PodcastsBusinessThe Dietitian Success Podcast | Business & Marketing for Dietitians

The Dietitian Success Podcast | Business & Marketing for Dietitians

Krista Kolodziejzyk
The Dietitian Success Podcast | Business & Marketing for Dietitians
Latest episode

239 episodes

  • The Dietitian Success Podcast | Business & Marketing for Dietitians

    235: Overcoming Your Fear of Posting, Summit vs. Membership, and Substack vs. Blogging

    30/04/2026 | 37 mins.
    In this episode of the Dietitian Success Podcast, I'm answering three questions that have been coming up a lot lately, and one of them is something I've been working through personally in my own business right now.
    We talk about the very real fear that comes with putting yourself online as a dietitian, the difference between the DSC Entrepreneurship Membership and the Dietitian Success Summit Entrepreneur Pass, and how to think about Substack versus blogging on your own website in 2026.
    Inside, we cover:
    Why the fear of posting online is real, valid, and not unique to you — and why it doesn't mean you should stop
    How perfectionism shows up as a response to online fear and how it keeps you stuck
    The framework I use personally to navigate this fear, including what my therapist told me that completely reframed it
    Why I ask myself what 85-year-old Krista would think when I'm too scared to post something
    The difference between the DSC Entrepreneurship Membership and the Summit Entrepreneur Pass, and how the two are designed to work together
    What Substack actually is, how it works, and who it makes sense for
    Why blogging on your own website and Substack serve fundamentally different purposes — and how to decide which one is right for you
    Whether you've been paralyzed by the fear of saying the wrong thing online, trying to figure out which DSC offer makes sense for where you are right now, or wondering if Substack is worth your time in 2026, this episode has something for you.
    And if you're looking for ongoing support as you build your business, the DSC Entrepreneurship Membership was built for exactly that. Strategy, coaching, community, and the practical tools to keep moving forward.
    Links:
    Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
    Join the Dietitian Success Summit 2026 Waitlist: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
    Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
    Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
    Free Starter Kit: https://www.dietitiansuccesscenter.com/
  • The Dietitian Success Podcast | Business & Marketing for Dietitians

    234: Everything You Need to Know About the Dietitian Success Summit (+ member discount)

    17/04/2026 | 31 mins.
    In this episode of the Dietitian Success Podcast, I'm finally spilling everything about the Dietitian Success Summit — the first ever in-person gathering of the DSC community, happening September 28-30, 2026 at the Toronto Beach Club in Toronto, Ontario.
    If you've been waiting to hear the full picture before deciding whether to come, this is the episode. I'm walking through everything: the schedule, the sessions, the speakers, the swag, the vibe, the pricing, and how to get a discount if you're a DSC member.
    Inside, we cover:
    Why we decided to do this and what makes it completely different from a traditional dietetics conference
    The day-by-day experience, from breakfast to cocktail hour to professional headshots (yes, really)
    The session topics, including communication and presence, coaching skills, navigating nutrition misinformation on social media, and personal branding
    The Entrepreneur Pass, what it includes, and why the Day 3 business planning session might be the most valuable thing DSC has ever offered
    The swag bag, including the very first Dietitian Success Planner
    How to attend even if you're introverted, coming alone, or based in the US
    Pricing, payment plans, and the DSC member discount
    The FAQ we've been getting over and over again, answered honestly
    Tickets go on sale Saturday, May 2nd at 10 a.m. Eastern. With more than double the waitlist than available tickets, especially for the Entrepreneur Pass, you will want to move quickly.
    Whether you're already sure you want to come or still on the fence, listen to this one. It was designed for you.
    Links:
    Join the Dietitian Success Summit 2026 Waitlist: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
    Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
    Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
    Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
    Free Starter Kit: https://www.dietitiansuccesscenter.com/
  • The Dietitian Success Podcast | Business & Marketing for Dietitians

    233: How to Get Clients as a Dietitian, Is 100K Possible for a Dietitian Business, and Should You Run Paid Ads

    16/04/2026 | 38 mins.
    In this episode of the Dietitian Success Podcast, I answer three questions that come up all the time for dietitian entrepreneurs: how to get clients as a dietitian, whether earning 100K as a dietitian is realistic, and whether you should be running paid ads.
    We talk about why having a website and posting on Instagram isn't always enough, how to think about your income goals using real math instead of guesswork, and what I've learned from running ads across Facebook, Instagram, LinkedIn, and Google for Dietitian Success Center.
    Update: The Entrepreneur Office Hours on Paid Ads with Olivia Hudock are on Wed, Jul 22, 2026 at 1PM EST / 12:00 PM CST
    Inside, we cover:
    Why marketing is a learned skill and why we need to stop expecting to be great at it overnight
    The two questions to ask about your website before anything else
    Why Instagram may or may not be the right client acquisition channel depending on your geography and business model
    The most consistently effective way to get clients that comes up again and again when I talk to dietitians with full practices
    Why financial pressure on a new business can actually work against you
    The math exercise you need to do before deciding if 100K is realistic for your situation
    Why most dietitians earning six figures have more than one income stream
    The egg carton visual for thinking about multiple revenue streams
    When paid ads actually make sense and when they don't
    Why paid ads work best when you already have something working organically
    A real example of how strong SEO generated client inquiries without any ad spend
    Whether you're just starting to build your practice, wondering if your income goals are achievable, or thinking about investing in paid advertising, this episode will help you think more clearly about where to focus your energy.
    And if you're looking for support as you build your business, this is exactly the kind of work we do inside the Entrepreneurship Tier of Dietitian Success Center. It's designed to help dietitians with strategy, marketing, offers, and growth, with coaching, community, and practical tools to move forward with clarity.

    Links:
    Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
    Join the Dietitian Success Summit 2026 Waitlist: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
    Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
    Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
    Free Starter Kit: https://www.dietitiansuccesscenter.com/
  • The Dietitian Success Podcast | Business & Marketing for Dietitians

    232: Feeling Behind, Wanting to Pivot, and How Much to Pay Yourself

    09/04/2026 | 36 mins.
    In this episode of the Dietitian Success Podcast, I'm answering three questions that have been coming up often in our DSC community lately - and honestly, they're three of the most emotionally loaded topics in dietitian entrepreneurship.
    We cover:
    Comparisonitis - what to do when you see another dietitian doing similar work and it sends you into a spiral of self-doubt (plus the mindset reframe that actually helps)
    Pivoting your niche or business model - how to tell the difference between a season of low motivation and a genuine sign that it's time to change direction
    How much to pay yourself in your business - a practical, beginner-friendly breakdown of the percentage approach and when it makes sense to use it
    Plus, I'm sharing an insider look at what's happening behind the scenes with the Dietitian Success Summit coming to Toronto this September 28–30 and what it actually takes to plan an in-person event.
    Links:
    Join the Dietitian Success Summit Waitlist: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
    Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
    Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
    Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
    Join the Free Dietitian Starter Kit — client handouts, PES statement & MI cheat sheets, and our RD community: https://www.dietitiansuccesscenter.com/
  • The Dietitian Success Podcast | Business & Marketing for Dietitians

    231: Shiny Object Syndrome, Failed Launches, and Selling Courses in the Age of AI

    02/04/2026 | 24 mins.
    In this episode of the Dietitian Success Podcast, I answer three questions that come up all the time for dietitian entrepreneurs: how to stay focused when you have too many ideas, how to handle disappointment after a launch, and whether online courses are still worth it in the age of AI.
    We talk about how to manage shiny object syndrome without losing creativity, how to evaluate your launch results using real data (instead of emotion), and how to rethink your offers so they stay relevant in a changing landscape.
    Inside, we cover:
    Why entrepreneurs are naturally drawn to new ideas (and how that can derail your progress)
    A simple system to capture ideas without acting on them immediately
    How to tell the difference between a good idea vs. a distraction
    Why most launches aren’t actually failures—and how to evaluate them properly
    What realistic conversion rates look like for email lists and online offers
    Why audience size plays a bigger role than you think in launch success
    How to reframe disappointment so it actually helps you move forward
    What’s changing about online courses in the age of AI
    Why purely informational products are becoming less valuable
    What AI cannot replace (and how to build that into your offers)
    Simple ways to evolve your course to make it more impactful and sellable
    Whether you’re feeling pulled in different directions, questioning your last launch, or wondering how to adapt your business in today’s world, this episode will help you refocus and move forward with clarity.
    And if you’re looking for support as you build your business, this is exactly the kind of work we do inside the Entrepreneurship Tier of Dietitian Success Center.
    It’s designed to help dietitians with strategy, marketing, offers, and growth, with coaching, community, and practical tools to move forward with clarity.

    Links:
    Check out the NEW Entrepreneurship Tier of Dietitian Success Center:
    https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
    Join the waitlist for The Dietitian Success Summit:
    https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
    Follow @dietitiansuccesscenter on Instagram:
    https://www.instagram.com/dietitiansuccesscenter/
    Connect with @kristako.rd on Instagram:
    https://www.instagram.com/kristako.rd/
    Free Starter Kit for dietitians:
    https://www.dietitiansuccesscenter.com/

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About The Dietitian Success Podcast | Business & Marketing for Dietitians

The Dietitian Success Podcast is your go-to resource for building a thriving, fulfilling business as a dietitian entrepreneur.Whether you’re starting a private practice, exploring consulting or freelance work, or growing a business of your own, this podcast is here to support you with practical strategies and real-world insights.Each week, your host, Krista Kolodziejzyk, RD, MPH, MBA, shares actionable business strategies, marketing insights, and honest conversations about what it really takes to build and grow a business as a dietitian. You’ll also hear from dietitians who are doing things differently—creating impactful, sustainable businesses across a variety of niches and practice settings.Through Dietitian Success Center, Krista and her team support dietitians with the tools, education, and community to succeed in business:Practitioner Membership – A comprehensive library of evidence-based client handouts, resources, and continuing education to help you save time, feel more confident, and deliver high-quality care in your practice. Entrepreneurship Membership – Strategic training, coaching, and resources for dietitians looking to start, grow, and streamline a business that feels aligned and sustainable. Learner Membership & Exam Prep Support – Study tools and resources designed to help future dietitians build confidence and succeed on their registration exams.Krista brings a unique perspective as a dietitian entrepreneur—she’s built a leading membership platform for dietitians, led and scaled a growing team, and worked with major brands in the food and beverage industry.If you’re looking for practical strategies, real talk, and a supportive space to grow your business, you’re in the right place.Hit play and let’s take your dietitian business to the next level!
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