In this episode of Accounting Voices, Rob Brown shares the most honest reflections yet from 48 industry leaders, partners, and practitioners. After asking one tough question, “What disappointed you in 2025?”, a clear pattern emerged.
The problem wasn’t a lack of technology.
It wasn’t AI.
And it wasn’t ambition.
It was execution.
From shiny new tools layered onto broken processes, to decision paralysis, vendor overpromising, outdated partner models, and firms mistaking activity for progress, this episode breaks down why the profession feels stuck despite unprecedented opportunity.
You’ll hear powerful metaphors, sharp warnings, and uncomfortable truths about why agreement without action is holding firms back, and why courage, not more tools, is now the missing ingredient.
If you’re a firm leader, partner, or professional navigating change, this episode will challenge how you think about technology, strategy, talent, and accountability.
You can watch this on YouTube here: https://youtu.be/rStqAfRmxDU
Come and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voices
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The Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format. https://www.youtube.com/@accountingvoices
Rob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrown
If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.