COACHED with Coach Keren

What happens when your business evolves - but your message does not?
In this episode of COACHED, Coach Keren Eldad sits down with messaging strategist, brand advisor, bestselling author and eight-figure entrepreneur Julie Solomon for a conversation about visibility, identity, reinvention and the messaging mistakes that can quietly keep even highly accomplished entrepreneurs stuck.
Julie shares the deeply personal story behind her own reinvention: leaving the traditional PR world, becoming a new mother, accumulating $30,000 in credit-card debt, confronting the impact it was having on her marriage, and ultimately rebuilding her career and business on very different terms.
But the heart of this conversation is what happened after Julie became successful.
She began to realize that the conventional advice to “serve an earlier version of yourself” had stopped working.
Her expertise had evolved.
Her clients had evolved.
She had evolved.
But parts of her messaging were still speaking to a version of herself she had long since outgrown.
Julie introduces her framework of the Former Self, Working Self and Highest Self and explains why each responds to radically different messaging.
The Former Self responds to pain and struggle.
The Working Self consumes information, tips and endless education - often mistaking learning for actual progress.
The Highest Self is ready to make decisions and move toward transformation.
And therein lies the shift: in knowing that the promise matters more than the pain.
Together, Keren and Julie explore what this means not only for marketing, but for leadership: knowing when you are helping versus rescuing, recognizing when over-teaching is actually keeping prospective clients from making decisions, allowing your message to evolve with your mastery, and becoming willing to release strategies, clients and ways of working that no longer fit who you have become.
IN THIS EPISODE:
Julie’s journey from burned-out publicist to eight-figure entrepreneur
The financial rock bottom that forced her to take stock of her life
Why Julie believes we should not always rescue people from their rock bottoms
Why your ideal client may not be an earlier version of you
The difference between the Former Self, Working Self and Highest Self
Why pain-point marketing can attract clients who are not ready for your work
How over-educating your audience creates consumers instead of decision-makers
Why sophisticated entrepreneurs often have a clarity problem, not a capability problem
How to market toward desire and transformation rather than pain
Why your personal story matters — but your “mess” should not become your message
Authentic alignment versus performing the version of yourself you think will sell
Why your body can tell you when a strategy no longer fits
The power of creating space instead of continually adding more
Julie’s next chapter and the surprising power she is finding in doing less

CONNECT WITH JULIE
Website: juliesolomon.net
Instagram: @julssolomon
Podcast: Woman of Influence
Book: Get What You Want: How to Go From Unseen to Unstoppable

What if the pressure you believe is responsible for your success… isn't?
In this episode of COACHED, Coach Keren sits down with bestselling author and entrepreneur Kate Northrup, whose groundbreaking books Money: A Love Story and Do Less have challenged conventional thinking about money, productivity, ambition and what it actually means to prosper.
At the center of the conversation is a deceptively simple question:
Who are you without the pressure?
Kate shares the intensely personal season that forced her to answer it. While supporting her husband through serious health challenges, raising two young daughters, carrying enormous financial responsibility and running a multi-seven-figure business, Kate discovered that stress wasn't merely something she was experiencing.
It had become her fuel.
When a therapist asked her to imagine that all of her financial pressure suddenly disappeared, Kate expected relief. Instead, she felt flat — almost dead inside. The realization was startling: she had become so accustomed to pressure, productivity and hypervigilance that ease itself felt unsafe.
What followed was a radical 90-day experiment in doing less. No new offers. No unnecessary campaigns. No compulsive over-delivering. Kate simply fulfilled the commitments she had already made while learning not to turn every moment of fear into more activity.
The result? She hit her financial goals anyway.
Together, Kate and Keren explore what happens when high achievement becomes a socially celebrated stress response — and what becomes possible when we learn to create from safety, inspiration and genuine desire instead.
In This Episode, We Explore:
Why money is not only a mindset conversation — it's a body and nervous-system conversation
How financial, productivity and achievement pressure can masquerade as ambition
Kate's realization that she had become addicted to stress and pressure
Why over-functioning can be a socially rewarded fight-or-flight response
The 90-day experiment that taught Kate that pressure was not required for financial success
Why periods of rest and reduced output can function like allowing soil to lie fallow
The difference between doing less and doing nothing
Why high achievers can become frightened by ease, stability and "cruising altitude"
How to distinguish healthy ambition from hypervigilance
The difference between creating for approval and creating because something genuinely wants to be expressed
Productivity versus worthiness
How scarcity and comparison affect the nervous system
Why another person's success does not have to register as a threat
What it means to cultivate an internal experience of safety, support and enoughness

Connect With Kate
Website: katenorthrup.com
Social: @KateNorthrup
Podcast: Plenty
Books: Money: A Love Story and Do Less
Kate also recommends beginning with her free Money Reset - https://katenorthrup.com/reset/, an audio journey exploring financial pressure and nervous-system regulation.
Connect With Coach Keren
Website: KerenEldad.com
Social: @coachKeren
Consultation: Calendly.com/KerenEldad
Books: Gilded, Gilt Free

What happens when the thing you worked so hard to build… works — but you no longer want the life that comes with it?
Lacey Newman knows.
A former top 1% real estate team leader and host of an Emmy-nominated television show, Lacey built the kind of career most people would be terrified to walk away from. But behind the success was a business that required her to be constantly available, constantly reactive, and increasingly disconnected from the way she actually wanted to live.
So she did something most people struggle to do: she left while it was still working.
In this episode of COACHED, Lacey and I talk about what it really takes to outgrow a successful identity, why major pivots are rarely clean or comfortable, and how she learned to stop putting clients above herself and start building a business around her actual life.
We also get into the particular reckoning that often happens in midlife, when the question changes from Can I succeed? to: Do I actually want the life my success has created?
And perhaps most importantly, we talk about why the next level for highly capable women often requires subtraction, not addition.
Because if you have spent your life being the woman who can handle everything, the answer may not be becoming even more capable.
It may be finally deciding what you are no longer willing to carry.
IN THIS EPISODE, WE DISCUSS:
Why walking away from something successful can be harder than walking away from failure
The hidden personal cost of being available to clients 24/7
Why boundaries can actually make you better at what you do
The difference between serving your clients and putting yourself beneath them
Why you do not have to burn your old life to the ground in order to build a new one
What Lacey calls “the ick” — and why your body may recognize misalignment before your mind is ready to admit it
The messy reality of changing identities and careers
Why midlife is such a powerful period of individuation and reinvention
Why authenticity matters more, not less, in the age of AI
The danger of becoming addicted to being “the most capable woman in the room”
Why overwhelmed women often need to remove responsibilities rather than add another strategy
The difference between changing your strategy and raising your standards
Why Lacey believes creativity cannot be outsourced
The deeper purpose behind the book she hopes to write next

Connect with Lacey Newman: https://laceynewman.com/
Lacey’s free workshop, AI for Ambitious Women, is on August 25th. Registration link: https://go.laceynewman.com/ai-for-ambitio us-women-workshop
Learn more about Coach Keren Eldad: www.kereneldad.com
Book a consultation: https://calendly.com/kereneldad

Ever heard someone say, “You give such good advice. You should be a coach”?
Not so fast.
Because coaching — real coaching — isn't about dispensing good advice. It is a discipline requiring training, practice, listening, discernment, and the ability to ask the right question rather than simply offer your opinion. And excellent coaching requires something considerably harder to put on a website:
You have to do your own work.
In this episode of The COACHED Podcast: Coaching Masters, Coach Keren sits down with executive and leadership coach Carrie Fabris, founder of CareerFrame and author of ALL IN: A Working Mom’s Unapologetic Quest for a Juicy Life, to examine what actually makes a great coach.
Carrie and Keren share analogous paths into the profession: substantial corporate careers, rigorous training and accreditation, and the eventual realization that credentials and experience alone are not enough.
Carrie candidly shares why her first attempt at building CareerFrame failed, how ego, fear, imposter syndrome, inherited beliefs, and her own unexamined material followed her into her work, and why she ultimately had to go inward before she could successfully go outward again.
Today, Carrie describes excellent coaching as learning how to “read the human” in front of you: listening carefully, noticing what changes in their face, hearing what they are saying and what they are avoiding, and asking the right question rather than the impressive-sounding one.
Because you cannot take another human being somewhere you are unwilling to go yourself.
In this conversation:
Why giving great advice does not make someone a great coach
Why coaching is a discipline — not simply a personality trait
What real corporate experience brings to executive coaching
Why Carrie's first attempt at CareerFrame didn't work
The difference between ego-driven ambition and genuine alignment
Why Carrie returned to corporate — and eventually realized she couldn't stay there either
Fear, imposter syndrome, inherited beliefs, and the inner work that changed her trajectory
Why credentials, frameworks, and assessments matter — but aren't enough
What it means to truly “read the human” you're coaching
Why great coaches listen instead of rushing to advise
The difference between asking a question and asking the right question
Why a coach's own unexamined material inevitably enters the room
The essential truth at the heart of great coaching: you have to do your own work

CONNECT WITH CARRIE
Learn more about Carrie and CareerFrame:
CareerFrame
Read ALL IN: A Working Mom’s Unapologetic Quest for a Juicy Life:
Get ALL IN
Follow Carrie on Instagram:
@cdfabris
ABOUT COACHING MASTERS
Coaching Masters is a series from The COACHED Podcast devoted to positioning coaching as the serious profession it is by examining what excellent coaching actually looks like, what qualifies someone to do this work, and what those entrusted with another person's growth owe to the human being sitting across from them.
Listen to the full episode of The COACHED Podcast with Coach Keren Eldad.

What if everything you've worked so hard to build isn't freedom...but a beautifully decorated cage?
In this special episode, Coach Keren Eldad shares the full introduction to her bestselling new book, Gilt Free: Ditching Your Gilded Cage for Good.
If you've ever felt successful on paper yet strangely disconnected from yourself...
If you've checked every box but still wondered, "Is this really it?"
If you've built an impressive life while quietly sacrificing peace, joy, authenticity, or freedom...
this episode was written for you.
Inside this exclusive preview you'll discover:
• Why success without freedom is still a cage
• The hidden psychological trap high achievers rarely recognize
• The fascinating story of Consuelo Vanderbilt and the original "gilded cage"
• Carl Jung's concept of individuation—and why becoming yourself is the privilege (and fight) of a lifetime
• The moment that changed Keren's own life forever
• Why Gilt Free isn't about becoming more successful—it's about becoming more free
Whether you're an entrepreneur, executive, leader, creator, parent, or simply someone who's tired of performing your life instead of living it, this conversation will challenge the way you think about achievement.
In This Episode
✔ Why modern achievement often leaves us feeling empty
✔ The surprising psychology behind overachievement
✔ The invisible "performance" so many successful people are living
✔ Why insight alone never creates transformation
✔ Introducing the Anti-Rules—the counterintuitive principles that create genuine freedom
✔ The difference between guilt and gilt
Ready to Go Deeper?
📖 Get your copy of Gilt Free
https://www.amazon.com/Gilt-Free-Ditching-Your-Gilded/dp/B0GY5ZNHPK/ref=sr_1_1?dib=eyJ2IjoiMSJ9.Uq_7tgTOv9fIqe_tOXuQJx5GHH9sJpou5R2e9abTCyvGjHj071QN20LucGBJIEps.y5mfuMw55-XTNGNP0CaUexzwFG-bTjyqp7uHgmvSNiw&dib_tag=se&keywords=gilt+free+keren+eldad&qid=1784581218&sr=8-1
🌐 Learn more about private coaching and events
https://www.kereneldad.com
🎥 Subscribe on YouTube: https://www.youtube.com/@kereneldad2960
📅 Book a Coaching Consultation with Coach Keren Eldad: https://calendly.com/kereneldad/consultation?back=1
If this episode resonated with you, please subscribe, leave a review, and share it with someone who's ready to stop performing success and start living it.