From 0 to 157K Followers: How Monty Lans Built a Magnetic Brand on Instagram
Today’s guest is the definition of scroll-stopping. Monty Lans went from dancing in his living room to still dancing in his living room BUT building a magnetic personal brand that blends bold aesthetics, viral content, and a powerful message. With an unfiltered voice and a feed full of laughs, pranks, and personality, Monty proves that success on Instagram isn’t just luck, it’s strategy.
In this episode, we pull back the curtain on how Monty grew his account, monetized his platform, and created a personal brand that actually converts. Whether you're just starting out or trying to break past a plateau, this conversation is full of practical tips and creator gold.
🎯 What you’ll learn:
The strategies that helped Monty grow his audience and go viral
His monetization model (and what income streams surprised him most)
Advice for new creators trying to hit their first 10k
How to evolve your brand, avoid plateaus, and stay creatively inspired
The tools, systems, and mindsets that keep him consistent
Get ready to laugh, learn, and leave with actionable takeaways for your own content journey.
🎧 Listen now and don’t forget to follow us! @callhercreator and @MontyLans
Ready to build a business from instagram? Grab my {FREE} Launch Kit Here.
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44:17
Ep. 70: The Power Content Formula That’s Outperforming the Algorithm in 2025
Think you’ve heard all the Instagram growth tips out there? Think again.
In this episode, I’m pulling back the curtain on the real strategies that are working in 2025 -no fluff. These are the secret growth hacks the “gurus” aren’t sharing… but I am.
We’re talking:
The POWER content strategy that helps me show up 2x a day on instagram and grow my account
The overlooked instagram growth metrics that actually matter
A hidden feature that’s boosting reach right now that you probably haven't tried
How to make your content binge-worthy with my Power Content Strategy (the one I swear by)
Whether you're stuck in a growth plateau or just tired of wasting time on content that goes nowhere, this episode will give you the tools to revitalize your Instagram and actually see results.
📅 Grab my free 30 Day Content Calendar
🎧 FOLLOW ME: @CallHerCreator and TheKatelynRhoades
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Ep 69. Turn Your Content into Cash: Evan Wray Talks Mavely x Later, Monetization, and Affiliate Marketing
Welcome back to Call Her Creator, powered by Stan! I’m joined by Evan Wray, the CEO and co-founder of Mavely: a platform that’s helped over 120,000 creators drive $1 billion+ in product sales through performance-based affiliate campaigns. With Mavely recently acquired by Later, the social media scheduling platform, Evan shares the inside scoop on what this game-changing partnership means for creators.
We talk about:
• The Mavely origin story and its mission to simplify affiliate marketing
• How creators (even with small followings!) can earn real money online
• Smart monetization moves using Mavely’s powerful link tools
• What’s next in affiliate marketing for 2025
• Mistakes to avoid and strategies that actually convert
• Why authenticity still reigns supreme in this industry
Whether you’re brand new to affiliate marketing or ready to scale your income, this episode is filled with actionable tips, future-forward strategies, and inspiration to help you confidently monetize your content.
✨ Follow me: @callhercreator and @thekatelynrhoades
✨ Start your own online business: Grab my [FREE] Starter Kit
✨ Check out JoinMavely.com and tools from Later.com to get started.
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Ep 68. Growing your first 1000 followers on instagram [Updated strategy for 2025]
Struggling to grow your first 1000 Instagram followers- OR ANY FOLLOWERS- in 2025? This episode is your blueprint.
Whether you're starting from scratch or feeling stuck under 1K, I'm breaking down exactly what is working right now to grow a loyal, engaged instagram audience without needing to go viral.
Inside this episode:
Where to start from scratch: including optimizing your bio and nailing down your target audience
The specific content types you need to focus on to gain momentum
My updated growth system for 2025 (it’s simple, I promise)
Common mistakes most beginners make and how to avoid them
🚨 Grab my Instagram Growth Starter Pack — It includes my 60-day Reels Challenge, IG Bio Audit, and 5-Day Stories Strategy:
👉 CLICK HERE
🎯 Follow me on Instagram for daily growth tips and behind-the-scenes biz advice: @thekatelynrhoades
Follow me/ send me a DM on Call Her Creator: @CallHerCreator
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Ep. 67: The $2M Instagram Growth Timeline: A Raw Review of Wins, Mistakes, and Lessons Learned
Ever wonder what it really takes to grow a $2M business using Instagram? In this raw and unfiltered episode, host Katelyn Rhoades sits down with digital product expert and business coach Jenna Peterson, who built a $2.3M empire in just 24 months. No fluff, no filters—just the truth about what it takes to scale fast, sell digital products, and still keep your sanity.
We’re pulling back the curtain on Jenna’s full Instagram growth timeline—how she started from scratch, built momentum, leveraged her content strategy, and what she’d do completely differently if she could start over today.
In this episode, you’ll learn:
The first offer that sparked her business
How Instagram helped her scale to $2M+ in revenue
The biggest mistakes (and wins) during rapid growth
What sustainable success actually looks like now
Her best tips for creators building a business in 2025
Plus, we’re ending with a fun rapid-fire “Creator Edition” Q&A you won’t want to miss.
🔥 If you're growing on Instagram, selling digital products, or dreaming of hitting six or seven figures—this one’s a must-listen.
👇 Grab your FREE Digital Product Starter Kit:
https://gentle-waterfall-803.myflodesk.com/launch
📲 Connect with us:
Katelyn – @thekatelynrhoades
Jenna – @jennapeterson
Call Her Creator, a marketing podcast dedicated to empowering Creators to make money doing what they love. Join Katelyn Rhoades as she shares practical, step-by-step social media marketing and business advice that has already transformed the lives of 1000’s of creators and ambitious entrepreneurs who have turned their socials into profit powerhouses.
During each episode, Katelyn will dive into the latest Instagram trends, social media growth strategies and share real-life stories that inspire you to break free from the 9 to 5 grind to become your own boss of a thriving online business.
Meet your host: Katelyn Rhoades who dedicates herself to helping Creators just like YOU radiate online to supercharge their online presence and business. Katelyn started her marketing journey over a decade ago and now focuses her business through her Instagram (@TheKatelynRhoades). What started as a side hustle quickly grew into a full-fledged social media marketing agency that has grown into a multi-six figure business. Katelyn praises her success on the power of Instagram Marketing, and has now added full-time content creator, social media coach, and speaker to her professional portfolio.
Katelyn’s vision with Call Her Creator is to deliver a comprehensive blend of social media strategies, step-by-step tutorials on monetizing your content, and genuine Creator revelations no one else it talking about that will give you the confidence and skills you need to turn your true passion into profit!
Sharing the very strategies that propelled her own success, Katelyn lays out the blueprint for building a thriving online business with multiple streams of revenue, all thanks to the power of social media marketing.
Call Her Creator is powered by Stan, your all-in-one Creator Store. Stan is pioneering a movement where anyone with a wifi connection can make money working for themselves while pursuing their passion. As Creators ourselves, we know being a Creator isn’t easy. On top of the challenges of being an artist, creators are also required to be a solopreneur and build their own business. That’s where Stan comes in. We take care of the backend technical stuff so Creators can do what they love: create. We’re here to empower, educate, and support anyone to make a living working for themselves.
Listen to Call Her Creator with Katelyn Rhoades, The Diary Of A CEO with Steven Bartlett and many other podcasts from around the world with the radio.net app