The PR Week

It’s the biggest night in PR. The PRWeek Awards U.S. took place in New York City on Thursday, and all of the industry’s stars were out. 

PRWeek’s reporters chatted with the executives whose agencies, companies, organizations or campaigns won awards, as well as other big names who joined in the celebration. 

Plus, hear from PRWeek’s communicator of the year for 2026, Brandon Stanton, creator of Humans of New York. 

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The latest guest on The PR Week podcast is none other than Diana Littman, U.S. CEO of MSL. 

She talks about her goals for the agency, seven years into its top role, and what it’s like working on client assignments with other agencies from Publicis Groupe and other networks. She also gives listeners a behind-the-scenes look at the un-retirement campaign for Mr. Clean. 

Plus, the biggest marketing and communications news of the week, such as Omnicom PR relocating agencies, the fortuitous timing of Wendy’s chief tasting officer job ad and Cup Noodles’ special celebrity collaboration product launch in Asia. 

It’s also the biggest week of the year on the PR calendar, with the PRWeek Awards U.S. set for Thursday night in New York City. 

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According to Bader Rutter CEO David Jordan, a brand's ultimate goal should be to become the reflex choice of consumers. The ultimate way to achieve that is by establishing mental equity. Think of it as an equation: Belief + Behavior = Mental Equity. During this discussion, Jordan highlights two recent campaigns — including a 2026 PRWeek Awards finalist in the Best in B2B category — to illustrate this innovative marketing approach, one that has reaped impressive and measurable benefits to the brands involved.

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How can young PR pros and recent graduates connect with mentors? And what should both sides get out of the relationship? 

Those are a few questions answered on the latest edition of The PR Week podcast, starring Jon Harris, EVP and chief communications and networking officer at Conagra Brands, and his mentee, Zeno Group senior account supervisor Jocelyn Arellano, a 2025 NextGen Awards honoree. 

Also on the agenda: the biggest marketing and communications news of the week, including WPP’s Q4 2025 and full year earnings; 

a shift at the top of PRWeek’s 2025 U.S. agency rankings; the decision by Levi Strauss & Co.’s chief communications officer to retire and much more. 

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The latest guest on The PR Week podcast is Armando Azarloza, CEO of Axis Agency. 

He talks about the Hispanic market in the U.S. and why it must be a focus of any brand marketing campaign and not just an afterthought. He also discusses Bad Bunny’s performance at Super Bowl LX and his time working for the late first lady Nancy Reagan. 

Plus, the biggest marketing and communications news of the week, including Omnicom’s first earnings report since acquiring Interpublic Group, Alexis Williams’ promotion at Target and the 2026 PRWeek Communicator of the Year. 

We also pay tribute to sports PR pioneer Alan Taylor, who passed away this month. 

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