Ep 294: Just Getting Started? Don't Waste Your Time on These Things!
When you’re just getting started with your business, it can be so tempting to spend time on all the “fun” things like designing the perfect logo, building a fancy website, or posting every day on social media. But here’s the thing: those tasks don’t actually move the needle when it comes to making money.In this episode, I’m sharing the common mistakes I see new entrepreneurs make that end up wasting precious time and slowing down their progress. I’ll explain which activities you can safely postpone, like forming an LLC, creating complicated sales funnels, or investing in expensive software, and why focusing on them too soon can actually hold you back.Instead, I’ll show you what to prioritize right now: your product, your target audience, and your sales process. These are the core essentials that will help you start earning sooner and give you the momentum to grow.If you’re in the early stages of building your business, this episode will help you cut through the noise, stop spinning your wheels, and zero in on what actually matters most.Listen to the full episode to hear:The tasks that seem important but won’t help you make money yetWhat to focus on first to build momentum and generate salesWhy delaying certain “official” steps can actually speed up your progressHow to avoid the distractions that hold most new entrepreneurs backWant to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!FREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins
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Ep 293: Systems that convert ATTENTION into REVENUE (w/ Jordan Gill of Systems Saved Me)
If you’re running an online business, you already know how important it is to have systems that actually work—not just ones that look good on paper. But turning audience attention into revenue? That can feel a lot trickier.In this episode, I’m joined by business strategist Jordan Gill, the founder of Systems Saved Me. Jordan and I dig into the most common mistakes entrepreneurs make with sales conversions, why keeping your systems simple is often the smartest move, and creative ways you can personalize and position your offers to stand out.We also talk about how tools like ChatGPT can make content repurposing a whole lot easier, and why focusing on fewer platforms might just be the fastest way to see bigger results. If you’re selling digital products or growing an online business, this conversation is packed with practical strategies to help you streamline, sell more, and avoid burnout.Listen to the full episode to hear:The biggest mistakes entrepreneurs make when trying to convert salesWhy simple systems are often the most effective for growthHow to personalize and position your offers so they stand outSmart ways to use AI tools (like ChatGPT) to repurpose content and save timeWant to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!FREE Resources to Grow Your Online Business:Learn more about Jordan: https://systemssavedme.comGrab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins
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Ep 292: LLC vs Solo Proprietor vs S-Corp: What's Best for Online Entrepreneurs?
Choosing the right legal structure for your business can feel… overwhelming. Sole proprietorship, LLC, S corp, C corp… what do all these terms even mean? And more importantly, how do you know which one is right for YOU?When I was first starting out, I had so many questions about business structures. I didn’t want to mess up something that could affect my taxes, my liability, and my long-term growth. And I know I’m not the only entrepreneur who’s felt that way.That’s why in today’s episode of Work Less, Earn More, I’m breaking down the four most common business structures and walking you through the pros and cons of each. I’ll share what I’ve personally learned from navigating these transitions myself, give you tips for when it makes sense to switch from one structure to another, and explain why it’s so important to get professional advice from an accountant or attorney.If you’ve ever felt confused about what’s best for your business—or you just want to be sure you’re set up in the smartest way possible—this episode will clear things up.Listen to the full episode to hear:The differences between a sole proprietorship, LLC, S corp, and C corp (in plain English)The key pros and cons of each structureWhen it might make sense to switch from one structure to anotherWhy professional guidance from an accountant or attorney is essentialWant to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!FREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins
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Ep 291: How to Manage Your Business MINDFULLY (w/ Jillian Dolberry)
In this episode, I’m joined by leadership strategist and operations expert Jillian Dolberry to talk about how you can build a reliable system for making smarter decisions in your business.We dive into why reactive management can hold you back, how to make sure your choices align with your core values, and the daily habits that keep operations running smoothly. Jillian also shares practical tips for delegating, documenting processes, and avoiding the operator trap, that all-too-common mistake of trying to do everything yourself.If you’ve been wanting to streamline your operations, empower your team, and free up more of your time to focus on growth, this conversation is full of actionable insights you can start putting into practice today.Listen to the full episode to hear:How to make business decisions that align with your core valuesPractical ways to delegate tasks and empower your teamThe importance of documenting processes for smoother operationsHow to avoid the operator trap and free up your time for growthWant to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!FREE Resources to Grow Your Online Business:Learn more about Jillian: https://jilliandolberry.com/Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins
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Ep 290: How I Plan My Week for Success
Ever feel like there’s just too much to do and not enough time to do it all? In this episode, I’m sharing the exact weekly planning process I use to keep my business running, homeschool my kids, and still have time to breathe.I’ll walk you through how I prioritize what actually matters, set boundaries that protect my time, and build in flexibility so my week doesn’t feel overwhelming. I’ll also let you in on a little secret: sometimes procrastinating on purpose is the smartest move you can make.If you’re looking for a simpler, more strategic way to plan your week, this episode is for you.Listen to the full episode to hear:My step-by-step weekly planning processHow I set boundaries and stay focused on prioritiesWhy I intentionally procrastinate on certain tasksTips for fitting in small tasks without losing momentumWant to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!FREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins
Work Less, Earn More is the podcast that explores how to get the most out of every hour you work. Gillian Perkins brings more than a decade of experience as an entrepreneur and educator to help you design a business that's not only flexible and fulfilling, but highly profitable. She shares strategies that are working in her own business to save time and maximize profits. She also features interviews with successful business owners on how they’re achieving big things in their businesses with crazy-little time investment. Share Work Less, Earn More with an overworked entrepreneur you know who could use a change of pace!