The Empowered Woman | Storytelling & Women Empowerment

440 episodes

How Podcasting Builds Authority, Visibility, and Long-Term Business Growth for Modern Entrepreneurs with Paresa Noble
08/05/2026 | 22 mins.
In this episode of The Empowered Woman, serial entrepreneur Paresa Noble shares the realities of building businesses, balancing motherhood, and following bold ideas even before feeling fully ready. Paresa opens up about her entrepreneurial journey—from selling anti-bullying bracelets in college and pursuing music, to navigating corporate America and eventually launching Nobler Media. She also shares the lessons she learned through pivoting during COVID, building a team, and creating an "authority marketing" strategy that helps founders grow their personal brands through podcasting, content creation, and thought leadership.
The conversation also dives into the powerful mission behind Shield Our Schools Foundation, the nonprofit Paresa co-founded after the tragedy in Uvalde. Inspired by her role as a mother, she explains how the organization helps schools improve safety through grants for security upgrades like locks, communication systems, and protective film. This episode is a meaningful conversation about entrepreneurship, resilience, faith over fear, and using your gifts to create impact in both business and community.
Connect with Paresa:
Website: www.nobleermedia.com
LinkedIn: Paresa B. Noble
Instagram: @paresabn
Facebook: Paresa B. Noble

Let's keep the conversation going!
Website: www.martaspirk.com
Instagram: @martaspirk
Facebook: Marta Spirk
Want to be my next guest on The Empowered Woman Podcast?
Apply here: www.martaspirk.com/podcastguest
Watch my TEDx talk: www.martaspirk.com/Speaking
Inside a Viral Kickstarter Journey and Product Launch Story with Lisa Simone Richards
01/05/2026 | 21 mins.
In this episode, Lisa Simone Richards shares her bold transition from a 20-year career in public relations to building a purpose-driven product business. She opens up about navigating a shifting industry, facing imposter syndrome, and the pivotal moment that inspired her to create Pearl Spark Pages—a stationery brand designed to help women entrepreneurs build confidence from within. She also highlights the power of community, particularly through Entreprenista, and how consistent visibility and connection helped shape her next chapter.
The conversation dives into the realities of launching a physical product, from validating the idea through a high-stakes Kickstarter campaign to managing timelines, manufacturing, and inventory. Lisa also breaks down the structure and intention behind her Female Founder's Journal—a therapist-approved tool designed to help women overcome limiting beliefs, celebrate wins, and build confidence from the inside out. This episode is a powerful reminder that reinvention is always possible—and that confidence is something you build, one intentional step at a time.
Connect with Lisa:
Website: www.pearlsparkpages.com
Instagram: @pearlsparkpages

Let's keep the conversation going!
Website: www.martaspirk.com
Instagram: @martaspirk
Facebook: Marta Spirk
Want to be my next guest on The Empowered Woman Podcast?
Apply here: www.martaspirk.com/podcastguest
Watch my TEDx talk: www.martaspirk.com/Speaking
Bruised, Not Broken: Healing the Inner Voice of Self-Doubt That Keeps You Stuck with Kristine Jensen
24/04/2026 | 25 mins.
This episode features psychotherapist and author Kristine Jensen in a deep conversation about the hidden inner dialogue so many high-achieving women carry—especially the quiet but persistent voice of self-doubt. Drawing from over 40 years of clinical experience and her book Bruised, Not Broken: Healing the Shame of a Troubled Childhood, Kristine unpacks how these internal narratives are often rooted in childhood as protective mechanisms tied to love, acceptance, and belonging. Even the most confident, capable women can feel like imposters beneath the surface—and this experience is far more common than it seems.
A powerful reframe emerges: those critical inner voices are not flaws to eliminate, but signals to understand with compassion. The conversation explores the gap between the "professional self" and the "personal self," encouraging space for honest inner dialogue that leads to healing and self-trust. Through real-life stories and practical insight, this episode highlights that while the past may shape patterns, it doesn't define identity—and with awareness and compassion, it's possible to soften old narratives and step into a more grounded, empowered way of being.
Connect with Kristine:
Website: www.kristine-jensen.com
LinkedIn: Kristine (Belnap) Jense
Instagram: @kristinejensen7
Facebook: Kristine B Jensen, author

Let's keep the conversation going!
Website: www.martaspirk.com
Instagram: @martaspirk
Facebook: Marta Spirk
Want to be my next guest on The Empowered Woman Podcast?
Apply here: www.martaspirk.com/podcastguest
Watch my TEDx talk: www.martaspirk.com/Speaking
Why Your Face Is Your Brand (And How to Use It to Win Clients) with Daniel Wakefield
17/04/2026 | 35 mins.
In this episode, Daniel Wakefield shares how powerful visuals and intentional personal branding can transform a business. As the founder of Top Tier Headshots, he opens up about his journey from high school science teacher to thriving commercial photographer, revealing how a passion for wildlife photography evolved into a business serving speakers, entrepreneurs, and executives. Daniel also highlights the realities of entrepreneurship—from slow beginnings and consistent networking to the importance of showing up both online and in person—and how momentum is often built through persistence before breakthrough moments happen.
The conversation dives into the impact of personal branding in today's digital landscape, emphasizing why people connect with individuals over faceless brands and how platforms like LinkedIn can be used to build genuine relationships instead of pushing sales. Daniel shares powerful client stories that show how the right images can elevate confidence, strengthen positioning, and open doors to new opportunities. This episode is a practical guide for anyone looking to build trust, stand out, and grow a brand that people recognize and remember.
Connect with Daniel:
Website: www.toptierheadshots.com | www.danielwakefield.co
LinkedIn: Daniel Wakefield
Instagram: @toptier_headshots

Let's keep the conversation going!
Website: www.martaspirk.com
Instagram: @martaspirk
Facebook: Marta Spirk
Want to be my next guest on The Empowered Woman Podcast?
Apply here: www.martaspirk.com/podcastguest
Watch my TEDx talk: www.martaspirk.com/Speaking
From Basement Startup to Household Brand: How Mabel's Labels Was Built from Scratch with Julie Cole
10/04/2026 | 24 mins.
In this episode, Julie Cole—co-founder of Mabel's Labels—shares the real, behind-the-scenes journey of building a product-based business from a basement startup to a category leader. What began as a simple solution to a frustrating everyday problem turned into a thriving company powered by innovation, word-of-mouth marketing, and a deep understanding of moms as consumers. Julie opens up about the early days of testing products, navigating e-commerce before it was mainstream, and building a business alongside three co-founders—all while raising a growing family. She highlights the power of community, both as a customer base and as a support system, and how partnerships can provide not just shared risk, but shared resilience.
Julie also dives into the evolution of leadership, personal branding, and what it really takes to grow a sustainable business. From learning when to delegate and hire the right people, to stepping out of day-to-day operations, she offers honest insights into scaling without losing your vision. She reflects on her transition into becoming the face of the brand, an author, and a speaker, emphasizing the importance of authenticity and connection in today's digital world. The conversation wraps with a powerful perspective on empowerment—tuning out societal noise, trusting your own path, and quieting the "brain gremlins" that try to hold you back.
Connect with Julie:
Website: www.mabelslabels.com
LinkedIn: Julie Cole, LLB, MA
Instagram: @mabelslabels | @juliecoleinc

Let's keep the conversation going!
Website: www.martaspirk.com
Instagram: @martaspirk
Facebook: Marta Spirk
Want to be my next guest on The Empowered Woman Podcast?
Apply here: www.martaspirk.com/podcastguest
Watch my TEDx talk: www.martaspirk.com/Speaking

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About The Empowered Woman | Storytelling & Women Empowerment

Discover YOUR Empowered Voice to Inspire, Connect, and Expand Your Business! 🎙️ TOP .5% WOMEN ENTREPRENEUR BUSINESS + EMPOWERMENT PODCAST Are you ready to step out of the shadows and into the spotlight? Do you dream of sharing your story in a way that inspires others, builds your brand, and grows your business? This is the podcast for YOU! Join me, Marta Spirk, as we explore the transformative power of storytelling and speaking to elevate your visibility, credibility, and profitability. Through heartfelt conversations, actionable strategies, and empowering insights, you'll learn to harness your unique voice to create a meaningful impact. What you'll find here: ✨ Stories from inspiring entrepreneurs who've used their voice to transform lives ✨ Tools to craft and share your message with confidence and authenticity ✨ Strategies to expand your reach and grow a business that aligns with your purpose I'm Marta Spirk—Brazilian-born, triplet mom, TEDx speaker, best-selling author of The Empowered Woman: The Ultimate Roadmap to Business Success, and a singer and speaking coach. My journey began in 2016 with network marketing and evolved into a multiple 6-figure business where I empower women like YOU to embrace their story and share it boldly. Whether you're speaking on a stage, a podcast, or to your audience online, your voice has the power to inspire change—and it all starts here. Tune in and discover how to give voice to your story and grow your business with purpose and passion! Want to be my next guest? Apply here: www.martaspirk.com/podcastguest Podcast: http://www.martaspirk.com/podcast Learn: http://www.martaspirk.com Connect: [email protected] Community: www.facebook.com/groups/empoweredwomancommunity Ready to work together? Here's how we can jumpstart your path to turning your Story into a powerful Keynote: www.martaspirk.com/worthwithme

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