Inside Publishing

• Marketing Fiction at Head of Zeus with Shannon Hewitt

  In this episode, Gemma speaks to Shannon Hewitt, senior marketing manager at Head of Zeus, a London-based publisher with six imprints that cover a range of fiction and non-fiction books. We talk about the process of creating, planning and delivering effective book campaigns. Shannon shares the different elements of a marketing campaign, as well as how departments across the publishing house interact to launch a book. Later, we discuss how to make your cover letter stand out amongst a busy job market and the skills that you need to embark on your marketing career. This episode is very kindly sponsored by Bloomsbury Publishing Plc. Shannon Hewitt:LinkedIn https://www.linkedin.com/in/shannon-hewitt-546697108/?originalSubdomain=ukHead of Zeus:Instagram @headofzeusX @HoZ_books Bloomsbury:https://www.bloomsbury.com/uk/ Episode transcript:https://otter.ai/u/Dlk4Jx5aRuA6gXxfPJROBUXU6-A?utm_source=copy_url Hosted and edited by Gemma Jackson (SYP London Podcast Officer)Instagram @syp_londonX @SYP_UKWebsite https://thesyp.org.uk If you have any questions about this episode or wish to partake in the show, drop us a line at [email protected]

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• Hybrid Publishing and Book Coaching with Girl Friday Productions

  In this episode, Izzi speaks to Ingrid Emerick and Leslie Miller, the co-founders of Girl Friday Productions: a hybrid publishing house based in America. We deep-dive into what hybrid publishing is and how the industry has shifted in the last few decades. We also talk about the services Girl Friday offers, such as book coaching, and the intersection between editing and writing. Hope you enjoy!Check out Girl Friday!https://www.girlfridayproductions.com/Mentioned in this episode: University of Washington Editing Certificatehttps://www.pce.uw.edu/certificates/editingFind the transcript here:https://thesyp.org.uk/podcast-transcripts-2022/Hosted and edited by Isabelle "Izzi" Cooper (SYP Ireland podcast officer)https://thesyp.org.ukIf you have any questions about this episode or wish to partake in the show, drop us a line at [email protected]

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• Every Cherry Publishing with Emma Steel

  In this episode, Gemma speaks to Emma Steel - Head of the Every Cherry Imprint a Sweet Cherry Publishing. Emma talks candidly on representation for SEND disabilities within the publishing industry, how she transitioned from a long-standing teaching career into leading an imprint and how Every Cherry aims to bring reading to those who might struggle. Emma Steel:linkedin.com/in/emma-steel-1a7bb6273Mentioned in this episode:Every Cherry: https://www.everycherry.com/Sweet Cherry Publishing: https://sweetcherrypublishing.com/Stories For Your Senses: https://www.everycherry.com/category/stories-for-your-sensesSymbolised Range:  https://www.everycherry.com/category/symbolised-classicsHosted and edited by Gemma Mathers (SYP UK Podcast Officer)Twitter: @SYP_UKWebsite: https://thesyp.org.ukIf you have any questions about this episode or wish to partake in the show, drop us a line at: [email protected]

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• The Society of Authors with Johanna Clarke

  In this episode, Sarah speaks to Johanna Clarke – Outreach Lead, Senior Contracts Advisory and podcast host for the Society of Authors (SoA). Johanna speaks about how the SoA works to support authors, along with their role in the broader publishing landscape. Johanna also provides advice about getting into the publishing industry, including an anecdote that proves true the advice we hear time and time again: networking does work!Mentioned in this episode:The Society of Author’s website: The Society of AuthorsUpcoming events: Events from 16 January – 2 February – The Society of AuthorsPrevious event recordings: #SoAatHome on Vimeo The SoA Advisory Clinic via SoA Sounds:Spotify: SoA Sounds | Podcast on SpotifyLibsyn: SoA SoundsApple: SoA Sounds Podcast — Apple PodcastsOr by searching “SoA Sounds” wherever you get your podcasts.Hosted and edited by Sarah Allen-Sutter (SYP London Podcast Officer) Twitter: @SYP_UKWebsite: https://thesyp.org.uk If you have any questions about this episode or wish to partake in the show, drop us a line at [email protected]

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• Seizing the Zines of Production with Tee Hodges of Typewronger

  In this episode, Annika talks to Tee Hodges, the founder of Typewronger, which is an independent bookshop, typewriter repair shop, and small press in Edinburgh. They discuss the ins and outs of independent publishing, first steps into small press work, and the importance of relationship building and community in every aspect of the literary world.TypewrongerWebsite: www.typewronger.comInstagram: @typewrongerWhat's On at Typewronger: www.typewronger.com/home/eventsMentioned in this episodeEdinburgh Zine Fair: sites.google.com/a/typewronger.com/edinubrghzinefairGlasgow Zine Fest: www.glasgowzinelibrary.com/glasgow-zine-festSt. Margaret's House: www.stmargaretshouse.org.ukEpisode transcriptTranscript: thesyp.org.uk/wp-content/uploads/2024/12/SYP-Typewronger-Interview.pdfHosted and edited by Annika 'Niki' Cleland-Hura (SYP Scotland Podcast Officer)Twitter: @SYP_UKWebsite: https://thesyp.org.uk If you have any questions about this episode or wish to partake in the show, drop us a line at [email protected]

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