Welcome to Retail Unwrapped, a podcast from The Robin Report. Join Shelley E. Kohan as she shares insights and unpacks issues at the core of retail and consumer...
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!Guests: Suni Shamapande, PwC's Consumer Markets LeadKimberly Lee Minor, CEO, WOC Retail AllianceLiza Amlani, Founder and Principal of Retail Strategy GroupNikki Baird, VP of Aptos Strategy and ProductsNRF’s 2025 show was a panoramic view of the retail industry and a preview of its near-term future. Retail Unwrapped took the podcast on the road to gain insights from forward thinking experts about key industry takeaways from the NRF 2025. They weighed in on how the convergence of artificial intelligence, human talent and market insight is fundamentally reshaping the retail landscape. Effective AI implementation is focused on processes to augment systems and human decision-making in all retail operations. Join Shelley for a cross-disciplinary perspective on retail from AI operational integration and implementation (Suni), the need for diversity in retail leadership (Kimberly), merchandising strategy (Liza) and retail tech and the in-store experience (Nikki). These experts reveal how successful retailers are embracing a future where technology enhances human connection, market insight challenges conventional wisdom, and enlightened leadership drives innovation supported by diverse perspectives.For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
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EP 221: American Giant and Walmart Reshore at Scale
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!Guest: Bayard Winthrop, CEO and founder of American Giant Bayard Winthrop, CEO of American Giant, is dedicated to American made and has a transformative partnership with Walmart that could redefine the power of American manufacturing. Winthrop launched his collaboration with Walmart with a $12.98 American-made T-shirt in 2023, expanding to sweatshirts in 2025. The partnership is a compelling story about how premium brands can maintain integrity through mass-market collaboration. Walmart's unprecedented $350 billion, 10-year commitment to American-made products scales up onshoring, supports American jobs, meets customers’ expectations and lowers costs. Join Shelley and Bayard as they discuss global trade tensions, looming tariffs, and provide insights into the broader implications of reshoring for national security, community vitality, and workforce development. He challenges prevailing assumptions about manufacturing costs, believing strategic retail partnerships can democratize access to American-made quality without compromising standards. For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
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EP 220: Navigating Retail's Next Storm: Technology, Trade, Transformation
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!As we enter 2025, what’s the imperative for retail going forward? We’ve identified three key shifts that are shaping the future of retail. Join Shelley in a review of Retail Unwrapped podcast highlights that preview retail things to come. In hot topics of the moment, tariffs are top of mind for CEOs and CFOs and retail leadership is anticipating uncertain changes with the new administration. The industry faces a pivotal moment as tariff policies create a complex economic balancing act between manufacturing costs at home and consumer price surging for global sourcing. Discover more with Bayard Winthrop, Founder and CEO American Giant and Arick Wierson, award-winning journalist and TRR contributor in a Post-Election Recap for Retail. AI is raising its head, a sleeping giant with integration emerging as the defining factor separating market leaders from laggards. Its impact on the retail industry will be broad and deep and brands that stay ahead of the technology and implement AI strategies that resonate with their target markets are better positioned to win. Learn more with The Next Frontier: Agentic AI Smart Shopping; The AI-Powered Merchant: Creativity Meets Retail Technology; and the Future of Retail Returns: Automation Meets Human Intelligence.Effective retail leadership will shift as it adopts modern skillsets and strategies to manage a disruptive marketplace. Find out what right stuff is required to win with customers and an evolving workforce: Behind the CEO Curtain: What Modern Leadership Really Looks Like; Succession Planning in Retail…Pepsi Has It Right Four Female CEOs with Unique Retail Strategies; and John Venhuizen, President and CEO of Ace Hardware: A 2024 Crave Retail Radical.For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
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EP 219: Build-A-Bear Workshop Is a Retail Renaissance
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!Guest: Sharon Price John, CEO Build-A-Bear WorkshopBuild-A-Bear Workshop is the evolution of a metamorphosis of a beloved brand. What began as a mall-centric experiential retailer transformed into a global powerhouse by understanding the shifting dynamics of consumer behavior, digital commerce, and destination retail. Join Shelley and Sharon as they reveal how questioning traditional retail assumptions led to breakthrough insights about tourist locations, hospitality partnerships, and multi-generational appeal. This strategic pivot wasn't about changing direction but rather reinterpreting the mission of founder Maxine Clark who created memorable family experiences. Listen in to learn how experiential excellence has made Build-a-Bear a retail renaissance.For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
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EP 218: The Next Frontier: Agentic AI Smart Shopping
We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!Guests: Bridget Johns, co-founder and CEO at To&From, John Andrews co-founder and CEO of Cimulate.The future of retail is being fundamentally transformed by artificial intelligence, moving far beyond basic search functionality to create intuitive, personalized shopping experiences. Learn how AI is evolving from simple keyword matching to sophisticated understanding of consumer context and intent. The key to success lies in striking the perfect balance between AI automation and human expertise. Join Shelley, Bridget and John as they discuss how the emergence of Agentic AI -- autonomous shopping assistants that can understand complex requirements and preferences -- represents the next frontier in retail technology. The human element will remain crucial, particularly when deep product knowledge and curation are required. The most successful implementations will combine AI's processing power with retail domain expertise to enhance rather than replace the human touch in shopping experiences. For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
Welcome to Retail Unwrapped, a podcast from The Robin Report. Join Shelley E. Kohan as she shares insights and unpacks issues at the core of retail and consumer products. The conversations are lively and the opinions are honest. New episodes every Friday.
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