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Self-Publishing with ALLi

Alliance of Independent Authors
Self-Publishing with ALLi
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  • News: Amazon's New Algorithm Shakes Up Book Discoverability While Substack Offers Steadier Path for Authors
    On this episode of the Self-Publishing with ALLi podcast, Dan Holloway takes a close look at Amazon's new book discovery algorithm and how it may be impacting indie authors' visibility and sales stability. He contrasts the uncertainty of platform-dependent publishing with the growing reliability of direct sales, particularly through Substack, where income trends show consistent returns for authors building engaged readerships. Dan explains what these shifts mean for indie authors trying to build sustainable careers in a changing marketplace. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.
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  • Interview: Mindfulness and Adaptability in a Successful Author Career with Matty Dalrymple and Julie Embleton
    In this episode of the Self-Publishing with ALLi podcast, dark-fantasy author Julie Embleton joins Matty Dalrymple to talk about mindfulness, adaptability, and sustainability in the indie author career. Julie shares how shifting social media landscapes, rising business costs, and changing reader habits inspired her to take back control—focusing on direct sales, authentic marketing, and the platforms that truly align with her values. Sponsor This podcast is proudly sponsored by Bookfunnel. Do you have reader magnets, ARCs, and direct digital sales? Want to join multi-author promotions? Thousands of authors trust BookFunnel for seamless delivery and real human support. Visit BookFunnel.com. About the Host Matty Dalrymple podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. She has written books on the business of short fiction and podcasting for authors, and her articles have appeared in Writer's Digest magazine. She serves as the campaigns manager for the Alliance of Independent Authors. Matty is also the author of the Lizzy Ballard Thrillers, beginning with Rock Paper Scissors; the Ann Kinnear Suspense Novels, beginning with The Sense of Death; and the Ann Kinnear Suspense Shorts, including Close These Eyes. She is a member of International Thriller Writers and Sisters in Crime. About the Guest Julie Embleton is a dark fantasy author from Dublin, Ireland, whose work features tenacious female protagonists, courageous heroes, and villains driven by chaos. Her stories combine suspense, romance, and magick, often ending on a hopeful note, with the occasional cliffhanger. Based on the shores of the Irish Sea, she embraces a life steeped in magick as a professional tarot reader and holistic mindfulness practitioner. She recently published her twelfth book. You can find her on her website at julieembleton.com, at Tome Books, and on Pinterest.
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  • Inspirational Indie Author Interview #195: Steven Leibo — International Affairs Expert Turns Retirement into Epic Fiction Series on China, America, and Identity
    My guest this episode is Steven Leibo, an international affairs expert who spent decades teaching and commenting on global politics. In retirement, he has devoted himself to a sweeping fiction series set in the 19th century, following an American and Chinese family through major events that shaped both nations. His work blends real-world events with themes of identity, immigration, and cultural conflict. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally. About the Host Howard Lovy has been a journalist for 40 years and now amplifies the voices of independent author-publishers and works with authors as a developmental editor. Find Howard at howardlovy.com, LinkedIn, and X. About the Guest Steven Leibo is an international affairs expert and former professor who spent his career studying the relationship between Asia and the West. In retirement, he now writes an epic fiction series set in the 19th century, exploring identity, immigration, and cultural change through the intertwined histories of China and America.
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  • News: SelfPubCon Highlights Direct-to-Reader Trends, Spotify Launches New Audiobook Selects Platform
    On this episode of the Self-Publishing with ALLi podcast, Dan Holloway recaps key takeaways from SelfPubCon2025, where authors focused less on AI and more on direct connections with readers through email lists, crowdfunding, and special editions that reflect an artisanal, aesthetic-driven approach. He also reports that Spotify is launching Audiobook Selects, a new platform for indie authors, beginning with romance-themed submissions featuring "swoon-worthy" tropes like friends-to-lovers and grumpy/sunshine pairings. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.
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  • Interview: Marketing That Puts the Author First — Introducing ALLi's New Guide with Orna Ross and Roz Morris
    On the Self-Publishing with ALLi podcast, host Orna Ross speaks with Roz Morris, editor-in-chief at ALLi, about ALLi's new marketing guide and why marketing today is less about algorithms and more about authentic human connection. They explore how shifts in the industry, including the rise of AI, are transforming how authors reach readers, and they discuss how understanding your values, reader journey, and publishing personality can lead to more effective, sustainable marketing. Sponsor This podcast is proudly sponsored by Bookfunnel. Do you have reader magnets, ARCs, and direct digital sales? Want to join multi-author promotions? Thousands of authors trust BookFunnel for seamless delivery and real human support. Visit BookFunnel.com. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. Show Notes Reach More Readers: ALLi's Definitive Guide to Book Marketing (50 percent off) About the Host Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website. About the Guest Roz Morris is editor-in-chief at the Alliance of Independent Authors and lead editor of ALLi's new marketing guide. She has extensive experience helping authors develop their publishing strategy and connect more effectively with readers. Roz is also an accomplished writer and mentor known for her clear, human-centered approach to book marketing. Learn more on her website.
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About Self-Publishing with ALLi

The Self-Publishing with ALLi podcast from the Alliance of Independent Authors provides a comprehensive guide for indie authors.
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