175 episodes
- Your customers are talking. Is your brand listening? Oisin Byrne, Research Director and Co-Founder of iReach Insights, joins us to explore how brands can turn complaints, praise and customer feedback into research that drives a better brand experience.
- To mark the upcoming CCA Effectiveness Conference, this bonus episode brings together three leading voices from across the industry: CCA CEO Siobhan Masterson, former McDonald’s CEO Alistair Macrow and former M&C Saatchi CEO Zaid Al-Qassab. Tune in for a fast-paced, 360-degree take on what effectiveness really means, from the industry, client and agency perspectives.
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About Inside Marketing
Inside Marketing is a podcast and content series brought to you by dentsu and Irish Times Media Solutions, exploring the issues and opportunities facing the world of media and marketing, with expert input from senior marketing personnel and thought leaders.
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