Tropical MBA: Entrepreneurship & Founder Lifestyle

• #792 The Changing Landscape of SEO and the Influence Equation

  Dan discusses the shift in SEO and the decline of content sites, emphasizing the need for B2B niche content. He introduces the concept of the 'influence equation' and stresses the importance of creating engaging, long-form content to capture the audience's attention. Learn more at dynamitecircle.com (dynamitecircle.com) Connect with us: Dan: @TropicalMBA (https://twitter.com/TropicalMBA) or [email protected] Ian: @AnythingIan (https://twitter.com/AnythingIan) or [email protected] Useful links: Connect with other entrepreneurs (https://dynamitecircle.com/join-dc/) Coaching for $250K+ founders (https://dynamitecircle.com/dc-accelerator) Community for 1M+ founders (https://dynamitecircle.com/dc-black) Hire remote talent (https://remotefirstrecruiting.com/) Find a remote job (https://dynamitejobs.com/) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal Additional episodes you might enjoy: “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue” (https://tropicalmba.com/episodes/million-from-linkedin) “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp (https://tropicalmba.com/episodes/easier-10x-than-2x) Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence (https://tropicalmba.com/episodes/brick-by-brick)

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  28:34
• #791 For Most Entrepreneurs This is Your Biggest Expense

  One of the first questions Dan asks in his coaching sessions with 6 & 7-figure entrepreneurs is: would you re-hire your team today? Your team is likely your largest expense, so it’s critical that you know exactly how they’re driving revenue every step of the way. Dan goes through 10 questions that will help you make hard decisions with confidence and clarity. Learn more at dynamitecircle.com (dynamitecircle.com) Connect with us: Dan: @TropicalMBA (https://twitter.com/TropicalMBA) or [email protected] Ian: @AnythingIan (https://twitter.com/AnythingIan) or [email protected] Useful links: Connect with other entrepreneurs (https://dynamitecircle.com/join-dc/) Coaching for $250K+ founders (https://dynamitecircle.com/dc-accelerator) Community for 1M+ founders (https://dynamitecircle.com/dc-black) Hire remote talent (https://remotefirstrecruiting.com/) Find a remote job (https://dynamitejobs.com/) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal Additional episodes you might enjoy: “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue” (https://tropicalmba.com/episodes/million-from-linkedin) “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp (https://tropicalmba.com/episodes/easier-10x-than-2x) Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence (https://tropicalmba.com/episodes/brick-by-brick)

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  14:41
• #790 The 2024 Recap: Business Updates, Financial Insights & Family Matters

  Dan and Ian reflect on their personal and business highlights from 2024, discussing parenting, travel, finance, making hard decisions in business and gaining clarity. They also dive into the systems and frameworks that have driven meaningful progress for them and their coaching clients over the past year. Learn more at dynamitecircle.com (dynamitecircle.com) Chapters (00:00:27) New Year Reflections and Personal Updates (00:02:54) Exploring Relationships and Parenting Dynamics (00:08:00) Travel Goals: Family and Wifi (00:10:16) Year of Changing Views on Finance (00:15:01) What people who are making progress have in common (00:22:10) What those who are stagnating have in common (00:23:50) Are you the best person for this job? (00:25:14) Understanding your Ideal Customer Profile (00:29:23) Scoreboard discipline (clarity) (00:37:30) Crazy event schedule Connect with us: Dan: @TropicalMBA (https://twitter.com/TropicalMBA) or [email protected] Ian: @AnythingIan (https://twitter.com/AnythingIan) or [email protected] Useful links: Connect with other entrepreneurs (https://dynamitecircle.com/join-dc/) Coaching for $250K+ founders (https://dynamitecircle.com/dc-accelerator) Community for 1M+ founders (https://dynamitecircle.com/dc-black) Hire remote talent (https://remotefirstrecruiting.com/) Find a remote job (https://dynamitejobs.com/) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal Additional episodes you might enjoy: “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue” (https://tropicalmba.com/episodes/million-from-linkedin) “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp (https://tropicalmba.com/episodes/easier-10x-than-2x) Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence (https://tropicalmba.com/episodes/brick-by-brick)

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  47:50
• #789 You Already Have a Personal Brand—Here’s How to Make It Work for You

  A personal brand is all about perception—everyone has one, whether you like it or not. So why not take control and shape it to your advantage? In this episode, Yota Trom shares actionable strategies for founders to overcome imposter syndrome, craft an authentic personal brand, and confidently integrate more of their true selves into their business. Start growing your 7-figure business alongside other ambitious and interesting founders from around the globe. Submit your application to join Dynamite Circle at https://dynamitecircle.com/ (https://dynamitecircle.com/) Links: https://www.yotatrom.com/ (https://www.yotatrom.com/) Connect with us: Dan: @TropicalMBA (https://twitter.com/TropicalMBA) or [email protected] Ian: @AnythingIan (https://twitter.com/AnythingIan) or [email protected] Useful links: Connect with other entrepreneurs (https://dynamitecircle.com/join-dc/) Coaching for $250K+ founders (https://dynamitecircle.com/dc-accelerator) Community for 1M+ founders (https://dynamitecircle.com/dc-black) Hire remote talent (https://remotefirstrecruiting.com/) Find a remote job (https://dynamitejobs.com/) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal Additional episodes you might enjoy: “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue” (https://tropicalmba.com/episodes/million-from-linkedin) “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp (https://tropicalmba.com/episodes/easier-10x-than-2x) Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence (https://tropicalmba.com/episodes/brick-by-brick)

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  48:33
• #788 Niche B2B Content = Big Revenue on YouTube

  Shane Hummus reveals his proven strategy for turning YouTube into a reliable source of new clients and millions in revenue, showing how entrepreneurs can succeed even with modest view counts. Links: https://www.youtube.com/ShaneHummus Connect with us: Dan: @TropicalMBA (https://twitter.com/TropicalMBA) or [email protected] Ian: @AnythingIan (https://twitter.com/AnythingIan) or [email protected] Useful links: Connect with other entrepreneurs (https://dynamitecircle.com/join-dc/) Coaching for $250K+ founders (https://dynamitecircle.com/dc-accelerator) Community for 1M+ founders (https://dynamitecircle.com/dc-black) Hire remote talent (https://remotefirstrecruiting.com/) Find a remote job (https://dynamitejobs.com/) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal Additional episodes you might enjoy: “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue” (https://tropicalmba.com/episodes/million-from-linkedin) “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp (https://tropicalmba.com/episodes/easier-10x-than-2x) Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence (https://tropicalmba.com/episodes/brick-by-brick)

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  43:50

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