Beauty Business School

• E56. Madi Cured on How She Went Viral, Built a Massive Waitlist & Leveraged the Haters

  In this episode, Maddie Cured shares her journey from starting a home salon to becoming a viral sensation in the beauty world. Maddie went from practicing nails on her bathroom floor at 13, to starting her business from home during COVID and now runs a cult following nail business with over 550 people on her waitlist.Maddi shared how she figured out the right pricing for her services, the strategies that helped her content go viral, and how she deals with trolls and online negativity.We went really deep in this episode: 🎀 Mental breakdowns and burnout - “When I first started doing all the content creation… eventually, yeah, I had a full mental breakdown.”🎀 Charging your worth as a nail tech - “I did a $50 price increase… if they leave, they leave. I’ll get new ones.”🎀 Navigating haters online and turning them into viral content - “I now have a folder… My Favourite Hate Comments. Sometimes I sit there with my mates and laugh.”🎀 Building a business that thrives on social media virality and client trust - “I have clients who’ve never met me, and that’s like our fourth appointment… they’ll say, ‘I saw you were talking about this.’”Maddie is proof that being yourself, showing up consistently and standing firm in your worth can build a business that doesn’t just survive.. it thrives.If you’re a beauty business owner trying to attract your dream clients, charge what you’re worth, and grow with confidence, this episode is a must-listen.You can find Maddi here: https://www.instagram.com/madi_cured/

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• E55. When and How To Raise Your Salon Prices

  Babe I was triggered by a forum post that said, “Just go and look at your competitors and base your pricing on what they said,” so I have done a whole damn poddy that dives deep into why competitor based pricing is one of the most damaging things you can do for your business. When I seen the post “Everything in me was like died and resurrected. I was like, ‘The resurrection was, I’m going to course correct this.’” so here it is in this episode we cover: 🎀 Fully booked doesn’t mean profit.🎀 I have helped so many business owners… who were fully booked but not earning any money.🎀 Numbers are unsexy. People want to stick their head in the sand. They’re scared of them, quite frankly.🎀 Your numbers are your success. They are something you need to track every single week or day. If you’ve been guessing your prices, copying competitors, avoiding your numbers, or wondering why you’re still broke even though you’re booked out… this is the episode that finally tells you the truth on how to fix that.Here is how you figure it out in a really simple way:1. Write out all your monthly expenses (wages, bills, products, subscriptions - everything).2. Add 30–60% profit on top (yep, actual money left over).3. Add GST 10%4. Divide it by the hours you work each month. Pro tip: Don’t base it on being 100% booked. The average salon runs at 70–80% capacity most of the time.5. BOOM!! That’s your hourly rate

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• E54. James Vivian on Building a Beauty Business That Lasts

  In this episode of the Beauty Business School Podcast, Kimberley sits down with James Vivian, a business expert who’s rebuilt clinics from the ground up and knows what it takes to thrive in the beauty industry.James shares the hard truths no one talks about: late nights, burnout, and trying to do everything yourself. He’s faced the chaos of running a clinic during COVID, managing clients and staff, unitl he realised that creating systems and structure is what keeps a business running.They dive into:🛠️ How to build a business that actually works, even when life gets chaotic 💬 Turning client experiences into loyalty, it’s not just about the treatments 🔥 Navigating ethical marketing and APRA guidelines 🧠 Avoiding burnout and showing up for your clients and team 🤝 The power of community: leaning on peers, mentors and other business owners when times get toughJames shares insights on growing your salon, keeping clients for life and building a business that supports you as much as your clients.Follow James on Instagram: @JamesVivian

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• E53. How to Make December Your Most Profitable

  Ever feel like December is meant to be your biggest month… but you end up exhausted, overbooked, and kinda over it? Same.This week on the Beauty Business School Podcast, I’m breaking down how to make December your most profitable (and peaceful) month.. without burning out or working longer hours.You’ll learn: ✨ How to sell smarter with retail + vouchers (not harder) ✨ The easiest way to pre-book your Jan to March calendar ✨ Why December is secretly the best time to raise your prices ✨ How to end the year calm, confident, and cash-flow positiveIt’s part mindset, part strategy so you can finish strong and actually enjoy Christmas. 🎄

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• E52. How Shaye Overcame Money Shame & Built 4 Thriving Businesses

  Kimberley sits down with 4x business owner Shaye, a powerhouse who went from lacking confidence to running four thriving businesses and finally owning her worth.Shaye shares the hard truths no one talks about: undercharging, people-pleasing, and hiding your success to make others comfortable. She’s faced clients calling her “greedy” for raising prices and realised she was keeping her business small out of fear of judgment.In this episode, we dive into:💸 The money shame no one talks about 💬 The fear of being “too successful” 🔥 Clients who say “you’ve changed” 🧠 Rebuilding confidence after burnout, bad feedback, and comparison online.🏗️ Running 4 businesses at once 👑 Finally stepping into leadershipFollow Shaye here: https://www.instagram.com/shaye.rebecca/Lashaye: https://www.instagram.com/lashaye_salon/Tan Hub: https://www.instagram.com/tanhubaustralia/Fair Dinkum Builds: https://www.instagram.com/fairdinkumbuilds.yarrawang/This episode is part punch in the gut, part warm hug for anyone ready to stop apologising for wanting success.🎧 Press play if you’re ready to stop apologising for wanting success and start building the business and life you actually deserve.💋 P.S. Ready to have your own “holy sh*t, we did it” moment? Beauty Business Foundations is the exact framework that helped Shaye raise her prices with confidence, build systems that support her growth, and finally breathe again in business.Click HERE to learn more.

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