If your marketing feels messy, scattered, or always last-minute, you’re leaving serious money (and peace of mind) on the table. Disorganized marketing doesn’t just cost you sales today, it costs you long-term growth, client trust, and team buy-in.In this episode, I’m sharing:Why “making it up as you go” will always keep you stuckThe hidden costs of marketing chaos on your profit and retentionHow to plan promos that actually convert without the last-minute scrambleThe mindset shift that turns marketing into momentumWant to make sure clients can actually find you? Grab my Salon Visibility Masterclass:https://www.salonmindsmastermind.com/salon-visibilityNeed ongoing coaching, strategy, and systems to back you up? Come join me inside The Monday Club:https://www.lexilomax.com/monday-clubReady to get your next four months of marketing mapped out for you? DM me about my Done For You Marketing Intensive, a one-on-one plan built to carry you through Q4 and into the new year with clarity and momentum.
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155: Why Posting Your Openings Isn’t a Marketing Plan
Let’s cut to it - posting your availability every week is not a marketing strategy. It’s reactionary, it’s short-term, and it keeps you stuck in survival mode instead of building real demand for your salon.In this episode, I’m breaking down:Why posting availability won’t grow your business long-termThe difference between reactionary marketing and intentional strategyHow to move from survival mode to growth mode with a mapped planWhy filling your knowledge gaps is the key to less stress and more revenueNeed your next four months of marketing completely mapped out for you? Check out my Done For You Marketing Intensive - your promos, copy, and visibility systems planned in one session.Want to make sure clients can actually find you? Grab my Salon Visibility Masterclass:https://www.salonmindsmastermind.com/salon-visibilityReady for weekly coaching, strategy, and systems to support you? Join me in The Monday Club:https://www.lexilomax.com/monday-clubBecause marketing that builds momentum is what gives you freedom, not scrambling to fill tomorrow’s spot.
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11:18
154: How to Build a Salon Community Clients Can’t Stop Talking About
If The Summer I Turned Pretty can take over the internet with community and connection, your salon can do the same thing locally. Clients don’t just want great hair; they want to belong. And when you create that kind of environment, you get retention, referrals, and a business that feels like the heartbeat of your town.In this episode, I’m breaking down:Why community is the secret to a waitlist-worthy salonThe 3 layers of salon community (team, clients, local)Small traditions and touchpoints that keep clients obsessedHow intentional visibility and systems keep it all workingReady to make sure your clients can actually find you? Grab my Salon Visibility Masterclass:https://www.salonmindsmastermind.com/salon-visibility Want weekly coaching, strategy, and a badass community of salon owners? Join me inside The Monday Club:https://www.lexilomax.com/monday-club
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153: Stop Chasing Fame and Start Getting Found
Let’s be real: you don’t need 10,000 followers or a viral reel to run a booked-out, thriving salon. Fame is cute, but being findable by the right clients in your city is what actually makes you money.In this episode, I’m breaking down:Why follower count doesn’t equal clients in your chairThe difference between being “famous” and being findableSimple visibility strategies that actually convert into bookingsHow to stop chasing trends and start building long-term successReady to become the go-to salon in your area? Grab my Salon Visibility Masterclass:https://www.salonmindsmastermind.com/salon-visibility Want high-touch coaching, strategy, and systems that actually work? Join me inside The Monday Club:https://www.lexilomax.com/monday-clubBecause you don’t need to be famous, you just need to be found.
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152: Tired of Shiny Promises? Here’s the Coaching Salon Owners Actually Need
If you’ve ever spent money on coaching or courses and ended up more confused (and honestly kinda bummed) than before, you’re not alone. I see it all the time in this industry, and I’ve even been burned myself.In this episode, I’m sharing:Why so many coaching programs don’t deliver on their promisesThe kind of support that actually moves your salon business forwardWhy “just charge more” isn’t enough (and what’s missing)How to choose coaching that gives you strategy and systems, not fluffWant the exact visibility system I use? Grab my Salon Visibility Masterclass:https://www.salonmindsmastermind.com/salon-visibilityNeed ongoing support, templates, and real-time coaching? Come join me inside The Monday Club:https://www.lexilomax.com/monday-clubCoaching shouldn’t leave you second-guessing everything; it should feel like having a business partner in your back pocket.
About 10 Minute Beauty Business Podcast with Lexi Lomax
Grow your salon to 7 figures with the ‘10 Minute Beauty Business Podcast.’ Join Lexi for quick, actionable tips tailored for ambitious salon owners. Learn proven strategies to boost revenue, streamline operations, and achieve your business goals. Packed with insider secrets from beauty industry leaders, this podcast is your go-to guide for simple, effective steps to scale your beauty business. No fluff, just results. Start transforming your salon today—10 minutes at a time!
Ireland