Exploring Printing United: Networking, AI, and Trade Show Insights
In this episode of Printing's Alive, Warren Werbitt and guests Mark Pomerantz, Wendy Graves, Joanne Gore, Elisha Kasinskas, Davis Slagle, and Shelby Sapusek explore the significance of attending trade shows like Printing United. They discuss networking, learning opportunities, and the Printing United all-star team. Highlights include the AI Pavilion, Women in Print Alliance, and educational sessions. They also cover the importance of the label and packaging segment, G7 certification, and Student Day. Tips for maximizing trade show experiences, digital embellishment, and AI's role in the industry are shared, emphasizing print's global impact and the value of networking.
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49:15
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49:15
From Comics to Car Wraps: Greg Horn on Printing, AI, and the Art of Collaboration
In this episode of Printing's Alive, Warren Werbitt welcomes Greg Horn to discuss his journey in comics and art techniques. Greg shares challenges in printing, color matching, and the internet's impact on comic art. They explore digital tools, preparing for Printing United, and collaborations for printing samples. The conversation shifts to Greg's freelance work, digital challenges, and designing comic book covers. They discuss enhancing prints with special effects, celebrity collaborations, and large format printing. The episode addresses AI's role in art, ethical concerns, and future prospects. Wrapping up, Greg talks about his website, event schedule, and offers discounts for listeners, expressing excitement for Printing United.
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58:54
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58:54
The Power of Print Marketing: Insights with Mark Potter of Canvas Magazine
In this episode of Printing's Alive, Warren Werbitt and Mark Potter discuss the launch of Canvas Magazine and Connect Magazine's impact on the print industry. They explore content creation, marketing, and segmentation strategies for printers. The conversation covers the emotional value of print, targeting demographics, and critiquing LinkedIn profiles. They discuss integrating sales and marketing, multilevel selling, and crafting effective elevator pitches. The episode highlights client testimonials, personalized business cards, and building authentic relationships, wrapping up with insights on print opportunities and a call to action.
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1:04:28
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1:04:28
Embracing Web-to-Print: Insights with Naimish Patel of OnPrintShop
In this episode of Printing's Alive, Warren Werbitt converses with Naimish Patel from OnPrintShop about the evolving role of web-to-print by 2025. They explore the inception of On Print Shop, challenges in the print industry, and the onboarding process. The discussion highlights customer readiness, success rates, and client demographics. Naimish shares customer feedback, success stories, and common complaints while addressing printer adaptation and technology changes post-COVID, including AI. The episode delves into why printers choose OnPrintShop, unique client uses, and marketing strategies in the competitive web-to-print market. The conversation wraps up with insights on evaluating software solutions and upcoming events like Printing United in Orlando.
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55:31
The Ultimate Life Climb: Kilimanjaro, Transformation, and Personal Growth
In this episode of Printing's Alive, Warren Werbitt is joined by Sean Swarner and Nile Said to discuss their upcoming Ultimate Life Climb. Sean shares his remarkable journey as a cancer survivor, while Nile reflects on his coaching experiences. The conversation delves into Warren's trekking adventures and the cultural and spiritual significance of climbing Kilimanjaro. They explore the transformative nature of the climb, personal growth, and the preparation required for such a journey. The episode also touches on financial and emotional aspects, the impact of reaching the summit, and the importance of self-exploration. It concludes with an invitation and a call to action.
Welcome to Printing's Alive—the podcast that explores everything print and beyond! From traditional techniques to modern innovations, we dive into how print shapes industries, businesses, and our everyday lives