The Mind Your Business Podcast

I'm doing something a little different this week and breaking down the visual roadmap for your entire content strategy, or my "Content Flywheel." Today, I will show you exactly how to approach your digital business this year, and beyond!  
I reveal the two primary ways to grow your list and the inevitable trade-off between time and money, why your offer must be the singular nucleus of everything you create, and so much more.
If you are just starting out and building from scratch, this is what you've been waiting to hear. If you are a seasoned pro ready to finally delegate the busy work so you can focus on the big picture, this episode gives you the exact plan to turn random viewers into qualified leads who actually want to buy your stuff. 
I'm kicking off our 21-Days to 100 Leads Challenge focused on one simple premise: if you give me a little bit of your time every day, I'll tell you exactly what to do to get your first or next 100 leads! We've had students go from zero to thousands of leads using this exact paint-by-numbers approach. Head over to www.jameswedmore.com/100leads to get all the deets and join us for only $21!. 
Ready to stop thinking like a marketer and start operating like a true business owner? We're kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to www.businessbydesign.net right now to get on the priority list and save your seat.
Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I'll be sharing the exact exercises and audits you can use to coach yourself, and I'll even be bringing people on live to work through their biggest bottlenecks in real time. It's totally free to join, just head over to www.jameswedmore.com/breakthrough to check the session times and register to save your spot!
Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones! 
In this episode you'll hear: 
Why you need to move past random posting and start using my specific pillar strategy 

Organic vs. Paid Ads: I'm settling the debate on which lever you should pull first

The main reasons that I'm doubling down on long-form content in 2026 and how to leverage context to turn distracted scrollers into dedicated students

A look at the simple lead generation tweak I used to generate over 70,000 leads and how you can replicate it with your very next podcast episode

My 3-part newsletter formula that nurtures your audience every single week without adding hours of extra work to your plate

How a non-negotiable live launch every 12 weeks can be the engine that drives both your list growth and your bank account balance

What you can do now to turn your content creation into a cyclical flywheel so you can finally get your time back and move from "doer" to "visionary" 



For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/818

How long have you been "thinking" about that new offer, and how many months have you spent perfecting a product that hasn't made a single dime yet? In this #BizTipFriday Edition of the podcast, I'm breaking down the "Monetize Before You Make It" process that will help you determine if you have an actual business and a scalable offer, or if it's just a really expensive hobby. 
In this episode, you'll learn about the exact 3-phase framework we use to validate, sell, and get paid for an offer before you even build it.
Stop flipping niches like Pokémon cards and start building the most coveted asset in your business!  It's time to move past the stories and excuses and let the market give you the truth! 
Ready to stop thinking like a marketer and start operating like a true business owner? We're kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to www.businessbydesign.net right now to get on the priority list and save your seat!
Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I'll be sharing the exact exercises and audits you can use to coach yourself, and I'll even be bringing people on live to work through their biggest bottlenecks in real time. It's totally free to join, just head over to www.jameswedmore.com/breakthrough to check the session times and register to save your spot!
Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones! 
In this episode you'll hear: 
Why your email list is so much more than just a collection of names and how it serves as the ultimate foundation for authority and growth

The road to your first 100 leads and the reason most people argue for their limitations instead of following a simple lead-gen roadmap

How begin focusing on one specific promise for one specific person that solves one specific problem

The benefits of using targeted content to build a hungry audience and the mechanical process of moving them onto a dedicated waitlist

Which specific skills are needed to move people from "curious" to "excited" 

The simple 48-hour sequence that removes the guesswork and tells you exactly if your idea is ready to scale

What to do if your Beta doesn't fill and how to determine if people don't want the result or if you just packaged it the wrong way

The "Beta Max Strategy" and a first look at the newest process for refilling your waitlist and creating a repeatable system for new waves of students



For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/817

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.
Today's guest is Ina, a pet photographer who broke the cycle of physically demanding individual sessions to build a scalable digital empire. After moving past "imposter syndrome", she used a strategic beta launch to generate over $20,000 in revenue in just 6 months. In this episode, Ina reveals how she transitioned from a single workshop to a high-value mastermind and how she now uses launch data to refine her messaging and serve an international community,  all while setting her own hours!
This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens.
Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs tomorrow, on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit www.jameswedmore.com/panels to register for the panel and to see the full upcoming schedule!
Ready to stop thinking like a marketer and start operating like a true business owner? We're kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to www.businessbydesign.net right now to get on the priority list and save your seat!
Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I'll be sharing the exact exercises and audits you can use to coach yourself, and I'll even be bringing people on live to work through their biggest bottlenecks in real time. It's totally free to join, just head over to www.jameswedmore.com/breakthrough to check the session times and register to save your spot!
Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore, @inajphotography and @inaj.thepetphotoceo. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones! 
In this episode you'll hear: 
How a local pet photographer from Australia successfully expanded into the global digital education space

Ina's story of filling an 8-person beta in just three hours by building a strategic waitlist

Why trusting the "Monetize Before You Make it" process beat chasing a perfect schedule for her

The way she transitioned from a single intensive workshop to a high-value three-part series for better results

How using webinars and strategic ad spend resulted in Ina generating over $7,400 in revenue in one launch

What she did in terms of pricing and support that led to the creation of a mastermind offer

The realization Ina had that you only need to be a few steps ahead to teach others and how this allowed her to overcome imposter syndrome

Why she says a lack of sales is simply a signal to adjust your messaging and positioning

How the fear of selling is actually a fear of being judged and what you can do to outgrow it, one "yes" at a time



For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/816

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.
Today's guest is Gillian Jakob Kieser, a style coach and former corporate marketer who finally broke the cycle of over-planning to launch her digital business. After the initial nerves of selling a course before building it, her first beta validated a membership model that converted at 50%! In this episode, Gillian reveals how she refined her messaging to focus on identity work and how she now manages repeat launches - without the stress of starting from scratch! 
This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens.
Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs tomorrow, on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit www.jameswedmore.com/panels to register for the panel and to see the full upcoming schedule!
Ready to stop thinking like a marketer and start operating like a true business owner? We're kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to www.businessbydesign.net right now to get on the priority list and save your seat!
Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I'll be sharing the exact exercises and audits you can use to coach yourself, and I'll even be bringing people on live to work through their biggest bottlenecks in real time. It's totally free to join, just head over to www.jameswedmore.com/breakthrough to check the session times and register to save your spot!
Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @gillianjakobkieser. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones! 
In this episode you'll hear: 
A look at Gillian's transition into the digital space after a long corporate marketing career

Why she forced herself to sell her course before she had even built it and the "sweaty" reality of a first beta launch

How she validated her offer with 8 initial students to prove her frameworks could work effectively in a group setting

The way Gillian used her beta momentum to launch a sustainable continuity model

What she did to trade "retail therapy" for deep identity work and how sharpening that specific message helped her stand out in a crowded market

The specific steps Gillian took to design a business that prioritizes family time and take her summers off with her daughter

How she is reaping the rewards of early launch assets and why her second and third launches have been exponentially easier to execute

The role BBD has played for Gillian in replacing years of trial and error with a proven map to real results



For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/815

How much complexity are you tolerating in your business right now? 
There is a natural countercurrent in this industry that wants to drag you toward complexity: more platforms, more offers, and more AI tools that promise results but usually just deliver exhaustion. It doesn't have to be this way, and today, I share how the degree that you have simplicity in your business is the rate at which you can grow. 
In this episode, I'm breaking down 11 things you can do, or rather, 11 things you should probably say NO to, in order to simplify your business and build a machine that actually runs without you! 
Ready to stop thinking like a marketer and start operating like a true business owner? We're kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to www.businessbydesign.net right now to get on the priority list and save your seat!
Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs this Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit www.jameswedmore.com/panels to register for the panel and to see the full upcoming schedule!
Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I'll be sharing the exact exercises and audits you can use to coach yourself, and I'll even be bringing people on live to work through their biggest bottlenecks in real time. It's totally free to join, just head over to www.jameswedmore.com/breakthrough to check the session times and register to save your spot!
Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones! 
In this episode you'll hear: 
The reason why trying to be everywhere prevents you from ever reaching true authority

How to move from a technician to an owner and the TADA framework you can use to filter your weekly tasks

Why sacrificing complex features for user-friendly simplicity is a requirement for anyone making under $250k

A warning on how to distinguish between needle-moving AI workflows and the busywork that is just making you feel productive

The strategy for scaling a million-dollar brand with a "micro-team" of just one or two high-level virtual assistants

How to use simple documentation to ensure your business isn't dependent on your constant physical presence

Why every additional offer creates a massive trail of administrative complexity and the reason that selling one thing more often is the fastest path to profitability

What happens when you strip away the expert speak and implement simple, specific language that solves one problem for one person

The hidden ROI of repeating the same successful campaigns and how we use a "dusting" strategy to improve our existing assets

Why complexity is often just a band-aid for a weak offer and how to ensure your product stands on its own merits before adding any high-level bells and whistles



For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/814