second off each image selection adds up to hours saved over a season
A live demo of FastCull, the culling app I built from scratch specifically for wedding photographers

FastCull is a one-time purchase with no subscription, built to get you through thousands of images fast without AI making decisions for you.

Get £20 off with code UNVEILED at getfastcull.com

In this episode, Mark Pacura shares insights on the importance of printed albums in the digital age, how to sell them effectively, and introduces a new album design tool that simplifies the process for photographers.

Key Topics
The enduring value of printed albums in the digital age
Strategies for selling albums to clients
The impact of AI on photography and printing
Designing albums that clients love
Pricing and markup strategies for albums
Using albums as marketing tools and legacy items

Resources
Spread Album Design Software
⁠Website⁠
Wooden Banana

It's kind of fitting that our 100th episode is to talk about our own daughter's wedding!
We unpack how it felt to be on the other side of the camera for once. Could we resist telling the photographer/videographer what to do? What actually happened, how did we feel and what did we learn?

Shoutouts
Laura-Jayne Photographer
Drop D Wedding Films
Weddingcontentbyjadem