The Colin and Samir Show

In this episode, we dive into the "Abundance Era," a major shift where the supply of content has far outpaced human demand. We explore the rise of "AI slop" flooding our feeds, from 2 billion-view monkey channels to unhinged AI VTubers making $400,000 a month.

As AI becomes indistinguishable from human creators, we discuss the looming threat to authenticity and the individual creator. We break down real-world examples, including digital twins of MrBeast and Snoop Dogg, and a "lawyer" channel rivaling Legal Eagle. To help you survive this wave, we outline two paths: the McDonald's-style "Scale" model and the Rolex-style "Scarcity" model. We discuss why building deep connections and IRL experiences may be the only way to defend your brand against infinite slop.
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Netflix just signed a major talent deal with Jordan Matter and his daughter, Salish, it's the next big step in the YouTube to Netflix Pipeline.

In this episode, we break down what this deal actually is (and what it isn’t). Why Netflix didn’t ask for a pilot. Why Salish, not a show, was the bet. And what it means when a streaming platform starts backing creators the way Hollywood used to back talent.

Jordan takes us inside how the channel started as a photography vlog, why it exploded once Salish became the focus, and how they built one of the most durable family franchises on YouTube. We also talk about the mechanics: long-form retention, audience trust, why showing up every week still matters, and why YouTube remains the foundation, even after signing a Netflix deal.
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In this episode, we sit down with Jordi Hayes and John Coogan, the hosts of TBPN, a daily, live technology and business show that’s quietly become one of the most premium properties in modern media.

TBN runs three hours live every weekday across YouTube, Twitch, and RSS, blending the format of legacy TV with the energy of creator-led streaming. In just over a year, the show has built a loyal audience, hosted over 1,000 guests (including Sam Altman, Mark Zuckerberg, and Satya Nadella), and sold out every ad slot for the year ahead.

In the conversation, John and Jordi break down their “anti-scale” philosophy: why they’re intentionally staying niche, how they’ve built an influential audience of tech and business decision-makers, and why they believe the future of media belongs to great shows. We also go deep on their unique advertising strategy, which includes ultra-short host reads and season-long deals.
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James Pumphrey and Jesse Wood helped build Donut Media into one of the most influential YouTube brands of the last decade. Then they walked away and started over.

In this episode, they join us to break down what they learned building inside a YouTube incubator, what changes when a channel becomes a company, and what they’re applying now as the co-founders of Speeed.

We dive into the structure of great YouTube channels, the importance of writing and formats, why entertainment has to come before everything else, and the nine principles they use to evaluate whether a YouTube media business actually works.
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We recorded this episode from Big Sky, Montana at the annual Spotter Creator Summit - four days with some of the top creators in the world talking about where this industry is actually headed.

And one idea kept coming up over and over again:
We’ve officially entered the era of abundance.

There is more good content, more creators, and more competition for attention than ever before. Streamers are courting creators. AI is accelerating production. And brands have more options than they know what to do with.

So the real question going into 2026 isn’t “How do I grow?”
It’s: How do I become memorable?

In this episode, we break down what we’re hearing directly from creators, platforms, and brands—including insights from Issa Rae, conversations happening inside the summit, and Adam Mosseri’s New Year’s post about authenticity and AI.

We talk about:


Why “just making good videos” isn’t enough anymore


How creators need to start telling the story of the story


What’s changing in brand deals (and why short-form and long-form are diverging)


Why streamers are suddenly paying closer attention to creators


How AI changes the meaning of authenticity


And what it takes to make something that can’t be summarized

This episode is about the next phase of the creator economy—and the shift from chasing views to building something people actually remember.
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