The Dietitian Success Podcast | Business & Marketing for Dietitians

In this episode of the Dietitian Success Podcast, I'm tackling three topics that are coming up constantly right now for dietitian entrepreneurs at every stage of business.
We talk about how to actually build boundaries into your practice before the burnout hits, what the rise of telehealth companies like Nourish and Faye actually means for private practice dietitians and how to differentiate yourself, and how to choose a business coach without getting pulled in by the most polished Instagram presence in the room.
Inside, we cover:
Why being always available is not professional and what it actually signals to potential clients
How to decide your boundaries upfront and communicate them transparently so everyone is on the same page
Why an open booking schedule can make you look less in demand rather than more accessible
What telehealth companies like Nourish and Faye have done to the dietetics market and why I still believe private practice has a strong future
Why the answer to competing with telehealth companies is never price and always brand
Why niching further and building a more specialized practice is going to become increasingly important
The two most common complaints I hear from dietitians who have worked with business coaches that did not feel right
Why I was allergic to the term business coach for years and why I have made peace with it
How to vet a business coach before you spend money, including the one platform I think does this better than any other
Links:
Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
Fay, Nourish, Berry Street and Beyond: https://dietitiansuccesscenter.com/fay-nourish-berry-street-beyond-dietitian-perspectives-on-working-for-telehealth-startups/
Join the Dietitian Success Summit 2026: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
Free Starter Kit: https://www.dietitiansuccesscenter.com/

In this episode of the Dietitian Success Podcast, I'm tackling three topics that are all connected by the same underlying theme: what it actually takes to build a business that grows, without burning yourself out in the process.
We talk about how to carve out time to work on your business when your client schedule is already full, where I land on the hustle culture versus soft girl era debate and why I think both extremes are doing you a disservice, and a transparent look at a $19,000 line item on our corporate tax return and what it taught me about how to think about money in a growing business.
Inside, we cover:
Why nothing changes if nothing changes, and what that actually means for your schedule
The people-pleasing habit that is keeping your calendar too open and your business too stagnant
Why an overly open booking schedule can actually make you look less professional, not more accessible
Where hustle culture gets it right and where it goes too far
What the soft girl era gets right and where it becomes a convenient excuse
Why I take issue with the phrase “giving yourself grace” and when I actually think it applies
The real middle ground between grinding and coasting, and what it looked like when I was building DSC while working a nine-to-five with a three-hour daily commute
$19,000 in transaction fees, why I am completely unbothered by it, and what my accountant said that reframed everything
Why your job as a business owner is to grow revenue, not reduce expenses
Links:
Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
Join the Dietitian Success Summit 2026: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
Free Starter Kit: https://www.dietitiansuccesscenter.com/

In this episode of the Dietitian Success Podcast, I'm covering three topics for dietitians who are building or growing their businesses.
We talk about what a signature program actually is and whether only offering one-on-one sessions can qualify, how to create physical products for your brand without spending money on inventory upfront, and what happens when you finish something in your business and then just cannot seem to pull the trigger on launching it.
Inside, we cover:
Why the concept of a signature program is widely misunderstood and what it actually requires
Why one-on-one sessions absolutely can be a signature program and how to structure and position them that way
How to name and market a signature program so it reads as a premium, client-specific offer
Why you should lead with outcomes in your marketing, not the format or the features
How to create merch and physical products for your brand using Printify, Canva, VistaPrint, and third-party printers
How drop shipping works so you never have to touch or hold inventory
The real reason most dietitians sit on finished work instead of launching it
Why the indecision tax is costing you more than you realize, in mental load and in revenue
The warm fuzzies folder strategy for rebuilding belief in your own work
Why detaching from the outcome is the thing that actually lets you move forward
Links:
Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
Join the Dietitian Success Summit 2026: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
Free Starter Kit: https://www.dietitiansuccesscenter.com/

In this episode of the Dietitian Success Podcast, I am doing something a little different. Instead of tackling three separate business questions, I am sharing my personal goal setting framework in full, doing a mid-year check-in on my own 2026 goals, and talking about why I believe this process is one of the most transformational things you can do for your business and your life.
This framework is the one I have refined over years of practice, used to go from a nine-to-five commuter to a full-time entrepreneur and Ironman finisher, and am now teaching in depth at the Dietitian Success Summit this September.
Inside, we cover:
Why destination goals alone almost never work and what to do instead
The difference between destination goals and process-oriented goals, and why the distinction changes everything
Why the point of a big audacious goal is not whether you achieve it but who you become on the way
How to identify which domains of your life need attention right now: personal, wellness, professional, and financial
How to set three to five process-oriented goals that are actually trackable and achievable
Why tracking matters as much as setting, and the app I use to do it
My five personal goals for 2026 and exactly where I am at on each one at the midpoint of the year
Why being behind on your goals is not failure and how to think about it without attaching your self-worth to the outcome
This framework will be taught in depth at the Dietitian Success Summit in September, and every attendee will receive the first ever Dietitian Success Planner, which is designed specifically around this process.
Links:
Join the Dietitian Success Summit 2026: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
Free Starter Kit: https://www.dietitiansuccesscenter.com/

In this episode of the Dietitian Success Podcast, I'm tackling three questions that come up constantly for dietitians who are building or growing their businesses online.
We talk about which website platform actually makes the most sense for dietitians in 2026 and whether it even matters as much as people think, what realistic revenue streams look like beyond one-on-one client work and how to figure out which one is the right next step for you, and whether starting a podcast is worth the time investment or just another thing to add to an already full plate.
Inside, we cover:
Why the WordPress vs. Squarespace vs. Wix debate has shifted significantly in the age of AI
Why content quality and structure now matter far more than which platform you are on
Why I generally recommend Wix or Squarespace for most dietitians and when WordPress might still make sense
How AEO changes the way we think about website platforms and blogging strategy
Why the income ceiling in one-on-one practice is a signal worth paying attention to
The self-reflection questions to ask before adding a new revenue stream to your dietitian business
A full list of non-1:1 revenue streams dietitians are actually using successfully
Why podcasting is one of the most underutilized marketing channels in dietetics right now
How one dietitian in our community fills her group programs using only her podcast as a marketing channel
Why you do not have to start your own podcast to benefit from the medium
Links:
Check out the Entrepreneurship Tier of Dietitian Success Center: https://www.dietitiansuccesscenter.com/entrepreneurshipfordietitians
Join the Dietitian Success Summit 2026: https://www.dietitiansuccesscenter.com/the-dietitian-success-summit-2026
Follow @dietitiansuccesscenter on Instagram: https://www.instagram.com/dietitiansuccesscenter/
Connect with @kristako.rd on Instagram: https://www.instagram.com/kristako.rd/
Free Starter Kit: https://www.dietitiansuccesscenter.com/