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Sponsor Magnet: Attract, Price, & Execute Dream Partnerships

Justin Moore
Sponsor Magnet: Attract, Price, & Execute Dream Partnerships
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  • Pitching a $12,500 Sponsorship LIVE on Camera
    Stop hackers from stealing your accounts with Bitdefender Security for Creators. Claim your 30-day free trial today: https://go.creatorwizard.com/bitdefender-pod-q425 Thanks to Bitdefender for sponsoring this episode! I'm about to break all my own rules. In exactly 4 hours, I'm pitching a $12,500 sponsorship renewal—live on camera—with zero safety net. If this goes wrong, we might have to cut our catering budget for Sponsor Games (and that's NOT happening). You're about to watch me execute three high-stakes strategies in real-time: Strategy #1: The Direction Shift – Instead of jumping straight into my pitch, I pull the thread on what THEY'RE working on. Most people pitch what they want to sell. I'm doing the opposite. Strategy #2: The Feedback Loop – I bring up what didn't work last year (yes, really). The booth strategy flopped. Nobody visited the tables. Why would I admit that? Because if there's an elephant in the room, they're already thinking about it. Control the narrative. Strategy #3: The Future Vision – We're doubling headcount to 75 attendees, catering every meal (breakfast, lunch, AND dinner), and introducing something completely new: sponsor-funded attendee deals. One creator walks away with a guaranteed brand partnership. Watch as I navigate: • The awkward moment when she asks about the games (and I don't have all the answers yet) • Why I asked "Is that a yes?" point-blank (risky move) • Her response that made me tear up about integrity • The reason she said "highly likely" instead of yes The harsh reality? I didn't close the deal on the call. Sometimes even when you do everything right, brands need more time. And that's okay—because this is what real sponsorship negotiations look like. Grab my book, Sponsor Magnet, to learn how to transform your influence into income: https://sponsormagnet.com Want one-on-one sponsorship coaching? Join Wizard's Guild: https://wizardsguild.com CHAPTERS: 00:00 The $12,500 Gamble 00:44 The 3 High-Stakes Strategies 04:54 The Call Begins 10:32 Their Marketing Struggles & Pivots 13:38 Honest Feedback on What Didn't Work 19:20 The Sponsor Games 2026 Vision 22:07 Pitching $12,500 25:52 "Is That a Yes?" Sponsor Games 2026 is happening March 15-18 in San Antonio, Texas. 75 seats. All meals catered. And yes, one attendee will leave with a paid brand deal. Grab your ticket: https://www.sponsorgames.com For collaborations or partnerships, shoot us a note: [email protected]
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  • 2,000 Brand Pitches, 6 Responses...WTF? (Live Coaching Replay)
    Ever sent hundreds of brand pitches and gotten crickets? You're not alone. In this raw coaching call, we tackle one creator's brutal reality: 2,000 cold emails sent, only 6 responses received. We break down exactly what went wrong—from AI-sounding pitches that get instantly deleted to the critical mistake of not establishing yourself as a creator versus an agency. You'll also hear real-time solutions for other creators facing sponsorship roadblocks: Why video pitches are crushing cold emails right now (and the exact tool to use) How to turn CEOs who connect with you on LinkedIn into sponsorship deals The "lunch and learn" strategy that turned a $500 investment into six figures When to pitch authors directly instead of publishers for book sponsorships How to convert earned media relationships into paid sponsorships without feeling awkward The one word you should NEVER use in your bio if you want brands to pay you Plus, we dive into the messy reality of choosing between platforms that pay versus platforms that drain your mental health—and how to make that decision without guilt. This isn't your typical "rah-rah you got this" content. It's honest, sometimes uncomfortable, and exactly what you need to hear if you're stuck in the sponsorship grind. Ready to stop spinning your wheels? Join our Wizard's Guild sponsorship coaching program where you get live help like this every two weeks: wizardsguild.com
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  • This 135K YouTuber Quit Sponsorships (Here's Why)
    Stop hackers from stealing your accounts with Bitdefender Security for Creators. Claim your 30-day free trial today: https://go.creatorwizard.com/bitdefender-pod-q425 Thanks to Bitdefender for sponsoring this episode! What happens when a creator who doubled their sponsorship revenue decides to... turn it off? Jay Clouse pulled back from sponsors across his platforms, eliminated podcast ads completely, and doesn't regret it. Here's what we cover: The uncomfortable truth about feeling "pulled along" by sponsors instead of creating what you want Why Jay refuses to say "here's a message from our sponsor" anymore The math that doesn't work: podcast CPM vs. single LinkedIn posts When "found money" costs more than it's worth How to know when you have permission to say no to revenue The implicit endorsement trap most creators ignore Jay shares the exact moment he realized he was creating newsletters just to have somewhere to put ads—and why that had to stop. Plus, his controversial take on podcast advertising models and why most creators are playing the wrong game. Learn more about this episode’s sponsor, Bitdefender, at https://go.creatorwizard.com/bitdefender-pod-q425 Grab the book to learn all the secrets: https://sponsormagnet.com Want one-on-one guidance? Join Wizard’s Guild: https://wizardsguild.com Chapters 00:00 Podcast Ads: Dynamic vs. CPM 04:06 Selective Sponsorship Ethics 06:43 Balancing Audience Service and Sponsorship 10:24 Niche Podcasts Thrive with Unique Ads 13:38 Prioritizing Time Over Sponsorships
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  • How Sponsor Games Landed This AI Creator $30,000+ in Brand Deals
    Doc came to Sponsor Games skeptical about making real money from sponsorships—he was honestly just there to win the cash prize. But after three days of learning Justin's proven frameworks, everything changed. In this episode, Doc shares his incredible transformation from struggling to close deals over $500 to consistently landing 6-month and 12-month partnerships worth $15K+. He breaks down: The mindset shift that changed everything (hint: it's about collaboration, not confrontation) How the tier pricing strategy helped him finally close long-term deals Why the R.O.P.E. Method works for more than just brand deals How he helped his friends land $24K and $35K deals using what he learned The power of being around other creators who "get it" Best part? Doc's now teaching these methods to other creators and seeing them win too. If you've ever felt like sponsorships "aren't for you" or wondered if it's actually possible to build consistent revenue from brand partnerships, this episode will give you hope—and a roadmap. Want to experience what Doc did? Learn more about Sponsor Games at https://sponsorgames.com Grab the book to learn all the secrets: https://sponsormagnet.com Want one-on-one guidance? Join Wizard’s Guild: https://wizardsguild.com Chapters 00:00 From Quick Win to Sustainable Success 05:44 "Collaborative Brand Strategy Insights" 07:14 Social Media Sponsorship Success
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  • How to Stop Underpricing Your Sponsorships... Even When Brands Push Back (Live Coaching Replay)
    Feeling stuck in a sponsorship slump? Brands ghosting your pitches? Not sure how to price your deals or prove your value? You're not alone. In this Wizard's Guild coaching call hosted by lead coach Joe Casabona, creators get real-time help navigating their toughest sponsorship challenges: What You'll Learn: • How to break out of a pitching slump and maintain consistency without burning out • The critical difference between awareness, conversion, and repurposing campaigns (and why confusing them costs you money) • Smart strategies for pricing monthly retainers vs. one-off deals • When to walk away from affiliate-heavy deals that don't serve you • How to extract meaningful information from brand calls (beyond the generic "we want awareness and conversions") • Why asking "What is your goal?" is just the opening salvo—not the full conversation • Real examples of brands that undervalue creator work (and how to spot the red flags) • The power of education in negotiation: Why your job is 40-50% teaching brands what they actually need Ready to stop leaving money on the table? Join Wizard's Guild for twice-monthly live coaching calls like this one, plus support every Tuesday and Thursday. Unlike managers or agents, we take 0% of your sponsorship revenue—you keep everything you earn. 👉 Learn more at wizardsguild.com
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About Sponsor Magnet: Attract, Price, & Execute Dream Partnerships

Tired of waiting for brands to "discover" you? Ready to stop leaving thousands on the table with underpriced sponsorships? Welcome to the show that transforms creators into sponsorship magnets. It's time to turn your influence into predictable income through strategic brand partnerships. Join Justin Moore, creator of the Sponsor Magnet system and founder of Creator Wizard, as he breaks down the exact strategies that have helped hundreds of creators build six-figure sponsorship businesses. After personally earning over $5 million in brand partnerships and running an influencer marketing agency for seven years, Justin knows what brands really want—and what makes them say "yes." Here's what you'll get: - Real sponsorship negotiations broken down step-by-step - How to pitch brands that have never heard of you (and get replies) - Pricing strategies that detach your rates from follower count - The psychology behind why brands choose certain creators ...plus incredible guest interviews and success stories. Perfect for: Content creators, podcasters, newsletter writers, event organizers, and anyone with influence who wants to monetize through brand partnerships—whether you have 1,000 or 1 million followers. Your host: Justin Moore has facilitated over 1,000 brand campaigns, paid out millions to creators, and discovered the universal secrets to unlocking brands' massive budgets. He's helped creators land deals with Nike, Lowe's, John Deere, and other billion-dollar brands. Stop hoping for sponsorships. Start systematically attracting them.
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