The Game Plan

• #30 Joe Delaney - Marriage, Fatherhood, and Life’s Biggest Changes

  This episode is sponsored by Oracle. Harness the power of AI without overspending with Oracle Cloud Infrastructure (OCI). Ideal for AI model training, OCI offers 4-8x more bandwidth than competitors at half the cost. Transform your business like Uber and Cohere with OCI.Try it for free at https://oracle.com/gameplanWelcome back to The Game Plan podcast!In this episode, I’m joined by my good friend, best man and fitness legend, @Joe Delaney.We dive into Joe’s journey of balancing fatherhood, running a fitness app, and life as a content creator. Joe shares why he stepped away from sponsorships, the challenges of redesigning and growing his app, and his fresh perspective on building a sustainable business.We also get real about the highs and lows of parenthood—from sleepless nights to the pure joy of first laughs—and how he’s navigating it all while staying true to his long-term vision.Enjoyed the chat? Don’t forget to like, comment, and subscribe for more!Check out the best protein pancakes in the world at Fuel Cakes: https://fuelcakes.com/🎥Subscribe to The Game Plan Clips: https://bit.ly/409UGfs🏋️Game Plan: https://bit.ly/3nJeuss🥞Fuel Cakes: https://bit.ly/3GbAwdQ(00:00) Preview (00:46) Wedding Recap(05:20) Is Living in Dubai Worth It?(13:01) The Reality of Parenthood(21:14) Travel Plans for 2025(23:00) Parenting Challenges at Airports(26:01) Joe Delaney’s Content Shift(32:44) How to Crack the YouTube Algorithm(39:04) Transitioning to Informative Content(42:06) The Importance of Titles and Thumbnails(46:13) Entering the Fitness Industry in 2025(50:25) Unique Styles in Content Creation(53:14) Why Scrolling Kills Creativity(57:08) Fitness Content: Basics vs. Advanced Topics(01:06:29) The Rise of Clip-Worthy Content(01:11:21) Choosing the Right Fitness Influences(01:16:18) Optimizing Life: Balance vs. Obsession(01:22:28) Joe’s Experience Starting a Finance Channel(01:27:20) Retirement Plans and Financial Tips(01:32:40) Why Joe Delaney Dropped Sponsors(01:40:13) The Push Fitness App(01:44:06) Balancing Product and Business Growth(01:50:06) Remote Work and Team Management Challenges(01:53:42) Living Off YouTube vs. Investing in the Business(01:56:25) Fatherhood and Marriage(02:01:10) Joe’s Parenting Tips(02:08:08) Best Moments of Fatherhood(02:13:02) Life Changes and Adjustments with Kids(02:14:17) Joey D’s Goals for 2025

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• #29 Q&A - What 2024 Taught Me About Life & Fitness

  This episode is sponsored by Oracle. Harness the power of AI without overspending with Oracle Cloud Infrastructure (OCI). Ideal for AI model training, OCI offers 4-8x more bandwidth than competitors at half the cost.Transform your business like Uber and Cohere with OCI.Try it for free at https://oracle.com/gameplanWe're diving into a classic Q&A session today!!I’m answering all your questions about fitness, training, nutrition, motivation, and more, straight from my Instagram. From my go-to workouts when energy is low, to my favorite supplements, cheat meals, and top fitness advice—this video covers it all. Smash that like like button and subscribe for more!Try Whoop for free: http://join.whoop.com/LipsettJoin my mentorship program: https://www.bygameplan.com/mentorshipAlphalete Athletics: https://alphaleteathletics.comCode: LIPSETT for 10% offGHOST Supplements: https://www.ghostlifestyle.comDiscount Code: LIPSETT GHOST Supplements UK: https://uk.ghostlifestyle.com​​​​​​​ Discount Code: LIPSETT

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• #28 Merijn Schoeber - The Dark Side of the Fitness Industry

  This episode is sponsored by Oracle. Harness the power of AI without overspending with Oracle Cloud Infrastructure (OCI). Ideal for AI model training, OCI offers 4-8x more bandwidth than competitors at half the cost. Transform your business like Uber and Cohere with OCI. Try it for free at https://oracle.com/gameplanWelcome back to The Game Plan podcast!In this episode, I’m joined by my close friend and fitness OG, @Merijn Schoeber. We talk about how Merijn built his "Student Aesthetics" brand while still in college, eventually turning it into the globally recognized "My Shredded Lifestyle." He shares the highs and lows of entrepreneurship, from making his first sale to managing a successful fitness business.Merijn also opens up about his battle with burnout—balancing staying shredded, running multiple businesses, and pushing himself too hard. He takes us through his recovery process and the lessons he’s learned about building a more balanced, fulfilling life and business.Enjoy the convo? Hit that like button, drop a comment, and subscribe for more!Check out the best protein pancakes in the world at Fuel Cakes: https://fuelcakes.com/🎥Subscribe to The Game Plan Clips: https://bit.ly/409UGfs🏋️Game Plan: https://bit.ly/3nJeuss🥞Fuel Cakes: https://bit.ly/3GbAwdQ(00:00) Preview and Intro(03:06) Merijn’s First Online Sales(05:37) Bulking for Sports vs. Aesthetics(09:48) The Struggles of Starting a YouTube Channel(13:09) Building a Coaching Business(20:24) Why Merijn Dropped Out of University(26:19) Merijn’s Advice to Younger Self:(28:01) From Student Aesthetics to My Shredded Lifestyle(31:15) The Challenges of Running a Business(34:49) Realising the Downside of Office Life(37:29) Importance of Choosing the Right Business Partner(43:57) The Mental and Physical Impact of Burnout(49:45) How to Avoid Burnout as an Entrepreneur(52:29) Importance of Sleep for Health and Performance(55:04) Starting Testosterone Replacement Therapy (TRT)(01:01:08) The Importance of a Nighttime Routine(01:02:18) Sleep Hacks: Temperature, Darkness, and Nose Strips(01:05:16) How Running Improve Mental and Physical Health(01:09:24) The Mental Challenges of Running(01:11:44) Future Plans: Moving to Marbella?

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• #27 Mike Radoor - How To Get Ahead of 99% of People (Be Above Average!)

  Preorder Mike's book 'Above Average' now and get access to The Above Average Online Program for free: https://www.aboveaveragemethod.com/Welcome back to another episode of the Game Plan Podcast!In this episode, we’re sitting down with Mike Radoor to uncover what it really takes to get ahead of 99% of people and be Above Average!Mike is an author, motivational speaker and co founder of one of Europe’s leading fashion platformsWe’ll explore the mindset shifts necessary to achieve success, the importance of setting big goals, and why most people fall short of their potential. Mike also reveals his top strategies for personal development, including the power of visualization, discipline, and self-awareness in creating an above-average life.Hit the like button, comment below with your thoughts, and don’t forget to subscribe for more episodes like this!This episode is sponsored by Oracle. Harness the power of AI without overspending with Oracle Cloud Infrastructure (OCI). Ideal for AI model training, OCI offers 4-8x more bandwidth than competitors at half the cost. Transform your business like Uber and Cohere with OCI. Try it free at https://oracle.com/gameplanConnect with Mike RadoorInstagram: instagram.com/mikeradoorCheck out the best protein pancakes in the world at Fuel Cakes: https://fuelcakes.com/🎥 Subscribe to The Game Plan Clips: https://bit.ly/409UGfs🏋️ Game Plan: https://bit.ly/3nJeuss🥞 Fuel Cakes: https://bit.ly/3GbAwdQThis podcast was shot at Useek Studio, Marbella. Check them out:Website: https://useek.studio/Instagram: https://www.instagram.com/useek.studio/(00:00) Intro(01:16) Mike Radoor's First Entrepreneurial Stint(11:46) Starting in Fashion with Minto(14:07) Mike’s Journey from Nightlife Manager to Startup Founder(15:22) Lessons Learned from Early Business Failures(18:28) Scaling Playbook App (27:00) Mike’s Role in Playbook and Partnership with Jeff Crayhill(31:22) Fitness Training, Nutrition, and Building Habits(32:34) The Business of Online Coaching and Living Your Brand(36:49) How to Make Mindset Shifts (42:15) The Power of Consistent Habits in Personal Growth(50:47) Mike’s Book 'Above Average' (55:47) Visualization, Law of Attraction, and Goal Setting(57:04) The "Above Average Method" (01:08:26) How To Attract The Right Partner

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• #26 Louisa Nicola - Science Based Methods to Achieve Peak Performance

  This episode of the Game Plan Podcast is sponsored by BetterHelp.If you’re thinking of starting therapy, give BetterHelp a try. It’s entirely online. Designed to be convenient, flexible, and suited to your schedule. Just fill out a brief questionnaire to get matched with a licensed therapist, and switch therapists any time for no additional charge.Visit https://www.betterhelp.com/Gameplan today to get 10% off your first month.Welcome back to another episode of the Game Plan Podcast!Today, we’re sitting down with Louisa Nicola, neuroscientist and human performance expert, to unlock the secrets of optimizing your brain and body. Louisa has worked with top athletes and executives, helping them achieve peak performance through science-backed strategies.In this episode, Louisa dives into the essentials of human performance, breaking down the importance of exercise, sleep, and nutrition. We explore the benefits of cold exposure, ice baths, and saunas—why these techniques are more than just trends and how they can supercharge your brain and body.We also dig into the role of creatine for cognitive health, debunk myths around biohacking, and reveal the key to mastering your sleep for better mental clarity and productivity. Stay tuned till the end as Louisa offers insights into managing toxins like microplastics, the power of morning sunlight, and how a simple shift in your daily routine can drastically improve your life.Hit play now, and don’t forget to like, comment, and subscribe for more high-performance insights!Louisa’s Socials:Instagram: https://www.instagram.com/louisanicola_/YouTube: https://www.youtube.com/c/LouisaNicolaCheck out the best protein pancakes in the world at Fuel Cakes: https://fuelcakes.com/🎥 Subscribe to The Game Plan Clips: https://bit.ly/409UGfs🏋️ Game Plan: https://bit.ly/3nJeuss🥞 Fuel Cakes: https://bit.ly/3GbAwdQ(00:00) Preview and Intro(01:10) Introducing Louisa Nicola and Her Journey(03:25) Spotting the Early Onset of Alzheimer's (07:28) How To Measure Brain Performance(10:09) Does Heart Health Impact Brain Health?(13:29) Best Cardio Routine for Athletes(19:58) Is Low-Intensity Exercise Effective?(24:23) Does Building Muscle Aid Longevity?(29:19) What Does Inflammation Actually Mean?(33:43) Ideal Nutrition for Optimal Brain Performance(46:03) Pros and Cons of Carnivore Diet (53:08) Debunking Myths Around Creatine(58:20) Louisa’s Supplements Recommendations(01:05:06) Is Sunscreen Harmful or Helpful?(01:10:41) Exposing Big Pharma(01:16:07) SSRIs and Antidepressants(01:20:22) Birth Control and Its Effects on the Body(01:23:04) Biohacks for Brain and Physical Fitness(01:27:29) Ideal Protocol for Ice Baths?(01:29:48) The Real Benefits of Saunas(01:33:38) How To Cut Microplastics(01:38:15) Importance of Sleep for Brain Health(01:46:40) The Consequences of  Poor Sleep(01:47:48) Ideal Evening Routine for Perfect Sleep(01:50:48) The Benefits of Morning Sunlight 

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