The Hotel Podcast from Aró

• Episode 29 - The design process for our new 5 star client Park Hotel Kenmare

  In this episode I am joined by Erica Hogarty from the Aró Digital design team and Brett O'Mahony from Studio Saol. They worked together, and with the team in the hotel, on the design for the stunning new website for Park Hotel Kenmare, a 5* country house hotel in Co. Kerry, Ireland. Brett guides us through the initial work Studio Saol did as the hotel updated their branding and briefed them on what they wanted their website to do and how it should look. Erica tells us how she took this and made it work for implementation by the Aró build team. It's clear how much time and client collaboration goes into perfecting such a design. The result is a wonderful website of which they can be justifiably proud and reflects the splendour of Park Hotel Kenmare https://www.parkkenmare.com/ https://www.studiosaol.com/

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• Episode 28 - An interview with Paul Broderick from Pembroke Hotel Kilkenny

  Alan Rowe, the MD of Aró Digital, chats with Paul Broderick who is the general manager of Pembroke Hotel Kilkenny. This beautiful property is an independent 4 star hotel based right in the middle of the city and won Ireland's boutique hotel of the year 2024 award. They discuss the history and future of this unique property, why they chose Aró as their digital strategy partner and what the benefits of that decision have been.

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• Episode 27 - A December digital health check for your book direct strategy

  In this short episode we are joined by one of Aró's senior account managers, Ciara Keogh. She goes through the items hotels should be checking now to make sure their book direct strategy is in the best shape for 2025. This includes optimising your mobile site, checking rates for the year ahead and looking at your content calendar. We discuss these and several more - none of them are very time consuming but you will be rewarded many times over. If you would like to contact us you can email [email protected] or fill out our contact form at arodigitalstrategy.com/contact

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• Episode 26 - A vision for the future of hospitality with Karen Fleming from The Cashel Palace

  Karen Fleming is the accomplished Sales Director at the renowned Cashel Palace Hotel that is a member of Relais & Châteaux & Ireland's Blue Book. She has played a pivotal role in driving the hotel’s sales and marketing strategies, significantly contributing to its reputation for excellence and luxury. In this exclusive interview, Karen shares her insights with Lisa Leahy on leveraging digital innovation to boost sales and enhance guest experiences. Join us as we explore her journey, the challenges faced, and Karen's vision for the future of hospitality at The Cashel Palace Hotel.

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• Episode 25 - An interview with Ronan & Brian Hughes from The Abbeyglen Castle Hotel, Clifden

  Nestled amidst the rugged beauty of Connemara, Abbeyglen Castle Hotel is more than just a hotel; it’s a living, breathing narrative spun from the dedication and passion of its proprietors, Brian and Ronan Hughes. It's a testament to the enchanting allure of Ireland’s independent, family-run hospitality with a genuine charm that feels increasingly rare in today's world of corporate chains and standardised luxury. The hotel has been a client of Aró Digital Strategy for over three years, and this podcast aims to uncover the secrets behind their success. Their true secret can only be fully appreciated by experiencing it first-hand. Nothing could have prepared us for the legendary hospitality of Abbeyglen and the Hughes brothers, which transforms a stay into an unforgettable adventure steeped in warmth and charm. This experience was a wonderful reminder of why, at Aró, we love working with independent hoteliers: each client is unique, and their distinctiveness makes our job of finding and engaging their perfect guests all the more rewarding.

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