Crafting Comp Plans, Building a Network of Manufacturing Partners & Vintage 4x4 Rigs
What does it take to scale a 50-year-old family business built around vintage Ford Broncos? In this episode, I sit down with Walt Wimmer, CEO of TOMS OFFROAD, to talk about transforming a passion project into a thriving eCommerce brand serving classic car enthusiasts around the world. Listen in as Walt shares how he balances heritage and innovation - from managing thousands of SKUs and global manufacturing partners to designing a transparent compensation structure that keeps his 36-person team motivated. We also dive into customer service, marketing in a competitive niche, and how TOMS OFFROAD continues to grow while staying true to its roots. You can find show notes and more information by clicking here: https://bit.ly/3Xk02Wv Interested in our Private Community for 7-Figure Store Owners? Learn more here.  Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
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The Forgotten Ad Channel Quietly Delivering 4x-10x ROAS
Is Pinterest the most overlooked ad platform in eCommerce right now? In this episode, I sit down with Kate Ahl, founder of SimplePinMedia.com, to talk about how Pinterest is quietly delivering strong returns for brands that understand how to use it—and why it's far more than a place for DIY boards and recipes. Listen in as Kate explains how Pinterest actually works as a search engine for inspiration, what brands often get wrong when running ads, and how to design campaigns that convert. She also shares insights on attribution timelines, AI-powered creative tools, and how eCommerce businesses in visually driven niches can leverage Pinterest for sustainable growth. You can find show notes and more information by clicking here: https://bit.ly/3JJ44o6 Interested in our Private Community for 7-Figure Store Owners? Learn more here.  Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
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Stealing eCom Marketing Playbooks for Short-Term Rentals
From real estate tax strategies to custom guest books to leaky ice maker lines, this episode covers it all. Today I'm riding solo to share why—despite all the horror stories—I decided to launch my first Airbnb and how I'm approaching it like any other high-performing business owner. Listen in as I break down the full setup process, including sourcing a trustworthy co-host, AI-assisted marketing, home automation tools, and the long-term vision behind the property. You'll also hear why this project is about more than ROI, as well as why a physical, branded experience can be just as satisfying to build as a digital business. You can find show notes and more information by clicking here: https://bit.ly/3WYBr9r Interested in our Private Community for 7-Figure Store Owners? Learn more here.  Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
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Prioritizing AI Investments + Sora 2
Feeling behind on AI? You're not alone. With new tools launching almost daily, it's easy to get overwhelmed—or worse, stuck in inaction. But if you're running a 7- or 8-figure brand, understanding how to integrate AI into your business is no longer optional. So in this solo episode, I'm diving deep into how to effectively leverage AI in your business. Listen in as I share why having a clear roadmap and getting personally involved in your AI journey is essential. You'll also hear why automation should start with repetitive, back-office tasks and expand into personalized workflows that can scale without sacrificing quality. With the rapid evolution of tools and technologies, this is my honest take on what matters, what's noise, and where you should be focusing your time. You can find show notes and more information by clicking here: https://bit.ly/470LaSK Interested in our Private Community for 7-Figure Store Owners? Learn more here.  Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
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Top Takeaways from ECF Live 2025
From lessons on leadership and scaling strategies to an incredible talk about vulnerability as an entrepreneur, this year's ECF Live had it all. In this episode, I'm joined by longtime co-host and community member Bill D'Alessandro to recap our 10th annual event—this time hosted in Bozeman, Montana. Listen in as we share standout talks, reflect on the energy and evolution of the ECF community, and laugh our way through some unexpected moments (including the hardest speaker slot in history). From deeply vulnerable founder stories to breakout sessions on automation, international hiring, and leadership, we unpack the highlights from this year's ECF Live and look at what's ahead for 2026. You can find show notes and more information by clicking here: https://bit.ly/4n4nxNK Interested in our Private Community for 7-Figure Store Owners? Learn more here.  Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
Looking for detailed information from top experts on researching, launching and growing your online eCommerce business? Look no further. Join your host Andrew Youderian, an experienced eCommerce entrepreneur, each week as he pulls aside some of the industry's top experts to give you down to earth, actionable advice served up with a side of comic relief. Learn from the masters how to turn your 'make money online' attempt into a profitable, growing online store. Get show notes, in-depth eCommerce Fuel posts and your free copy of Andrew's highly reviewed 55-page eCommerce guide at eCommercefuel.com.
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