Communication Is Key: Advice On Raising the OT Profile with Social Media Expert Caroline O' Neill
In this episode, we have special guest, Caroline O'Neill. Caroline is a digital creator, entrepreneur, and the founder of Digg For Success, an organisation that helps businesses utilise social media to grow their brand and achieve success. She is also the co-founder of the Northern Ireland Social Media Awards, recognising excellence in the digital realm.
Caroline's passion for making a difference led her to create Digg Deep for Kids, a remarkable initiative that has raised almost £1 million for charitable organisations such as Cash for Kids, Women's Aid, and Children in Northern Ireland. Her dedication to philanthropy and leveraging her expertise for the greater good is truly inspiring.
Interestingly, Caroline's journey began as an Occupational Therapist. Despite transitioning into the digital world, she still cherishes her OT training and experience. In this episode, we delve into how her background as an OT influences her life, career, and the various successes she has achieved along the way.
Caroline's expertise in social media and her entrepreneurial spirit have enabled her to assist countless businesses in growing their brands and reaching new heights. She shares valuable insights on how to harness the power of social media for business success and the strategies that have made Digg For Success such a thriving organisation. Furthermore, Caroline is known for her podcast, The Digg Podcast, where she shares her knowledge and interviews experts in various fields.
In this episode of the Irish Occupational Therapy Podcast Caroline
encourages OTs to use their voice to highlight the profession
share's her tips on how OTs can communicate what they do more effectively across all platforms
talks about how her brand values stem from her OT past
highlights the good that OT's can do on social media
Caroline's ability to wear multiple hats successfully is awe-inspiring. Balancing her various roles and responsibilities can be challenging, but she has found ways to be ok with what she is doing. She shares her insights on maintaining balance and what is most important to her in terms of personal well-being.
Join us for this captivating episode as we dive into Caroline O'Neill's remarkable career highs, her philanthropic endeavors, and the influence of her OT training and experience on her journey. Get ready to be inspired by her passion, dedication, and entrepreneurial spirit.
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