SPEAK LIKE A CEO

Logic can make your case. A story makes people act.

This episode breaks down why numbers, slides, and dashboards aren't what it takes to tell a story that does. You'll learn simple three-step structures Oliver has used with over 300 CEOs, and the mistakes many leaders make on the way to becoming storytellers.

Download Oliver’s free 21 Storytelling Frameworks guide: https://eo-ipso-comms.kit.com/21-storytelling-frameworks-with-oliver

⏰Timestamps

(00:00) Introduction
(00:51) Where Decisions Really Happen
(04:14) What Makes a Story
(05:18) Stories in Business
(06:51) The Entertainment Trap
(07:45) The One-Size-Fits-All Mistake
(09:01) Problem, Solution, Benefit
(10:23) Goal, Problem, Solution
(10:54) Excite, Disturb, Assure
(12:38) Become a Story Collector

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• 316: Surrounded by Idiots w/ Thomas Erikson 

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• 315: Nir Eyal NYT Best Seller
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• 308: Confidence on Command

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🔗LinkedIn

Host: https://www.linkedin.com/in/oliver-aust/

📩Newsletter

Host: https://eo-ipso-comms.kit.com/profile

📚Resources

• 21 Storytelling Frameworks: https://eo-ipso-comms.kit.com/21-storytelling-frameworks-with-oliver

• Become a Presentation Genius (Free Course): https://www.youtube.com/watch?v=3wJloFeNwBg

• Speak Like a CEO Academy: https://www.speaklikeaceo.academy/

📧 Email: info@eoipsocommunications.com

🙌 This episode was produced by Podcast Boutique

You have town halls, frequent Slack updates, and an annual survey. Your team is still disengaged.

Oliver Aust has helped over 300 CEOs communicate with their teams, and found that disengagement usually traces back to systems, not people. In this episode, he shares the method that keeps teams engaged and aligned, whether you lead five people or a company of 100,000.

The side effect: fewer meetings and more clarity for you and your team.

Download Oliver’s guide to the Push-Pull Method, plus 99 more cheat sheets to become a top 1% communicator: https://eo-ipso-comms.kit.com/100-cheat-sheets

⏰Timestamps

(00:00) Introduction
(00:38) The Illusion of Communication
(01:26) The Fix: Push-Pull Exchange
(01:53) Step One: Push
(02:11) The 1-Minute Friday Video
(03:04) Step Two: Pull
(03:39) Step Three: Exchange
(04:11) Who to Invite
(05:08) The Impact

🎧More Episodes Like This

• 316: Surrounded by Idiots w/ Thomas Erikson 

https://open.spotify.com/episode/2YFSr9PbPZlFQJAUpebogU
• 315: Nir Eyal NYT Best Seller
https://open.spotify.com/episode/2MjPtegbC6wSmLWG6Nqjvy
• 308: Confidence on Command

https://open.spotify.com/episode/1tTFZKF5RA1gWDZvJzSpl9

🔗LinkedIn

Host: https://www.linkedin.com/in/oliver-aust/

📩Newsletter

Host: https://eo-ipso-comms.kit.com/profile

📚Resources

• 21 Storytelling Frameworks: https://eo-ipso-comms.kit.com/21-storytelling-frameworks-with-oliver

• Become a Presentation Genius (Free Course): https://www.youtube.com/watch?v=3wJloFeNwBg

• Speak Like a CEO Academy: https://www.speaklikeaceo.academy/

📧 Email: info@eoipsocommunications.com

🙌 This episode was produced by Podcast Boutique

“Ich bin ein Berliner." Four words. 450,000 people. The most memorable speech ever given – and a 5-step system you can steal for your own signature talk.
Get Oliver’s 21 Storytelling Frameworks: https://eo-ipso-comms.kit.com/21-storytelling-frameworks-with-oliver
Kennedy had Ted Sorensen, the best speechwriter of his generation. You don't have a speechwriting team, and after this video you won't need one. Oliver breaks down exactly what made JFK's 1963 Berlin speech land the way it did – and how to apply the same moves to your business or career in about 15 minutes.
What you'll learn:
The single message every great speech is built around
How to structure a talk as emotional architecture, not a list of points
The hook technique JFK and MLK both used to make words stick
Why every powerful story needs an enemy, and how to pick yours
The small, human moves that connect you with any audience (yes, including the doughnut myth)

Does your team know the best channel to reach you? What time you'll actually respond? What you need to make a decision?

In this episode, Oliver Aust walks through the seven points of his How to Work With Me Guide that's helped over 300 CEOs take the guesswork out of their teams. It takes just five minutes to make, and will give everyone hours back every week.

Download Oliver’s How to Work With Me Guide, plus 99 more that help you become a top 1% communicator:

⏰Timestamps

(00:00) Introduction
(00:59) Who Needs the Guide
(01:38) Timing
(02:13) Channels
(03:18) Format
(04:18) Meetings
(04:58) Style
(05:46) Decisions
(06:28) Feedback
(07:08) The Three Cs
(07:38) Quirks
(08:42) Make It Happen

🎧More Episodes Like This

• 316: Surrounded by Idiots w/ Thomas Erikson 

https://open.spotify.com/episode/2YFSr9PbPZlFQJAUpebogU
• 315: Nir Eyal NYT Best Seller
https://open.spotify.com/episode/2MjPtegbC6wSmLWG6Nqjvy
• 308: Confidence on Command

https://open.spotify.com/episode/1tTFZKF5RA1gWDZvJzSpl9

🔗LinkedIn

Host: https://www.linkedin.com/in/oliver-aust/

📩Newsletter

Host: https://eo-ipso-comms.kit.com/profile

📚Resources

• 21 Storytelling Frameworks: https://eo-ipso-comms.kit.com/21-storytelling-frameworks-with-oliver

• Become a Presentation Genius (Free Course): https://www.youtube.com/watch?v=3wJloFeNwBg

• Speak Like a CEO Academy: https://www.speaklikeaceo.academy/

📧 Email: info@eoipsocommunications.com

🙌 This episode was produced by Podcast Boutique

Your presentations are high stakes moments. You spend days on them, but most of the time, everything is forgotten by tomorrow. 

Oliver shows you how you can create a presentation in minutes while doubling your impact.

He reveals why most presentations are boring and forgettable, and the simple trick that allows you to present so that people take notes and you get what you want out of your talk.

Get the Perfect Presentation Planner​ Oliver uses to coach executives from boring fact-tellers to magnetic speakers: https://eo-ipso-comms.kit.com/presentation-planner

⏰ Timestamps

00:00 Introduction

00:43 The 3 biggest mistakes 

02:26 The 3 levels of speaking 

03:17 Start with these questions

04:04 Create your presentation in minutes 

07:39 Fill it with life 

10:48 Science of slides

🎧More Episodes Like This

• 316: Surrounded by Idiots w/ Thomas Erikson 

https://www.youtube.com/watch?v=mDLepEQ9smw

• 315: Nir Eyal NYT Best Seller
https://www.youtube.com/watch?v=Fhs6fvtiJig

• 308: Confidence on Command

https://www.youtube.com/watch?v=VGFTCE2zWms

🔗LinkedIn: https://www.linkedin.com/in/oliver-aust/

📩Newsletter: https://eo-ipso-comms.kit.com/profile

📚Resources

• 21 Storytelling Frameworks: https://eo-ipso-comms.kit.com/21-storytelling-frameworks-with-oliver

• Become a Presentation Genius (Free Course): https://www.youtube.com/watch?v=3wJloFeNwBg

• Speak Like a CEO Academy: https://www.speaklikeaceo.academy/

📧 Email: info@eoipsocommunications.com