PodcastsBusinessVelvet Rope Playbook

Velvet Rope Playbook

Mark Satterfield
Velvet Rope Playbook
Latest episode

282 episodes

  • Velvet Rope Playbook

    Networking in Elite Circles

    09/2/2026 | 7 mins.
    In this episode of The Velvet Rope Podcast, we delve into the nuanced world of networking in elite circles. Unlike traditional networking, operating in spaces like country clubs, charity galas, and private events requires a delicate dance of timing, discretion, and perception. Success in these rarefied environments isn’t just about who you know—it’s about how you’re perceived.
    Explore the “Art of the Soft Introduction,” breaking down the subtle strategies that build trust, foster connections, and position you as a valued insider within these exclusive circles.
    Key Takeaways:
    Networking as a Dance: Why timing and subtlety are critical in elite spaces.
    The Power of Perception: How to ensure you’re seen as credible, approachable, and desirable to connect with.
    The Soft Introduction: Techniques for seamlessly introducing yourself without appearing intrusive.
    Building Long-Term Relationships: How to nurture connections in a way that feels natural and authentic.
  • Velvet Rope Playbook

    From Transaction to Transformation: How Follow-Ups Build Loyalty

    06/2/2026 | 6 mins.
    In this episode of The Velvet Rope Podcast, we explore the art of the follow-up through the lens of Lila "Velvet Touch" Vance, a luxury concierge whose dedication to her clients extends far beyond the initial sale. With a client list that includes royalty and tech moguls, Lila exemplifies how the follow-up isn’t just a task—it’s a transformative experience.
    Insights are gained from observing Lila at a private gala in Monaco, where her effortless charm and meticulous attention to detail turned every interaction into a masterclass in client care. Discover how Lila’s approach to follow-ups can elevate your business and deepen client relationships.
    Key Takeaways:
    The Follow-Up as an Art Form: Why the post-sale experience defines long-term client loyalty.
    Beyond the Thank-You Note: Creative and personalized ways to keep clients feeling valued.
    Building Emotional Connections: How to make your clients feel more than satisfied—they feel adored.
    The ROI of Thoughtful Follow-Ups: Why investing in client care leads to exponential returns.

    Featured Insights:
    Lila’s Philosophy: “The sale is just the beginning. The real magic happens afterward.”
    Practical Examples: How Lila uses personal touches to create unforgettable client experiences.
    Actionable Tips: Strategies for turning your follow-ups into opportunities for connection and growth.

    Make sure to visit https://VelvetRopePodcast.com to get notified when I drop new episodes and claim a FREE copy of my Amazon #1 Best Selling book: The Affluent Marketing Blueprint
    Want to learn more about me?
    https://www.getwealthyclients.com/bio
    #VelvetRopePodcast #LuxuryMarketing #HighTicketSales #WealthyClients #AffluentMarketing #SellingExclusivity #LuxurySales #StorySelling #ExclusiveBrands#ClientExperience #HighTouchBusiness #SalesStrategies
  • Velvet Rope Playbook

    Velvet Vicky and the Art of Selling Dreams || EP 2

    05/2/2026 | 6 mins.
    Meet "Velvet Vicky," the unstoppable force of luxury real estate whose presence is as commanding as her sales pitch. From her Gucci tote to her air of unshakable confidence, Vicky Strauss built an empire selling fantasies. But what happens when the fantasies stop selling?
    In this episode, we peel back the layers of Vicky’s approach to marketing the extraordinary and how even the most dazzling personal brands face challenges in today’s competitive luxury market. With her signature boldness, Vicky tasked me with one mission: to make her a legend.
    We explore:
    How personal branding fuels the art of selling dreams.
    The secret to transforming real estate into irresistible fantasies.
    What to do when your tried-and-true strategies stop working.
    Why energy, charm, and exclusivity are non-negotiable in luxury markets.

    If you’re navigating the high-stakes world of selling to the affluent—or just want to learn how to stand out in your own field—this episode will inspire and challenge you.
    Tune in now to discover what it takes to reignite the dream machine and turn problems into profits.
  • Velvet Rope Playbook

    Billionaires Love a Good Whisper Campaign

    04/2/2026 | 6 mins.
    In this captivating episode of The Velvet Rope Podcast, we step into an exclusive world of high-stakes deals and the art of discretion. Set against the luxurious backdrop of The Penthouse Lounge at The Skylark, I unravel the mystique surrounding a whispered-about private placement fund known only as "The Mirage."
    Our story unfolds over rare Japanese whisky and espresso martinis, as venture capitalist Deacon “Ledger” LeClaire and Paris-trained art dealer Anastasia “Gallery Girl” Monette trade insights on this elusive investment opportunity. What lessons can service providers and professionals draw from their mastery of exclusivity and allure? And what does it take to command attention—and action—in ultra-affluent circles?
    Key Takeaways:
    The Power of Whispers: Learn how exclusivity and scarcity create demand in high-end markets.
    The Art of the Invite-Only Offer: Discover why the lack of advertising can make an opportunity more enticing.
    Storytelling as Strategy: How the subtle art of intrigue can amplify the perceived value of your offering.
    Relationship-Driven Success: Explore how trust and credibility are built in the world of ultra-wealthy clients.

    Make sure to visit https://VelvetRopePodcast.com to get notified when I drop new episodes and claim a FREE copy of my Amazon #1 Best Selling book: The Affluent Marketing Blueprint
    Want to learn more about me?
    https://www.getwealthyclients.com/bio
    #VelvetRopePodcast #LuxuryMarketing #HighTicketSales #WealthyClients #AffluentMarketing #SellingExclusivity #LuxurySales #StorySelling #ExclusiveBrands#ClientExperience #HighTouchBusiness #SalesStrategies
  • Velvet Rope Playbook

    Excellence in the Shadows: Selling With Discretion

    03/2/2026 | 7 mins.
    In this episode of The Velvet Rope Podcast, we explore the art of selling to the ultra-wealthy through the lens of discretion. Our conversation begins with the mantra of Sebastian “Silent Seal” Sinclair, a private banker whose ability to keep his clients loyal lies in his unshakeable commitment to trust and confidentiality. Learn how adopting a low-profile approach can elevate your brand and solidify long-term relationships with affluent clients.
    Key Takeaways:
    The Power of Silence: Why discretion is the cornerstone of selling to the ultra-wealthy.
    Building Trust in Whispers: Insights from Sebastian Sinclair on how to cultivate deep loyalty by avoiding public displays of association.
    Unspoken Rules of Affluent Sales: How to navigate client relationships when privacy is paramount.
    Excellence in the Shadows: Leveraging behind-the-scenes excellence to stand out in an exclusive market.

    Quote of the Episode:
    "Trust is built in whispers, never in shouts." – Sebastian “Silent Seal” Sinclair
    Actionable Insights:
    Avoid Public Bragging: Refrain from name-dropping or publicizing client relationships. Let your reputation speak for itself.
    Practice Subtle Branding: Position yourself as a trusted confidant rather than a loud marketer.
    Exceed Expectations Quietly: Deliver exceptional service without drawing attention to the results; your affluent clients will notice.
    Honor Confidentiality Agreements: Treat every client interaction as sacred to reinforce trust.

    Make sure to visit https://VelvetRopePodcast.com to get notified when I drop new episodes and claim a FREE copy of my Amazon #1 Best Selling book: The Affluent Marketing Blueprint
    Want to learn more about me?https://www.getwealthyclients.com/bio
    #VelvetRopePodcast #LuxuryMarketing #HighTicketSales #WealthyClients #AffluentMarketing #SellingExclusivity #LuxurySales #StorySelling #ExclusiveBrands#ClientExperience #HighTouchBusiness #SalesStrategies

More Business podcasts

About Velvet Rope Playbook

Welcome to The Velvet Rope Playbook, where stories of affluent marketing take center stage. Dive into the lives of fascinating characters, explore the opulent worlds they inhabit, and uncover lessons on exclusivity, influence, and the subtle strategies behind successful branding. Through tales brimming with wit, intrigue, and charm, Mark Satterfield offers insights into what truly resonates with the affluent. Whether you’re seeking inspiration, actionable advice, or simply a delightful escape, The Velvet Rope Playbook delivers stories that educate, entertain, and elevate your approach to marketing in the world of luxury. Catch all the episodes at http://VelvetRopePodcast.com and claim your FREE copy of my #1 Amazon Best Seller, The Affluent Marketing Blueprint—your guide to attracting wealthy clients. The Velvet Rope Playbook is an independent production and is not affiliated with or endorsed by any other organization."
Podcast website

Listen to Velvet Rope Playbook, The Prof G Pod with Scott Galloway and many other podcasts from around the world with the radio.net app

Get the free radio.net app

  • Stations and podcasts to bookmark
  • Stream via Wi-Fi or Bluetooth
  • Supports Carplay & Android Auto
  • Many other app features
Social
v8.5.0 | © 2007-2026 radio.de GmbH
Generated: 2/9/2026 - 9:51:15 PM