Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter

Becky Mollenkamp is back, and this time as a published author. Liberate Your Business: A Radical Guide for Entrepreneurs Building Inside a Broken System, is exactly what the title promises. No pretending capitalism isn't a problem, no moralizing about a perfect solution that doesn't exist yet.

We dig into what it actually looks like to scale without extraction, why "hustle vs. rest" is only the beginning of the conversation, and how reframing the question from "how much can I make?" to "how much is enough?" changes everything, for you AND the people inside your business ecosystem.

Grab the book at beckymollenkamp.com/book. And if you can, buy directly from Becky, because publishing keeps a big chunk of every sale otherwise.

Connect with Today's Speakers:

Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation.

Launch Your Own Podcast:

Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Connect with Sarah Heeter & Big Brave Business:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness ⁠

Becky Mollenkamp (she/they) is a feminist business coach for service-based business owners ready to make the leap from solo provider to CEO of a team of consultants. She serves as sounding board and guide as they determine how to grow a bigger business that doesn’t replicate toxic capitalist culture.

Learn more about Becky at⁠ beckymollenkamp.com⁠.

One thing I've always been adamant about (and will *literally never stop talking about*) is that when you first start a business, your priority should be making money—not building an audience. Building an audience is a long game. It takes time to see significant returns. Meanwhile, rent is due. Big influencer business coaches always give advice about what they would do if they were starting over today, but it's so out of touch to anyone who hasn't been making $100,000+/month! But... eventually... you reach a point where you have no choice but to prioritize audience building in order to grow. Aaand if I'm being really honest? That's where I am in my business. And my guest this week, AnnMarie, feels that way, too!

Meet AnnMarie:

AnnMarie Rose is an Life-Proof Business Scaling Strategist with nearly a decade of experience helping coaches, consultants and service providers leverage their zone of genius to scale their businesses with clarity, confidence and strategic intention.

She and her team have helped hundreds of business owners navigate growth mode with ease by aligning their business model to their vision, refining their offer suite and positioning, streamlining their marketing and sales systems, and dialing in an a-player team so they can elevate their impact and income without overwhelm, chaos or burnout.

Connect with AnnMarie:

⁠annmarierose.com/everything⁠

⁠instagram.com/askannmarierose⁠

About Sarah:

Sarah K. Heeter is a seasoned entrepreneur, educator, speaker, and advocate for values-driven leadership. With over 15 years of experience in marketing and operations, she is the founder and CEO of Podfox Media, a globally recognized podcast production company, and the host of the globally-ranked podcast Big Brave Business, where she explores business ethics and revolutionary leadership. Sarah is also a member of the marketing and public policy committees for the National Association of Women Business Owners (NAWBO) Phoenix Chapter and teaches public policy at Arizona State University. She is passionate about inspiring businesses to prioritize integrity, inclusivity, and connection in their decision-making and leadership.

Launch Your Own Podcast:

Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast.

⁠https://launchmyshow.com/⁠

Connect with Sarah Heeter & Big Brave Business:

⁠https://www.instagram.com/sarahkheeter/⁠

⁠https://www.threads.net/@sarahkheeter ⁠

⁠https://www.instagram.com/bigbravebusiness⁠

⁠https://www.youtube.com/@bigbravebusiness ⁠

When I asked today's guest (my friend Dee Ntšala) what was on her heart to talk about during this episode, she mentioned a really intense, staggering statistic about the mental health challenges that entrepreneurs face. Did you know that founders are more likely to have suicidal ideation? I didn't, so this conversation floored me.

Here's the resource we looked up and referenced in this episode:

⁠https://www.entrepreneur.com/living/why-entrepreneurs-could-be-at-a-higher-risk-for-suicide/432083⁠

Meet Dee:

Dee is a leadership and performance improvement coach with a passion for holistic personal and professional and personal development. As the founder of Nova Conxulting, she integrates wellness, nervous system regulation, and innovative thinking to help individuals and teams thrive. With a background in organizational development and a love for human design and biohacking, Dee is committed to fostering inclusive, purpose-driven careers and communities.

Connect with Dee:

⁠www.novaconxulting.com⁠

⁠https://www.linkedin.com/in/deentsala/⁠

Connect with Sarah (Heeter) & Big Brave Business:

⁠https://www.instagram.com/sarahkheeter/⁠

⁠https://www.threads.net/@sarahkheeter⁠ 

⁠https://www.instagram.com/bigbravebusiness⁠

⁠https://www.youtube.com/@bigbravebusiness⁠

This episode introduces the business audit framework I use in my own work: a two-score system for assessing every single asset in your business. 1) Does it work, and 2) Is it aligned? Not as yes/no questions, but on a sliding scale, through four specific lenses each. Because good and bad, ethical and unethical, working and broken — none of it is actually binary. Some of what I share might open a can of worms for you. That's kind of the point.

In this episode:

Why "profitable" doesn't mean your offer is actually working

The two scores every business asset needs and the four lenses behind each one

Why your alignment score being higher than your work score is not a badge of honor

What I discovered when I audited my own social media

The membership I closed — not because it wasn't making money, but because it wasn't getting results

Why operations are where your values either become infrastructure or stay performative

What to do when both scores are low (and why it's actually the easiest place to start)

The resource mentioned in this episode — the downloadable workbook version of this audit — is linked below:

https://bigbravebusiness.com/audit

Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation.

Launch Your Own Podcast:

Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Connect with Sarah Heeter & Big Brave Business:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness ⁠⁠⁠⁠⁠⁠⁠

Sometimes I see a small business owner on Threads post something so evocative and aligned with my core values that I can't help it and I just reach out and invite them on the podcast. That's because with one really high impact post, I can tell that we could have an interesting and big, brave conversation about business. And really, that's the power of leveraging your core values to create human connection online and what my guest today, Fopsy, calls "creating superfans." We are talking all about this on the podcast today--and yes, we met on Threads.

Meet Fopsy

Fope Nkwocha is a Business Coach and Speaker who helps service providers attract more clients and increase sales by focusing on income-driving priorities. Her 1:1 coaching program, "Money-Making Priorities," is designed to help entrepreneurs simplify their sales process and sign high-ticket clients with confidence.

Connect with Fopsy:

Ask about 1:1 Coaching: ⁠https://fopsy.ca/call⁠

Join her Weekly Series’ -  ⁠https://fopsy.ca/newsletter⁠ 

Instagram: ⁠https://www.instagram.com/fopsy.ca/⁠

LinkedIn: ⁠https://www.linkedin.com/in/fope-nkwocha/⁠ 

Connect with Sarah Heeter & Big Brave Business:

⁠https://www.instagram.com/sarahkheeter/⁠

⁠https://www.threads.net/@sarahkheeter⁠ 

⁠https://www.instagram.com/bigbravebusiness⁠

⁠https://www.youtube.com/@bigbravebusiness⁠