Connecting the Dots" by The Collective is a pop-up podcast that reimagines business through the lens of sport and a female perspective. Each episode pairs guest...
From Policy to Profit: Why Getting People Moving Is Good For Business
What happens when global leaders in sport, fitness, and investment sit down to connect the dots? In this episode, Grace McNamara is joined by Emma Mason Zwiebler (CEO of the World Federation of the Sporting Goods Industry) and Ross Stewart Campbell (Founder of Beyond Active) to discuss why physical activity is not just a public health issue—it’s a business-critical imperative.
Together, they explore the role of government policy, investment, and industry collaboration in shaping the future of health and fitness. They also break down how businesses, from sporting goods to fitness operators, can step up to drive movement and activity globally.
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59:50
The Evolution of Franchising & Unlocking the Untapped Potential of Aquatics
In this episode, Grace McNamara hosts Julie Ann James and Bryan O’Rourke to explore the intersections of franchising, business strategy, aquatics, and leadership.
They provide a deep dive into franchising, leadership, and the potential of aquatics in health and fitness. Julie Ann and Bryan share real-world insights on business strategy, industry shifts, and cultural adaptation, making this a must-listen for anyone interested in the intersection of business, sport, and innovation.
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1:02:19
Fitness as Medicine: Lessons from Leaders Transforming Health
In Episode 9, Grace McNamara welcomes Melanie Berry, co-founder of Her Spirit, and David Van Daff, Vice President of Industry Development at NASM, for an inspiring discussion on the intersection of fitness, leadership, and health. Together, they explore the transformative power of sport, the barriers women face in achieving physical activity, and innovative solutions to address global inactivity. Melanie shares her journey from elite sports to founding Her Spirit, a digital community empowering women to be active and strong. David reflects on decades of experience in the fitness industry, highlighting the importance of education, inclusivity, and the evolving role of women in leadership. The episode is a call to action for collaboration, innovation, and the need to embrace diverse perspectives to build healthier, more active communities.
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1:12:14
Global Solutions for Inactivity: From Active Kids to Myzone
From grassroots efforts to global impact, Kathleen and Dave share their journeys in transforming how people approach movement and wellness. Kathleen dives into her passion for making physical activity accessible in schools, including a programme that's scaled to over 12,000 schools globally. Dave discusses the evolution of MyZone, a wearable fitness technology that rewards effort over ability, encouraging millions worldwide to embrace physical activity. Together, they explore the intersection of innovation, inclusion, and the power of community to combat global inactivity.
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1:01:08
Diving into healthcare with aquatic therapy
In Episode 7, Grace McNamara connects with two inspiring entrepreneurs, Alicia Dedigama of Ripple Club and Ben Wilkins of Goodboost, to explore how they revolutionise health and rehab through aquatic therapy. Alicia shares her personal journey of overcoming chronic knee pain and launching Ripple Club, which transforms underutilised hotel pools into vibrant hubs for fitness and rehabilitation. Ben discusses his transition from academia to entrepreneurship, leading Goodboost to bring cutting-edge, evidence-based aquatic therapy to public and private pools worldwide. Together, they delve into the science behind aquatic fitness, its accessibility, and the significant business and social impact it creates. The episode also highlights their leadership philosophies, the power of empathy, and the global opportunities for scaling aquatic solutions. Along the way, Grace and her guests amplify the importance of diversity, collaboration, and supporting underrepresented voices in leadership.
Connecting the Dots" by The Collective is a pop-up podcast that reimagines business through the lens of sport and a female perspective. Each episode pairs guests from contrasting sectors and geographies, using their diverse range to connect the dots. Together, we uncover insights to address challenges, unlock overlooked opportunities, and deliver game-changing results. For leaders ready to play smarter, drive impact, and create lasting change.