Inside Marketing is a podcast and content series brought to you by dentsu and Irish Times Media Solutions, exploring the issues and opportunities facing the wor...
This week we’re joined by Vivian Chambers, founder of Bricolage and Sarah Van Horn, their Head of Cultural Insights, to investigate the implications for brands given Ireland’s recent poll topping performance as the EU’s loneliest country. Bricolage spoke to experts across psychology, cultural strategy and community making, as well as focus groups to do a deep dive into the topic of loneliness.
Get in touch with Bricolage to receive a copy of the full report - [email protected]
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Ep. 126 - Siobhan Smith
This week we're joined by Expleo's Siobhan Smith for a look at the opportunities and pitfalls of B2B marketing.
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Ep. 125 - Gerrard Tannam
This week we're joined by Gerrard Tannam, owner and brand builder at Islandbridge Brand Development to discuss the nuances of marketing for SME's.
Islandbridge Brand Development https://www.islandbridge.com/
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Ep. 124 - Karen Nelson Field Returns.
In this week's episode we welcome back Karen Nelson Field who's research into attention metrics in the cluttered ad environment has been a game changer for brands.
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Ep. 123 - Funding Content
New funding models have changed the way content is bought, sold and paid for. In this weeks episode we sit down with Stuart Switzer, founder and former Chief Executive of Coco TV and dentsu's own Head of Content Sinead O'Connor for a look at how these new funding models have disrupted the landscape for the better.
Inside Marketing is a podcast and content series brought to you by dentsu and Irish Times Media Solutions, exploring the issues and opportunities facing the world of media and marketing, with expert input from senior marketing personnel and thought leaders.