27 episodes
Episode 27 - The Dynamics of Change: Strategies for Personal and Professional Growth
01/11/2026 | 1h 7 mins.NLP Marketing, Couples Coaching Ground Rules, NHS Crisis & Handling Addictions | Live Q&A with Steve & Tina
Steve and Tina host a live monthly Q&A on Facebook, discussing how current economic and NHS pressures create opportunities for coaches to adapt and help more people. They answer questions on setting ground rules with couples (listening, coaching neutrality, and an exercise to reconnect partners to early attraction), avoiding imposing personal beliefs, and using personal metaphors in marketing while remembering audiences care about themselves. They compare organic vs paid marketing, emphasizing experimentation, warming cold audiences, and tracking acquisition cost and ROI, and suggest focusing locally. They address safeguarding and record-keeping when clients mention suicidal thoughts and how to respond when people can’t afford help, including signposting, pro bono limits, and group wellbeing sessions. They touch on learning meta programs through observation, working with addiction only when clients truly want change, and crafting an elevator pitch that sparks curiosity and conversation.
00:00 Going Live Setup
01:00 Welcome and Catch Up
01:32 Recession and Flexibility
04:56 Couples Ground Rules
08:11 Stay Out of Their Map
14:33 Marketing Commandments
17:20 Personal Metaphors That Sell
21:24 Organic Versus Paid Ads
28:59 PTSD Client and Safeguarding
34:42 Crisis Call and Evidence
35:27 Pro Bono Without Guilt
35:57 NHS Crisis and Group Support
38:58 Meta Programs in Practice
42:52 Compassion Fatigue and Boundaries
45:08 Addictions and Real Motivation
51:05 Alcohol Chemistry and Control
55:44 Hairdresser Leaflets and Referrals
56:54 Crafting an Elevator Pitch
01:03:30 Wrap Up and Upcoming EventsEpisode 26 - Understanding Change: A Deep Dive with Practitioners and Participants
01/10/2026 | 1h 6 mins.NLP & Hypnosis Q&A: Anchoring on Zoom, Selling Without Objections, and What’s Next
In this Facebook Live Q&A, Steve and Tina discuss rapid change in the world and share updates on their current NLP Practitioner training, upcoming Meta-Model work, and a Master Practitioner starting at the end of November. They answer questions on how to collapse anchors in a Zoom setting using visual and auditory cues, and compare virtual vs in-person work, including ideomotor responses, client comfort, flexibility, and fewer cancellations. They address persuasion and pricing objections, emphasizing that “five-star clients” should be filtered and pre-qualified before calls so money concerns are handled early. They explain how they structure coaching programs and payments, reflect on what excites them about their work, and describe using submodalities and future pacing in negotiation. They also recommend learning hypnosis through listening, reading (including Hammond’s book), voice craft, and music/binaural beats, and mention expanding content to YouTube/LinkedIn and promoting a free NLP Masters Summit.
00:00 Going Live and Catching Up
01:17 Practitioner Training Update
04:10 Master Practitioner Preview
06:48 Events and Community Updates
09:07 Q&A Collapsing Anchors on Zoom
22:35 Persuasion Pricing Objections
31:32 Packages Retainers and Payments
34:08 Prepayment Policies
35:59 Invoicing Made Easy
36:47 Best Part of Work
42:21 Impact and Compassion
47:02 Master Practitioner Mindset
51:01 Submodalities in Sales
56:23 Learning Hypnosis Resources
01:01:05 Voice Music and Trance
01:04:58 Wrap Up and Next Steps- Live Q&A: NLP Training Tasters, Zoom Inclusion, Stroke Recovery & Anxiety Tools
A live-streamed Q&A features the host on holiday in Scotland with team member Tanya Bunting, who reports on Steve being in London with Paul McKenna and Alessandro Moira running a “Change Your Life in Seven Days” seminar and successfully including virtual Zoom attendees. They answer questions about marketing an NLP Practitioner course, recommending longer tasters than one hour, charging rather than offering free intros, tailoring content to the audience (especially businesspeople), and “over-delivering” to create customer astonishment. They discuss supporting stroke recovery with positive language and daily 7-11 breathing, troubleshooting when breathing “causes anxiety,” and addressing panic/fight-or-flight through regular practice. Other topics include working with children via storytelling and NLP techniques, exploring secondary gain in symptoms, being appropriately authoritative with clients, and handling dissociation and trauma, including concerns about reassociation, swish patterns, and timeline-style approaches.
00:00 Going Live Glitches
00:54 Scotland Update and Seminar Recap
02:27 Running Hybrid Zoom Rooms
04:50 Marketing NLP Tasters
10:20 Pricing Intros No Freebies
13:39 Overdeliver Customer Astonishment
16:24 Stroke Recovery Expectations
23:39 7-11 Breathing Anxiety Fixes
26:52 Panic Attacks Post Stroke Plan
33:36 Child Emetophobia Case
34:17 Secondary Gain Clues
36:10 Bug Phobia Holiday Story
39:20 Be Authoritative With Clients
41:12 Autistic Cambridge Aspirations
47:37 Storytelling Hidden Hypnosis
49:56 Trauma Dissociation Questions
55:10 Timeline Resource Exercise
56:20 Closing Chat And Farewell Episode 24 - Mastering the Art of Balance: Weathering Life's Storms and Successes
01/08/2026 | 1h 11 mins.Autumn Training Updates + Q&A: Cult Recovery, Stop Smoking Commitment, Zoom Anchoring & Pain Ethics
In this Facebook Live, Tina and Steve catch up after Orlando, discuss UK weather, and preview upcoming events: an NLP Practitioner in October at Regent’s University (returning to three live weekends plus a language day), a November Master Practitioner focused on recognizing/creating/installing strategies plus advanced hypnosis and deep trance identification, and a forthcoming affiliate program with ready-made marketing content. They also announce a September 22 masterclass led by Tina on using hypnosis and NLP to support fertility and infertility, sharing IVF experiences and a case where relaxation led to natural conception. In Q&A, they advise on working with someone who escaped a cult by clarifying outcomes and addressing beliefs, assess stop-smoking readiness through language and commitment, recommend simplifying admin with templates and basic processes ahead of economic uncertainty, explain how to anchor effectively on Zoom, caution against removing pain signals for osteoarthritis while using visualization and safe adjustments, and outline approaches to tics/Tourette’s by reducing stress and building conscious control.
00:00 Live Welcome and Weather
00:58 Busy Autumn Plans
02:14 Anniversary and Joshua News
04:04 Practitioner Training October
05:15 Master Practitioner Preview
07:34 Affiliate Program Launch
08:33 September Masterclass Fertility
10:39 IVF Stories and Body Wisdom
14:53 Client Q&A Cult Recovery
23:21 Stop Smoking Commitment Test
33:58 Business Processes for Recession
36:51 Time Efficiency Math
37:39 Kill Parasitic Admin
38:09 Simple Systems Templates
38:37 Software Tools Tradeoffs
41:23 Paperless Admin Workflow
43:04 Eliminate Delegate Automate
44:17 Anchoring On Zoom
45:58 Zoom Trance Techniques
52:06 Knee Pain Duty Of Care
54:53 Visualization For Recovery
01:01:48 Tics Tourette Patterns
01:04:05 NLP Control Strategies
01:11:21 Wrap Up And GoodbyeEpisode 23 - Unlocking NLP: From Trainers' Tales to Transformative Techniques
01/07/2026 | 1h 10 mins.Nested Loops, Edutainment & Scaling Your Practice (Plus Hypnotic Fertility Masterclass)
Two hosts reconnect after technical issues, with Tina joining from Florida during an NLP trainers’ training with Richard Bandler and team, where participants are practicing nested loops and anchoring. They discuss how nested loops and metaphors embed learning, share examples from Eddie Izzard and Bandler’s teaching style, and suggest a future masterclass on the topic. Tina previews an upcoming masterclass on hypnotic fertility, sharing a past case and her strategy for supporting unexplained fertility and medical interventions, with dates to be confirmed around 22 September. They promote newsletters, trainings, the Secret Agents of Change membership (monthly skills and business sessions, recordings, CPD points), and an affiliate program opening 1 August. Q&A covers making presentations fun via “edutainment,” scaling with group coaching and clear economics, pricing without mind-reading demographics, managing incongruent client goals in affairs/addictions through deeper diagnostics, and approaches to parenting change work.
00:00 Tech Issues and Hello
00:54 Florida Weather and Air Con
01:46 Orlando Training Update
03:00 Nested Loops Explained
04:31 Bandler Stories and Learning
07:30 Next Masterclass Hypnotic Fertility
11:21 Newsletters and Membership Perks
14:56 Courses Retreats and Affiliates
19:25 Q1 Making Presentations Fun
29:41 Q2 Scaling Your Practice
32:56 Value Ladder Scaling
33:41 Group Offers That Worked
35:40 Pricing Maths Not Vanity
37:01 Charge For Value
41:50 Zoom Changes Marketing
44:25 Incongruent Client Goals
48:55 Deep Diagnostics First
56:34 Parenting Change Work
01:03:57 Therapist Ethics Boundaries
01:09:20 Closing Plans Goodbye
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About NLP MasterCLASS
NLP or Neuro-Linguistic Programming has been described as being "the difference that makes the difference" and "the instruction manual to your brain that you were never given when you were born"
In this podcast series, you will learn and discover amazing ways to use NLP to make seemingly incredible personal and professional changes.
The series is presented by two Society of NLP Master Trainers Tina Taylor and Steve Crabb. Both Tina and Steve have worked with the co-creator of NLP Dr. Richard Bandler and were his head trainers in the UK.
Tina and Steve have both trained Internationally and use NLP in their successful professional lives and combined have other 4 decades of coaching experience and have worked with 10's of 1000's of people.
The NLP MasterCLASS was originally a practice group set up in London to support people who had recently qualified in NLP. The practice group was open to beginners and advanced trainers the podcast series will give you things to think about and things to do no matter your level of understanding on NLP.
Episodes will cover applications for Coaching, Health, Wealth, Business, Sports, Education, Accelerated Learning, And Wealth and Health ( we like health and wealth!)
For more information about training events visit
www.nlpmasterclass.co.uk
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