Ep433. The CEO Code, Part 3: How to Create a Clear Vision for Your Practice
In Part 3 of The Chiropractic CEO Code, we’re diving into one of the most underrated but powerful responsibilities of a CEO: vision. You’ll learn: Why “just getting through the week” is killing your growth The 3 levels of vision every chiropractor needs to lead effectively How to translate vision into 6-week projects your team can rally around Why sharing your vision out loud multiplies its power And how to make better decisions by anchoring them to your destination This episode will help you step back from the day-to-day and lead your practice with intention—not just intensity.See omnystudio.com/listener for privacy information.
-------- Â
16:22
--------
16:22
Ep432. The CEO Code, Part 2: How to Take Back Control of Your Time. Angus Pyke
Ep432. The CEO Code, Part 2: How to Take Back Control of Your Time In Part 2 of The Chiropractic CEO Code series, we’re tackling one of the biggest barriers to growth: time. Specifically, how to stop letting your schedule run you, and start leading your practice with calm, clarity, and control. You’ll learn: The 3 Time Zones every chiropractor must manage (and why most ignore two of them) The Sunday CEO Reset: a 30-minute weekly habit that creates instant focus What actually counts as CEO time—and the surprising activities that don’t How to stop mistaking busyness for progress And why one strategic time block per week can shift everything This episode will help you make space for the leadership your practice actually needs—without burning out or falling further behind.See omnystudio.com/listener for privacy information.
-------- Â
18:19
--------
18:19
Ep431. The CEO Code, Part 1: Why Your Practice Won’t Scale Until You Do. Angus Pyke
But if you’re feeling maxed out, stuck in the day-to-day, or wondering why your practice growth has stalled… this episode is for you. In the kickoff to The Chiropractic CEO Code series, we explore the real reason most practices plateau—and why becoming a better technician or manager won’t fix it. You’ll learn: The difference between a technician, a manager, and a true CEO Why many chiropractors think they’re leading—when they’re actually babysitting chaos The 5 core responsibilities every CEO chiropractor must master How to start the identity shift that makes growth sustainable (and life more enjoyable) Plus, you’ll get a simple reflection exercise to help you reclaim your leadership role—starting today. It’s time to stop running your practice on adrenaline and start leading with vision.See omnystudio.com/listener for privacy information.
-------- Â
14:59
--------
14:59
Ep430. AI Content Won’t Grow Your Practice — But This Will. Angus Pyke
AI is everywhere right now — writing blogs, captions, even creating full video content. On the surface, it sounds like a dream: an endless stream of polished marketing without you lifting a finger. But here’s the truth… AI content won’t grow your practice. Why? Because patients don’t just connect with information — they connect with you. When your marketing voice gets replaced by AI, trust gets built with the wrong thing. And that disconnect shows up where it hurts most: conversion and retention. In this episode, I’ll break down: Why AI content alone won’t bring loyal, long-term patients. The hidden danger of abdicating your marketing (vs. delegating it). The real role content plays in building trust before a patient walks in. A simple 4-step framework for using AI without losing your authentic voice. If you’ve ever been tempted to let AI take over your marketing, this episode is a must-listen.See omnystudio.com/listener for privacy information.
-------- Â
11:43
--------
11:43
Ep429. Train Smarter, Adjust Better, Lead Stronger. Angus Pyke
Most chiropractors get into practice to help patients — but sooner or later, the business side can feel overwhelming. In this episode, I tackle three of the biggest questions that hold chiropractors back from building the practice they really want: How to train your team (even when you feel too busy) What to say during the adjustment visit to build trust, drive better outcomes, and strengthen retention How to step into the CEO role so the business serves you, instead of the other way around You’ll walk away with practical frameworks and simple action steps you can implement right away — so you can build a practice that delivers more impact, more freedom, and more enjoyment.See omnystudio.com/listener for privacy information.
Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.
Ireland