BRIDGING THE DIGITAL DIVIDE Where we proudly normalize ignorance, cut through the buzzwords, and share practical advice for navigating digital innovation and tr...
𝐀𝐫𝐞 𝐨𝐥𝐝 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐭𝐚𝐜𝐭𝐢𝐜𝐬 𝐢𝐫𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐧𝐨𝐰?Tune in to hear Gautam Kanumuru, Co-Founder & CEO of Yogi, an insights platform that reads, summarizes and benchmarks ratings & reviews. We loved hearing his very informed opinion on how the omni shopping experience is creating more opportunities for consumer insight mining. Here’s a quick snapshot of what we discussed:✅ Short, medium, and long-term applications of analyzing ratings and reviews✅ The role of AI agents in shaping go-to-market strategies✅ Predictions on combining influencer and consumer feedback for a more comprehensive understanding of product reviews.Don’t miss out on Gautam’s expert take on how the omni-shopping experience is redefining consumer insights! Enjoy the WH-THE-TECH!?! podcast! Listen here: https://wh-the-tech.com/#ConsumerInsights #AI #RatingsAndReviews #Innovation #whthetech!?!
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39:24
Comprehensive ecom Framework for Large Enterprises
We’re excited to share insights from @Adrianne Del Sol, VP/GM of Digital and Omnichannel Marketing at Kimberly-Clark. With her deep experience spanning supply chain, brand marketing, and digital transformation, Adrianne offers a unique and valuable perspective on the evolving world of e-commerce.In this session, she dives into:🔹 The differing paths to purchase for Gen Z, Millennials, and Gen X🔹 The role of Revenue Growth Management in driving profitable growth in e-commerce🔹 How to maximize value from retailer media networksThis is a must-watch for anyone looking to refine their e-commerce strategy and drive impactful results. Tune in to gain actionable insights from one of the industry's leading voices!
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44:42
Tech stack for any sized enterprise
Tune in to hear @Chris and @Oskar, Founders of Firstmovr, an educational organization dedicated to e-commerce, propose a framework for thinking about a tech stack encompassing content, media, and measurement.
BRIDGING THE DIGITAL DIVIDE Where we proudly normalize ignorance, cut through the buzzwords, and share practical advice for navigating digital innovation and transformation!
Ireland