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Dan Kennedy's Magnetic Marketing Podcast

Russell Brunson

Business Entrepreneurship

Dan Kennedy's Magnetic Marketing Podcast

Latest episode

224 episodes

Built, Broken, Rebuilt: Lessons From Two Generations of Entrepreneurs
20/03/2026 | 39 mins.
Can you shortcut decades of entrepreneurial trial and error? In this episode, Dan Kennedy sits down with Richard James and his son Michael Strauch to explore exactly that.
From Richard's multi-million-dollar business to Michael's six-figure income while still in college, they reveal how two different entrepreneurial paths collided and accelerated each other. You'll hear what skills actually transfer across industries, which metrics matter most, and why most entrepreneurs fail to adapt when circumstances shift. This is a real-world look at how entrepreneurs are made AND multiplied.
MagneticMarketing.com
NoBSLetter.com
The 7 Types of Video Every Business Should Be Using Right Now
13/03/2026 | 52 mins.
Most businesses post videos online and hope for results. Charlie McDermott built a system that actually delivers them.
In this episode, Bill Glazer sits down with the former Marketer of the Year winner to break down the seven videos every business should use to drive traffic, build authority, and convert viewers into buyers. From blog videos that attract prospects to sales videos that close deals, you'll learn how to turn simple content into a reliable lead source WITHOUT paid ads.
MagneticMarketing.com
NoBSLetter.com
How to Make an "Unsexy" Product Irresistible
06/03/2026 | 42 mins.
Think your product/market is boring? Think again. In this episode, Dan Kennedy sits down with financial advisor Dave Scranton and fascination expert Sally Hogshead to reveal how even inherently mundane products/services (money management, haircuts) can become irresistible brands. From challenging customer assumptions to creating emotional attachment, you'll discover how to turn commodities into obsessions. If you're tired of competing on price, this conversation shows you how to compete on desire instead.
MagneticMarketing.com
NoBSLetter.com
Generational Data: Who's Spending, Buying, Renting, & Driving Growth
27/02/2026 | 48 mins.
In this episode, Magnetic Marketing Maven Adam Witty sits down with Chris Porter, co-author of Big Shifts Ahead, to break down how demographic trends are reshaping homeownership, hiring, policy, and product demand. Chris reveals how each generation, from Savers to Globals, behaves, spends, and creates distinct opportunities for entrepreneurs who can read the patterns. Tune in for a practical guide to positioning your business for the demographic shifts driving the next two decades of growth.
MagneticMarketing.com
NoBSLetter.com
Mixed Media In Funnels: The Strategy Smart Marketers Still Ignore
20/02/2026 | 35 mins.
Most marketers want simple funnels. Darcy Juarez wants profitable ones. In this episode, Dan Kennedy sits down with Magnetic Marketing's Chief Business Strategist to expose the biggest mistakes entrepreneurs make in building their funnels, from lazy follow-up to one-message-fits-all thinking. If you've ever wondered how to turn a leaky funnel into a revenue machine (or why adding complexity might be the fix, not the flaw), this conversation will challenge everything you thought you knew about "easy" marketing.
MagneticMarketing.com
NoBSLetter.com

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About Dan Kennedy's Magnetic Marketing Podcast

Dan Kennedy is internationally recognized as a 'millionaire-maker', helping people in just about every category of business turn their ideas into fortunes. He has been called the "Professor of Harsh Reality" because he's provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chilling, serious fashion that cuts to the core of the issues in a way no other marketing 'guru' does. Dan Kennedy's advice can be moved with remarkable ease from one very different field, industry, or profession to another with amazing success. He is a leading consultant in direct marketing, copywriting, internet strategies, and profit improvement systems.

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