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Marketing Your Practice

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Marketing Your Practice
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  • Ep414. The Only 3 Problems You Need to Solve to Grow Your Chiropractic Practice. Angus Pyke
    If you’ve ever felt stuck in your practice—like there’s always something more to fix, but you’re not sure what—it might be because you’re trying to solve the wrong problem. In this episode of the Marketing Your Practice Podcast, I introduce the 7-Figure Lifestyle Practice Triangle™—a simple, powerful model that helps you cut through the noise and focus on what really matters. You’ll learn the three core challenges that hold most chiropractors back, what you should be aiming for instead, and the pathways that lead to real, aligned growth. Here’s what you’ll take away from this episode: Why overwhelm is usually caused by just three root problems How to move from invisibility to consistent new patient flow What actually creates long-term retention (it’s not more marketing) How to begin shifting from technician to leader in your practice What to focus on first if you’re stuck in more than one area If you want more income, more impact, and more enjoyment in practice—this is where to start. Listen now. See omnystudio.com/listener for privacy information.
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  • Ep413. The Secret to Facebook Ads That Actually Work. Angus Pyke
    Most chiropractors either love Facebook ads… or swear they’re a waste of time and money. The truth? They can work brilliantly — if you use them the right way. In this episode of The Marketing Your Practice Podcast, Angus breaks down a simple, scalable strategy to help you get real results from your Facebook ads — without feeling pushy, salesy, or overwhelmed. You’ll discover: Why ads alone won’t grow your practice The 3 types of content you MUST be creating (Plan. Proof. Personality.) How to blend Facebook ads + organic content into a trust-building machine When to use discount offers — and when not to How to attract more of the right people, without chasing If your ads have stalled, or you’re not sure where to start — this episode is your roadmap to making Facebook work for you. 🎧 Hit play and let’s dive in. Thanks for all you do. Keep saving lives. AngusSee omnystudio.com/listener for privacy information.
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  • Ep412. How to Build Instant Trust Without Scripts or Sales Tactics. Angus Pyke
    Ever felt like you’re trying too hard to win someone over during a new patient consult? In this episode of The Marketing Your Practice Podcast, I’m sharing a simple, neuroscience-backed framework that helps you ditch the pressure, the performance, and the need for perfect scripts—so you can build real trust, fast. It’s called The Connection Triangle—and it’s made up of three essential elements: Curiosity, Compassion, and Calm Authority. When you learn to lead with this kind of presence, everything changes: Conversations flow easier Patients open up faster Objections drop And your recommendations actually land Whether you’re navigating a first visit, a progress review, or a tough conversation—this episode will give you the tools to regulate the emotional tone of the room and create the kind of rapport that lasts. If you’re ready to stop “convincing” and start connecting, this one’s for you. 🎧 Hit play and let’s unpack The Connection Triangle. Thanks for all you do. Keep saving lives. AngusSee omnystudio.com/listener for privacy information.
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  • Ep411. Want More Growth, Clarity, And Ease In Practice? Angus Pyke
    In this episode of The Marketing Your Practice Podcast, we’re unpacking why so many chiropractors feel overwhelmed, stuck, or unsure about the next step—and how defining and living your core values can make every decision easier, attract the right patients, and create a business that actually feels good to run. Here’s what you’ll learn in this episode: The decision-making shortcut that eliminates second-guessing and overwhelm. How to spot when you’re out of alignment—and how to course-correct fast. Why most chiropractors unknowingly build a practice they don’t love (and how to fix it). The simple framework to make sure your team and business reflect what truly matters to you. One action step you can take this week to bring more clarity and ease into your practice. If you’re tired of feeling pulled in different directions and want a practice that grows in a way that fits YOU, this episode is for you. 🎧 Hit play now and start creating a practice that feels right—without the stress! 🚀 Thanks for all you do. Keep saving lives. AngusSee omnystudio.com/listener for privacy information.
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  • Ep410: From Zero to $7M. How T Build a Chiropractic Empire with Systems, Service, and Soul. Josiah Fitzsimmons
    What does it take to launch a million-dollar chiropractic practice straight out of school? In this \l episode of The Marketing Your Practice Podcast, Josiah Fitzsimmons shares the behind-the-scenes story of how he went from delivering newspapers as a kid to building a $7M+ clinic—just years after graduation. You’ll learn how Josiah generated 400 prepaid appointments before opening his doors, how he scaled to a team of 24 staff and 8 doctors, and the specific systems, strategies, and values that fuel his success today. From customer experience and KPI clarity to the mindset that drives growth, Josiah delivers practical advice with heart and humility. Here’s what you’ll discover in this episode: How Josiah booked 400 new patients before opening his clinic The key systems and small details that create magical patient experiences The most important KPIs to track—and how to make data work for you His simple ROI formula every chiropractor needs to know Why profit isn’t a dirty word—and how to build a purpose-driven business The mindset shift that helped him grow from $2M to $5.5M/year Whether you’re just starting or ready to scale, Josiah’s story is packed with actionable insights and contagious energy. If you believe chiropractic is the best-kept secret in healthcare—but you’re ready to change that—this is a must-listen. 🎧 Hit play and discover how to grow a thriving, impactful, and scalable practice—on your terms. Thanks for all you do. Keep saving lives. Angus Links: Webiste: https://morelucro.com Instagram: drjosiahfitzsimmons Facebook: Dr. Josiah Fitzsimmons Bio: Dr. Josiah Fitzsimmons is originally from Ames, IA. He played college football at South Dakota State and graduated cum laude with a bachelor's degree in Exercise Science and a master's degree in Nutrition, Exercise and Food Sciences in a five year span. He then attended the fountainhead, Palmer College of Chiropractic. After completing his residency out in Denver, he came back to West Des Moines to open Vero Health Center, a state of the art, neurologically based health center. Dr. Josiah has extensive training and experience in pregnancy, pediatrics, athletics, and overall wellness promotion. He has seen results with chiropractic for infertility, multiple sclerosis, Parkinson's disease, fibromyalgia, chronic pain, migraines, sinusitis, arthritis, acute pain, and much more. He has also had the opportunity to watch many children benefit from chiropractic care with health issues like autism, ADHD, colic, bed wetting, and ear infections. Dr. Josiah is a member of the International Chiropractic Association, the West Des Moines Chamber of Commerce, the Urbandale Chamber of Commerce, the West Side Chamber of Commerce, the Greater Des Moines Partnership, the Young Professionals Connection and genYP. Dr. Josiah's passion is to educate and support the families of West Des Moines and the greater Des Moines area through neurologically based chiropractic care so that babies, children, and adults may live a life of greater health. In his spare time, Dr. Josiah loves to spend time with his wife and son, read books and workout.See omnystudio.com/listener for privacy information.
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About Marketing Your Practice

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.
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